Simulmatics Corporation Explained
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The Simulmatics Corporation was a U.S. data science firm founded in 1959 that used algorithms to target voters and consumers.[1] [2] [3] One of its leading figures was Ithiel de Sola Pool.
Professor of American History at Harvard University Jill Lepore wrote a book about the Simulmatics Corporation, titled If Then, in 2020,[4] and recorded an audio version broadcast by BBC Radio 4 in 2021.[5]
The political novel The 480 contains a fictional treatment of the Simulmatics Corporation's activities.[6]
See also
Notes and References
- Lepore. Jill. How the Simulmatics Corporation Invented the Future. July 27, 2020. 2020-08-06. The New Yorker. en-us.
- Book: Lepore, Jill. If, Then: how the Simulmatics corporation invented the future.. 2020. Hodder & Stoughton . 978-1-5293-8616-5. 1137820131.
- Pool. Ithiel De Sola. Abelson. Robert. 1961. The Simulmatics Project. The Public Opinion Quarterly. 25. 2. 167–183. 10.1086/267012. 2746702. 0033-362X.
- Web site: Shannon. Bond. Long Before Cambridge Analytica And Facebook, Simulmatics Linked Data And Politics. 2020-09-14. NPR.org. en. September 14, 2020.
- Web site: If Then by Jill Lepore . BBC . 11 January 2021.
- News: 1964-06-28. If Computers Called the Tune; THE 480. By Eugene Burdick. 313 pp. New York: McGraw-Hill Book Campany. $5.. en-US. The New York Times. 2020-09-14. 0362-4331.
