SporTV should not be confused with SPOTV.
| SporTV | |
| Launch Date: | SporTV: 10 November 1991 SporTV 2: December 2003 SporTV 3: 1 October 2011 |
| Picture Format: | 1080i HDTV (Downgraded to 480i for SDTV sets) |
| Parent: | Canais Globo |
| Owner: | Grupo Globo |
| Country: | Brazil |
| Language: | Portuguese |
| Area: | Brazil United States Canada Europe Japan Australia Indonesia |
| Headquarters: | Rio de Janeiro |
| Former Names: | Top Sport (1991–1994) |
| Sister Channels: | Premiere |
| Online Serv 1: | Canais Globo |
| Online Chan 1: | Watch Live |
| Online Serv 2: | Globoplay |
| Online Chan 2: | Watch Live |
SporTV is a Brazilian pay television sports network owned by Canais Globo, part of Grupo Globo, launched in 1991. It is the most watched sports network in Brazil.
On January 18, 2013, were launched High-definition simulcasts of SporTV and SporTV 2. Before that, select events were broadcast in HD on sister channel Globosat HD (now Modo Viagem). In 2013, SporTV was the 3rd most watched channel on Brazilian pay television, the first among sports channels. SporTV 2 was the 19th, and SporTV 3 was the 39th most watched channel.
The channel started broadcasting as Top Sport in 1991, broadcasting 16 hours a day, signing contracts with several sources, including ESPN. Internal surveys suggested that only a portion of ESPN's output was well-received by the Brazilian elite, including tennis, winter and water sports. The channel employed off-screen narration instead of presenters in the initial phase.[1]