Studio One (company) explained
Studio One |
Former Name: | Studio One Networks |
Type: | Private |
Industry: | Content Marketing |
Founder: | Bob Blackmore and Andrew Susman |
Location City: | New York City |
Key People: | Andrew Susman President and CEO |
Num Employees: | 51-200 |
Services: | Content Creation and Optimization, Editorial Review, Social Promotion, Measurement & Analytics, Writer Management |
Homepage: | www.studioone.com |
Studio One is a content marketing company[1] based in New York City. Studio One creates branded or brand-aligned content in a variety of formats that are distributed across a network of websites.[2] On October 7, 2014, Studio One was acquired by The CHR Group, a global marketing services holding company headquartered in New York City.[3]
Founding
Bob Blackmore and Andrew Susman founded Studio One, formally known as Studio One Networks, in 1998.[4] American Honda[5] was among Studio One’s first clients. In 1999, Studio One and American Honda announced plans to produce and distribute the first series of syndicated programs for the Internet.[6]
2000s
In 2009, Studio One formed Studio One Networks Ventures, which makes equity investments in media and technology companies in exchange for participation in the company's programming.[7] In March 2010 Studio One’s websites had about 200 million unique monthly visitors.[8] In 2012, Studio One launched the "Content Asset Management Platform" (CAMP) as a way for companies to track brand content performance.[9] Also, that year Studio One started a journalist certification program.[10] The company has developed content for Intel,[11] Pantene,[12] Symantec[13] and Bridgestone USA.[14] In 2009 the company established Studio One Networks Ventures, which made equity investments in media and technology companies.[15]
External links
Notes and References
- http://www.businessinsider.com/luma-content-marketing-chart-2012-9 Here's The Entire Content Marketing World In One Bafflingly Complex Chart
- http://digiday.com/publishers/content-is-king/ Content is King
- https://blogs.wsj.com/cmo/2014/10/07/marketing-services-firm-the-chr-group-purchases-web-content-firm-studio-one/ Marketing Services Firm Purchases Web Content Firm
- http://www.mediapost.com/publications/article/111985/studio-one-touts-decade-of-delivery.html Studio One Touts 'Decade of Delivery'
- https://web.archive.org/web/20150106194135/http://business.highbeam.com/137332/article-1G1-54944389/honda-sponsor-syndicated-content
- https://web.archive.org/web/20150106194135/http://business.highbeam.com/137332/article-1G1-54944389/honda-sponsor-syndicated-content Honda To Sponsor Syndicated Content
- http://www.mediapost.com/publications/article/113215/studio-one-launches-ventures-division.html Studio One Launches Ventures Division
- Web site: Studio One Hits 200 Mil. Unique Browsers Monthly.
- http://www.adweek.com/news/technology/studio-one-launches-content-management-dashboard-141043 Studio One Launches Content Management Dashboard Platform to aid brands in publishing branded material
- http://www.adweek.com/news/technology/its-hard-out-there-freelancer-140094 It's Hard Out There for a Freelancer
- http://www.mediapost.com/publications/article/138528/mag-bag-conde-nast-shakes-up-exec-team.html?print Digital Innovation Gazette to Launch
- http://www.mediapost.com/publications/article/117740/pantene-backs-style-glossy.html?edition=
- http://www.mediapost.com/publications/article/123555/studio-one-hits-200-mil-unique-browsers-monthly.html Studio One Hits 200 Mil. Unique Browsers Monthly
- http://www.mediapost.com/publications/article/111985/studio-one-touts-decade-of-delivery.html?edition= Studio One Touts 'Decade of Delivery
- Web site: Studio One Launches Ventures Division.