Shift (MSNBC) explained

Network Name:Shift
Country:United States
Network Type:Internet streaming
Owner:NBCUniversal
MSNBC
Past Names:msnbc2
Website:Official website

Shift (stylized as shift by msnbc, formerly msnbc2) was an online live-streaming video network run by MSNBC. It was launched in July 2014 to provide a platform for original video series which diverge from the MSNBC television network's political focus.

History

In July 2014, MSNBC.com launched msnbc2, a brand for several web-only series hosted by MSNBC personalities,[1] in December 2014, msnbc2 was renamed shift by msnbc, with a daily live stream and programming schedule which was less focused on politics and is more tailored to a younger audience.[2] The channel was later shut down.

Programming

Programs

See also

Notes and References

  1. Web site: Krystal Clear on Iraq & Clinton. MSNBC. 6 July 2015.
  2. Web site: MSNBC targets young viewers with streaming video service Shift. December 16, 2014. Stephen Battaglio. Los Angeles Times.