| Shakey's V-League | |
| Pixels: | 180px |
| Founded: | 2004 |
| Sport: | Volleyball |
| Inaugural: | 2004 |
| Folded: | 2016 |
| Replaced: | Premier Volleyball League |
| Most Champs: | UST Tigresses (6 titles) |
| Champion: | Pocari Sweat (2nd title) |
| Country: | Philippines |
| Venue: | Filoil Flying V Arena Philsports Arena |
| Founder: | Jun Bernardino |
The Shakey's V-League was a non-professional volleyball league in the Philippines that started in 2004. It began as a women's collegiate league with teams coming from the University Athletic Association of the Philippines (UAAP), the National Collegiate Athletic Association (NCAA) and the Cebu Schools Athletic Foundation (CESAFI), among others. Since 2011, corporate clubs and other non-collegiate teams have also participated in the league.
A men's division was included in its 21st conference (2014). It served as the precursor of the Spikers' Turf, the following year.[1] [2] [3]
In December 2016, the league renamed itself and transitioned into the current professional league — Premier Volleyball League, parting its ways with its prime sponsor, Shakey's Pizza.
The league was established in 2004 by Sports Vision Management Group, Inc. (Sports Vision) and sponsored Shakey's Pizza Philippines (International Family Foods, Inc.). Sports Vision was founded by a group led by former PBA commissioner Jun Bernardino and is currently headed by chairman Moying Martelino and president Ricky Palou.
The UST Tigresses won the inaugural V-League championship in 2004 defeating the La Salle Lady Archers. But the De La Salle University have won the following three conferences of the said league defeating their arch-rivals, UST Tigresses in both conferences of Season 2 and SSC - R Lady Stags in Season 3, sweeping them both in the Finals of the three conferences.
The UST Tigresses returned to the League in 2007, after missing Season 3, winning both conferences of Season 4 by defeating the SSC-R Lady Stags in both finals series.
The year 2008 saw the crowning of two other schools aside from UST and DLSU. Adamson University won the championship in the first conference of Season 5 defeating the Ateneo Lady Eagles while San Sebastian College-Recoletos Lady Stags won the second conference of Season 5 by sweeping the two comeback champion teams: DLSU Lady Archers in the semifinals and UST Tigresses in the finals.
However, the Tigresses made history via a "three-peat" winning their fourth, fifth, and sixth championships by sweeping both conferences of Season 6 by defeating SSC-R and Adamson, respectively in both championship series, and again winning the first conference of Season 7 by beating SSC-R for the fourth time in the finals.
It was the runners-up battle of the last two conferences when Adamson University faced the Lady Stags of SSC-R in the finals of the 2nd Conference Season 7. Adamson won its second V-League crown after defeating San Sebastian 2–1 in their Finals series.
In the 1st Conference Season 8, the Ateneo Lady Eagles won their first Shakey's V-League crown by thumping defending champions Adamson in the Finals. The 2nd Conference of Season 8 was renamed Shakey's V-League Open Conference as it was opened to non-school teams. Four non-school teams joined the tournament, namely, the Philippine Army, Philippine Navy, Philippine Air Force, and Maynilad. The Philippine Army won its first Shakey's V-League championship. Season 8-Open Conference, Shakey's V-League will also air on GMA Life TV, GMA News TV, and GMA Pinoy TV for international viewers.
Season 9 was locally aired on AKTV on IBC13 and Hyper Cable channel.
Starting from its 10th Season, Shakey's V-League's new broadcasting partner is now GMA News TV channel 11. All of the matches are aired from 1 PM to 3 PM on weekdays, and 12:45 PM to 2:30 PM on Saturdays. On May 26, 2013, Shakey's V-League held its first Live TV Coverage via GMA News TV. It is also announced that the Game 3 matches, both for Championship and the Battle for 3rd will be aired live on GMA News TV on June 2, 2013. In the Season 10 Open Conference, Cagayan Valley made history as the Lady Rising Suns scored a 16–0 sweep en route to the team's first V-League title with a 2–0 series win over Smart-Maynilad Net Spikers.On October 2, 2014, it was reported[4] that a men's division will be included in its 21st conference with four teams.
On May 24, 2016, it was officially announced that Shakey's V-League will now be aired on S+A Channel 23 following an agreement between Sports Vision, Shakey's and ABS-CBN Sports.
In December 2016, it was announced that starting the 14th season in 2017, Shakey's V-League will be renamed as the Premier Volleyball League (PVL). The season will start with the Reinforced Conference instead of the Open Conference in March 2017. The Spikers' Turf, a men's league spin-offed from the league will be merged back into the PVL. Shakey's Pizza will remain as a presenter or major sponsor.[5]
Due to the Premier Volleyball League's transition into a professional league, Sports Vision revives the V-League competition which collegiate teams can participate in 2022.[6] [7]
See also: Spikers' Turf.
