Shenma Explained

Shenma Inc.
Type:Private
Location:Beijing, China
Key People:Liang Jie, President
Industry:Internet
Owner:Alibaba Group and UCWeb

Shenma Inc. is a "mobile-first" search engine for China that was launched in April 2014.[1] [2] It is a joint venture between Alibaba Group and UCWeb.[3] [4] In April 2017, according to China Internet Watch, Shenma had an 8.8% of the China search engine market share, which made it the second most used search engine after Baidu. Shenma comes with UC Browser, a mobile browser with an estimated 20% share of China's browser market and over 30% of China's mobile browser marketshare.[5] Shenma search was co-founded as a mobile search engine by UCWeb and Alibaba in 2013. In 2014, Alibaba acquired UCWeb.[6]

Litigation

On April 13, 2020, Shenma filed a lawsuit against Sogou for traffic hijacking.

In the filing, the mobile search company accused Sougou of misleading and reeling in potential Shenma users through Sogou Input Method, and for illegally trafficking data. Shenma told the court that the hijacked traffic data reached 1.897 billion.[7] Shenma was seeking RMB 102 million (around $16 million in American dollars) in compensation.[8]

On June 27, 2019, the Beijing Haidian Court ruled that the Sogou search company was guilty of hijacking UC browser and Shenma search traffic through candidate words, constituted unfair competition. They were sentenced to pay a fine of 20 million yuan.[9] [10]

Notes and References

  1. https://www.forbes.com/sites/russellflannery/2014/04/28/alibaba-ucweb-team-up-in-mobile-search/ Alibaba, UCWeb Team Up In Mobile Search
  2. Web site: Clover . Charles . 2014-04-28 . Alibaba launches mobile-first search engine . subscription . 2020-08-06 . Financial Times.
  3. http://www.marketwatch.com/story/alibaba-ucweb-plan-mobile-search-joint-venture-2014-04-28 Alibaba, UCWeb plan mobile-search joint venture
  4. https://www.forbes.com/sites/russellflannery/2014/04/28/alibaba-ucweb-team-up-in-mobile-search/ Alibaba, UCWeb Team Up In Mobile Search
  5. Web site: 2018-01-23. What is Shenma Search? China's Lesser-known Mobile Chinese Search Engine. 2020-08-06. Nanjing Marketing Group. en.
  6. Web site: Alibaba Shenma Search Engine Insights – China Internet Watch. 2020-08-06. www.chinainternetwatch.com.
  7. Web site: Shenma v. Sogou hijacking traffic case sentenced to judge Sogou compensation 20 million yuan_China IT News. 2020-08-06. www.firstxw.com.
  8. Web site: 2018-04-13. China's top mobile search engines Shenma and Sogou in $17M lawsuit for traffic hijacking. 2020-08-06. TechNode. en-US.
  9. Web site: Shenma v. Sogou hijacking traffic case sentenced to judge Sogou compensation 20 million yuan_China IT News. 2020-08-06. www.firstxw.com.
  10. Web site: Court Orders Sogou to Recompense Baidu, Others for Hijacking Search Engine Traffic. 2020-08-06. www.yicaiglobal.com. en.