SportsAid explained

SportsAid is a UK charity that helps British athletes, typically 12-18 whose parents are their only other means of support.[1] The charity helps these athletes by giving them cash awards to help them meet the cost of training and competing.

Overview

In a typical year more than 1,500 sporting prospects receive SportsAid Awards of around £1,000 funded by the charity's partners, donors and supporters. These include Lloyds TSB,[2] Asda,[3] Eversheds,[4] Hogarth,[5] Founded[6] and the Jaguar Academy of Sport.[7] [8]

At the London 2012 Olympic and Paralympic Games two-thirds of the British athletes were SportsAid alumni,[9] winning 20 Olympic and 27 Paralympic gold medals between them. Famous alumni include Sir Bradley Wiggins, Dame Sarah Storey, Sir Steve Redgrave, David Weir CBE, Sir Chris Hoy, Baroness Grey-Thompson and Sir Ben Ainslie.[10]

London 2012 generated a lot of support for SportsAid's work and to maintain this in 2013 the charity launched a new campaign called "I Will". This campaign is led by a film directed by Morgan Hutchins and produced by Hogarth and Founded which is available on YouTube.[11] Called "I Will Be Next", it features ten SportsAid athletes with big aspirations.

Once a year SportsAid holds its One-to-Watch Award at its annual SportsBall in London. Previous winners include Tom Daley, Team GB hockey player Harry Martin,[12] sprinter Sally Brown[13] and gymnast Courtney Tulloch.[14] SportsAid is registered in England and Wales as charity 1111612[15] and in Scotland as Scottish Sports Aid SC 000468.[16] Catherine, Princess of Wales, has been patron of the charity since April 2013.[17]

See also

External links

Notes and References

  1. Web site: SportsAid: Who We Help . 2022-03-23 . 2022-04-01 . https://web.archive.org/web/20220401051158/https://www.sportsaid.org.uk/about/who-we-help/ . live .
  2. Web site: Lloyds TSB Local Heroes. Lloyds TSB. 5 March 2013.
  3. Web site: Asda Athletes. Asda. 5 March 2013. 9 February 2013. https://web.archive.org/web/20130209040750/http://your.asda.com/athletes. live.
  4. Web site: Eversheds. Eversheds. 5 March 2013. 7 November 2013. https://web.archive.org/web/20131107144248/http://www.eversheds.com/global/en/what/mediahub/sportsaid-2012.page. live.
  5. [Hogarth Worldwide]
  6. Web site: Founded. https://web.archive.org/web/20121129042937/http://www.founded.com/the-founded-trust/. dead. 29 November 2012. Founded. 5 March 2013.
  7. Web site: Jaguar Academy of Sport. Jaguar. 5 March 2013. 12 January 2013. https://web.archive.org/web/20130112104150/http://www.jaguaracademyofsport.co.uk/the-academy/our-partners/sportsaid.aspx. live.
  8. Web site: SportsAid - Partners . 2013-02-11 . 2013-03-18 . https://web.archive.org/web/20130318184142/http://www.sportsaid.org.uk/get-involved/partners/ . live .
  9. News: ABS-CBN News. 5 March 2013. ABS-CBN News.
  10. Web site: SportsAid Alumni. SportsAid. 5 March 2013. 18 March 2013. https://web.archive.org/web/20130318182928/http://www.sportsaid.org.uk/alumni/. live.
  11. Web site: I Will Be Next - YouTube . 2016-11-30 . 2016-06-09 . https://web.archive.org/web/20160609035450/https://www.youtube.com/watch?v=VHlrkW8txZI . live .
  12. Web site: Harry Martin Wins SportsAid One-to-Watch Award. England Hockey. 5 March 2013. 26 February 2024. https://web.archive.org/web/20240226143632/https://www.englandhockey.co.uk/media. live.
  13. News: Sally Brown wins SportsAid One-to-Watch Award. https://web.archive.org/web/20120207152958/http://www.bbc.co.uk/sport/0/disability-sport/15864962. dead. 7 February 2012. 5 March 2013. BBC.
  14. News: Courtney Tulloch wins SportsAid One-to-Watch Award. 5 March 2013. BBC. 24 October 2020. https://web.archive.org/web/20201024162048/https://www.bbc.co.uk/newsround/20437944. live.
  15. Web site: Charities Aid Foundation registration. Charity Commission. 5 March 2013. 26 February 2024. https://web.archive.org/web/20240226143613/https://www.cafonline.org/system/charity-profile?friendlyUrl=Sports-Aid-Trust/CCRegNo1111612. live.
  16. Web site: Scottish Sports Aid. Scottish Sports Aid. 5 March 2013. 5 October 2013. https://web.archive.org/web/20131005192243/http://www.scottishsportsaid.org.uk/. live.
  17. Web site: Duchess Kate to become patron of three new charities - TODAY.com . 2013-04-28 . 2013-04-30 . https://web.archive.org/web/20130430114048/http://www.today.com/news/duchess-kate-become-patron-three-new-charities-6C9539365 . live .

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