Social polling explained

Social polling is a form of open access polling, which combines social media and opinion polling. In contrast to tradition polling the polls are formulated by the respondents themselves.[1] [2] [3] [4]

Social polling is an example of nonprobability sampling that uses self-selection rather than a statistical sampling scheme.[5] Social polling also allows quick feedback since responses are obtained via social media platforms such as Facebook, Twitter, and blogs.[6] A sentiment analytics tool can be employed to monitor the poll or the topics of discussion.[7] This method can evaluate information obtained via social media posts through two paradigms: "top down" and "bottom up".

See also

Notes and References

  1. Waxman. Olivia B.. Polling and Social Media Collide with 'Social Polling'. Time. 2012. 8 June 2016. 0040-781X.
  2. Web site: Eha. Brian Patrick. Hot or Not: Social Polling Startups Take the Temperature of the Masses. www.entrepreneur.com. entrepreneur. 20 June 2016. 9 August 2013.
  3. Gaspers. Serge. Naroditskiy. Victor. Narodytska. Nina. Walsh. Toby. Possible and Necessary Winner Problem in Social Polls. Proceedings of the 2014 International Conference on Autonomous Agents and Multi-agent Systems. 1 January 2014. 613–620. 1302.1669. International Foundation for Autonomous Agents and Multiagent Systems. 2013arXiv1302.1669G.
  4. Yasseri. Taha. Bright. Jonathan. Can electoral popularity be predicted using socially generated big data?. It - Information Technology. 28 January 2014. 56. 5. 246–253 . 10.1515/itit-2014-1046. 1312.2818. 12014052.
  5. Web site: Kennedy. Courtney. Caumont. Andrea. What we learned about online nonprobability polls. www.pewresearch.org. Pew Research Center. 20 June 2016. 2 May 2016.
  6. Book: Mozer, Mindy. Social Network-Powered Education Opportunities. 2014. The Rosen Publishing Group, Inc. 9781477716823. New York. 31.
  7. Book: Distributed Computing in Big Data Analytics: Concepts, Technologies and Applications. Mazumder. Sourav. Bhadoria. Robin Singh. Deka. Ganesh Chandra. 2017. Springer. 9783319598338. Cham, Switzerland. 127, 130.

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