Sidetalk Explained

Sidetalk
Pseudonym:sidetalknyc
Page:sidetalknyc
Page Display Name:Sidetalk
Years Active:2019–present
Location:New York, NY
Creator:Trent Simonian
Jack Byrne
Followers:1.5 million
Followers Date:February 7, 2024
Genre:Comedy
Man-on-the-street

Sidetalk is an American Instagram show created by Trent Simonian and Jack Byrne.[1] The show utilizes a man-on-the-street technique to interview people across New York City with each episode being approximately one minute long, and is noted for its surreal[2] and/or humorous[3] interviews.[4] [5]

History

Trent Simonian, a graduate of Malibu High School, and Jack Byrne, a graduate of Xavier High School, started the show in the fall of 2019 during their first semester as students at New York University. They had first met after being accepted into NYU during their senior year of high school through mutual friends. Prior to co-creating Sidetalk, Simonian hosted a similar interview-style show in high school called Shark TV, while Byrne interned for The Fat Jewish for five years beginning at age 14.[4]

The duo signed to Brillstein Entertainment Partners and WME in April 2021.[6]

The show received a nomination for the 2021 Streamy Awards in the Indie Show category and two nominations for the 2022 Streamy Awards in the Show of the Year and Unscripted Series categories.[7] [8]

Simonian and Byrne were selected to the Forbes 30 Under 30 2024 list for Social Media.[9]

Bing Bong

On October 21, 2021, Simonian and Byrne released an episode titled "Knicks Season Opener" featuring New York Knicks fans celebrating the team's opening night double-overtime victory over the Boston Celtics. One of the fans in the video, Jordie Bloom,[10] says "Bing Bong" into the microphone, a reference to the New York City Subway "doors closing" warning sound which is used at the beginning of each Sidetalk episode.[11] While the phrase itself had been previously popularized in earlier Sidetalk videos, by rapper Nems[12] and others in episodes from Coney Island,[13] [14] it quickly became a rallying cry for the Knicks after the "Knicks Season Opener" video went viral.[15] The phrase was picked up by the official New York Knicks Twitter account, Knicks announcer Mike Breen, and Knicks forward Evan Fournier, and was featured on the cover of the sports page of the New York Daily News.[16] [17] “Bing Bong” even received two write-in votes in the 2021 New York City mayoral election.[18] [19] The phrase was further popularized by the viral "Bing Bong" trend on TikTok where users would recreate various different quotes from Sidetalk. Celebrities including President Joe Biden, The Jonas Brothers, John Legend, Lil Nas X, Olivia Rodrigo, Jack Harlow, and Avril Lavigne joined in on the trend.[20] [21] [22] [23]

Notable guests

The following notable individuals appeared on the show as interviewees, unless otherwise noted:

Notes and References

  1. Web site: Weimer. Jackson. Sidetalk: The Microphone For The People Of New York City . Forbes . July 3, 2022 . October 26, 2021.
  2. Web site: 'Sidetalk' Brings the Sidewalk to Life . April 6, 2020 .
  3. Web site: Meet Trent Simonian of 'Sidetalk,' the Host of NYC's Funniest One-Minute Instagram Show . .
  4. Web site: Bugbee . Stella . No Sleep Till Sidetalk . The Cut . November 3, 2021 . en-us . March 3, 2021.
  5. Web site: Takanashi . Lei . Meet Trent Simonian of 'Sidetalk,' The Host of NYC's Funniest One-Minute Instagram Show . Complex . November 3, 2021 . en . January 21, 2021.
  6. Web site: White . Peter . 'Sidetalk' Creators Plan TV Projects As New York-Based Duo Behind Viral Instagram Videos Sign To WME & Brillstein . Deadline . November 3, 2021 . April 8, 2021.
  7. Web site: Spangler . Todd . YouTube Streamy Awards 2021 Nominations Announced, MrBeast Leads With Seven Nods . Variety . November 3, 2021 . October 20, 2021.
  8. Grein . Paul . 2022-10-27 . Post Malone, Hailey Bieber & More Among 2022 YouTube Streamy Awards Nominees . 2022-10-27 . Billboard . en-US.
  9. Web site: Forbes 30 Under 30 2024: Social Media . 2023-11-30 . Forbes . en.
  10. Web site: DeLessio . Joe . 'The Amount of Times I Got Bing-Bonged in My Face Was Hysterical' . Intelligencer . November 5, 2021 . en-us . November 3, 2021.
  11. Web site: Caparell . Adam . How 'Bing Bong' Has Become the Rallying Cry of the 2021–22 Knicks . Complex . November 3, 2021 . en . October 25, 2021.
  12. Web site: The Story of 'Bing Bong': How Rapper Nems Took His Viral Phrase from the Streets of NYC to the White House . January 15, 2022 .
  13. Web site: Coney Island's Finest - Sidetalk . .
  14. Web site: Coney Island Ski Club - Sidetalk . .
  15. Web site: Ricks . William E. . 'Bing Bong': A new slogan for the New York Knicks based on the city's roots . ESPN . November 3, 2021 . en . November 1, 2021.
  16. Web site: Curtis . Charles . Bing Bong! How Knicks fans have adopted the weirdest catchphrase as a meme . For The Win . USA Today . November 3, 2021 . October 27, 2021.
  17. Web site: Curtis . Charles . Even Mike Breen and Madison Square Garden are jumping in on Knicks fans' Bing Bong meme . For The Win . USA Today . November 3, 2021 . November 2, 2021.
  18. Web site: Young. Dennis. Every sports figure who received a vote for New York City mayor. December 9, 2021. nydailynews.com.
  19. Web site: December 1, 2021. 'Bing Bong' received votes to become mayor of NYC but so did Trae Young. December 9, 2021. For The Win. en-US.
  20. Web site: December 6, 2021. Janine. Puhak. Lil Nas X Drops Epic Celebrity TikTok with Olivia Rodrigo, Avril Lavigne, Jack Harlow and More. December 9, 2021. people.com. en.
  21. Web site: Lil Nas X taps Olivia Rodrigo, Avril Lavigne and more celebs for funny TikTok. December 9, 2021. today.com. en.
  22. Web site: Byrnes. Jesse. December 17, 2021. Jonas Brothers promote vaccines with Biden. December 17, 2021. TheHill. en.
  23. Web site: December 17, 2021. Tomás. Mier. Bing Bong! Jonas Brothers and Joe Biden (Or Should We Say Byron?) Promote Vaccines with Viral TikTok. December 17, 2021. people.com. en.

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