Simulate (company) explained

SIMULATE
Former Name:NUGGS LABS, INC [1]
Type:Privately held company
Industry:Food technology
Founded:2018
Founders:Ben Pasternak
Sam Terris
Hq Location City:New York City, United States

SIMULATE (formerly known as NUGGS) is a food technology company headquartered in SoHo, Manhattan which manufactures plant-based alternatives to meat products.[2] [3] The company was founded in 2018 by Ben Pasternak and Sam Terris.[4] [5] [6]

The company's main product is NUGGS, a plant-based chicken nugget alternative.[7] SIMULATE also makes a plant-based chicken patty product called DISCS.[8] [9]

History

The product NUGGS was launched in July 2019 via a direct-to-consumer website.[10] NUGGS began sale in retail stores such as Whole Foods Market, Walmart, Sam's Club, and Target in early 2021.[11] The company also sells its products through ghost kitchens in San Francisco and Los Angeles. In July 2019, SIMULATE (then NUGGS) announced that it was changing its name to SIMULATE.[12] [13] [14] The company plans to expand internationally, first to Canada.[15] [16]

References

  1. Web site: Simulate Inc - Company Profile and News.
  2. Web site: Berenstein. Nadia. Can This 19-Year-Old Tech Whiz Make Nuggets — And An Animal-Free Lifestyle — Go Viral With NUGGS?. 2021-06-06. Forbes. en.
  3. Web site: Phan. Trung T.. 2020-08-23. Ben Pasternak: "SIMULATE is a nutrition company with a software framework". 2021-06-08. The Hustle. en-US.
  4. Web site: Sanchez. Kait. 2021-03-04. I tried the Nuggs, and they tasted like memes. 2021-06-06. The Verge. en.
  5. Web site: Peters. Adele. 2019-07-09. The newest plant-based meat brand comes from a 19-year-old founder. 2021-06-05. Fast Company. en-US.
  6. Web site: 2020-10-12. SIMULATE Founder Ben Pasternak Aims to Optimize Human Nutrition. 2021-06-06. COOL HUNTING®. en-US.
  7. Web site: Beer . Jeff . 2021-03-26 . How the Tesla of chicken hit a ludicrous growth mode thanks to ghost kitchens . 2021-06-06 . Fast Company . en-US.
  8. Web site: Edwards. Tanya. 2021-02-16. We tried Nuggs, the plant-based chicken that's all over Instagram. 2021-06-06. CNN Underscored. en.
  9. Web site: The Vegan "Tesla of Chicken Nuggets" Just Launched at 800 Walmart Stores. 2021-06-08. VegNews.com. en-US.
  10. Web site: NUGGS "operates like a software company" and is run by a 19-year-old tech entrepreneur - The Good Food Institute . 2021-06-05 . gfi.org . en-US.
  11. Web site: Bitter . Alex . 'The Tesla of Chicken' just found its way onto shelves at Walmart and Target. Its 21-year-old founder explains how his plant-based nugget business did $8 million in sales last year. . 2021-06-05 . Business Insider . en-US.
  12. Web site: Nuggs rebrands as Simulate with new cash, a new CTO and an expanded line of faux-meat foods. 2021-06-05. www.yahoo.com. en-US.
  13. Web site: 2020-07-17. SIMULATE Raises $11M to Reimagine Your Childhood Favorite Foods with A Plant-Based Twist. 2021-06-08. AlleyWatch. en-US.
  14. Web site: Nuggs launches new parent company, taps former Danone exec. 2021-06-08. www.foodbusinessnews.net. en.
  15. Web site: Nuggs creator Simulate raises $50M. 2021-06-11. TechCrunch. en-US.
  16. Web site: Yu. Douglas. Reddit Cofounder Alexis Ohanian Leads $50 Million Series B Funding In Plant-Based Meat Startup SIMULATE. 2021-06-11. Forbes. en.

This article is licensed under the GNU Free Documentation License. It uses material from the Wikipedia article "Simulate (company)".

Except where otherwise indicated, Everything.Explained.Today is © Copyright 2009-2024, A B Cryer, All Rights Reserved. Cookie policy.