The UST Tigresses have the most number of championships (six), followed by the DLSU Lady Spikers & NU Lady Bulldogs (three). The Adamson Lady Falcons, Ateneo Lady Eagles, Philippine Army Lady Troopers, PLDT Home Ultera Ultra Fast Hitters, Cagayan Valley Lady Rising Suns and Pocari Sweat Lady Warriors have won two championships each. The San Sebastian Lady Stags, Vietsovpetro (VIE), Sandugo-San Sebastian, and FEU Lady Tamaraws each have one championship.
| Season | Conference | Final | Third place match | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
| width=16% style="background: #ffd700" | Champions | width=8% | Score | width=16% style="background: #c0c0c0" | Runners-up | width=16% style="background: #cc9966" | 3rd place | width=8% | Score | width=16% style="background: #fffafa" | 4th place |
| 1 (2004–05) | 1st (Details) | UST | 3–1 3–1 | 3–? | San Sebastian | ||||||
| 2 (2005–06) | 1st (Details) | La Salle | 3–2 3–? | 3–? | PSC | ||||||
| 2nd (Details) | La Salle | 3–1 3–1 | 3–? | Ateneo | |||||||
| 3 (2006) | 1st (Details) | La Salle | 3–0 3–1 | 3–? | LPU | ||||||
| 4 (2007) | 1st (Details) | UST | 3–0 3–1 | 3–0 | La Salle | ||||||
| 2nd (Details) | UST | 2–3 3–0 3–2 | 3–1 3–0 | Adamson | |||||||
| 5 (2008) | 1st (Details) | Adamson | 3–1 3–0 | 3–0 3–0 | LPU | ||||||
| 2nd (Details) | San Sebastian | 3–0 3–1 | 2–3 3–1 3–? | Adamson | |||||||
| 6 (2009) | 1st (Details) | UST | 0–3 3–0 3–0 | 3–1 3–0 | FEU | ||||||
| 2nd (Details) | UST | 3–1 3–1 | 3–2 3–2 | San Sebastian | |||||||
| 7 (2010) | 1st (Details) | UST | 3–1 2–3 3–1 | 3–2 3–0 | LPU | ||||||
| 2nd (Details) | Adamson | 3–2 1–3 3–0 | 3–0 3–1 | FEU | |||||||
| 8 (2011) | 1st (Details) | Ateneo | 3–1 3–2 | 3–1 3–0 | NU | ||||||
| Open (Details) | Philippine Army | 3–0 3–2 | 3–2 3–2 | Philippine Navy | |||||||
| SEA Club Invitational (Details) | Vietsovpetro (Vietnam) | 3–2 | Malaysia Club (Malaysia) | 3–0 | Ateneo | ||||||
| 9 (2012) | 1st (Details) | Ateneo | 1–3 3–1 3–2 | 3–2 3–1 | Perpetual | ||||||
| Open (Details) | Sandugo San Sebastian | 3–2 3–0 | 2–3 3–0 Army clinches 3rd by tiebreak | Ateneo | |||||||
| 10 (2013) | 1st (Details) | NU | 0–3 3–0 3–1 | 2–3 3–1 3–1 | Adamson | ||||||
| Open (Details) | Cagayan Valley | 3–2 3–2 | Smart-Maynilad | 3–0 3–1 | Philippine Air Force | ||||||
| All Star (Details) | Smart All Stars | 3–2 | Shakey's All Stars | ||||||||
| 11 (2014) | 1st (Details) | FEU | 3–0 3–0 | NU | Adamson | 3–1 3–0 | UST | ||||
| Open (Details) | Philippine Army | 3–0 3–0 | PLDT | 1–3 3–0 PLDT clinches 3rd by tiebreak | Philippine Air Force | ||||||
| Reinforced Open (Details) | Cagayan Valley (W) | 3–1 3–2 | PLDT | 3–2 3–2 | MERALCO | ||||||
| IEM (M) | 2–3 3–2 3–2 | FEU | 3–1 0–3 3–2 | RTU | |||||||
| 12 (2015) | Open (Details) | PLDT | 1–3 3–1 3–2 | Philippine Army | Cagayan Valley | 3–0 3–1 | |||||
| Collegiate (Details) | NU | 0–3 3–0 3–0 | 3–1 3–0 | UST | |||||||
| Reinforced Open (Details) | PLDT | 3–2 3–1 | Philippine Army | UP | 3–1 3–1 | Philippine Navy | |||||
| 13 (2016) | Open (Details) | Pocari Sweat | 2-3 3-1 3-1 | Philippine Air Force | Bali Pure | 3–2 3–1 | Laoag | ||||
| Collegiate (Details) | NU | 3-2 3-2 | 2-3 3-1 UP clinches 3rd by tiebreak | ||||||||
| Reinforced Open (Details) | Pocari Sweat | 3-0 3-1 | 3-1 3-0 | UST | |||||||
| All Stars (Details [8] ) | Team Palaban | 3-1 | Team Puso | ||||||||
| 14 (2022) | |||||||||||
Below is the table for the most awarded players in the league's history (2004–2016):
| Rank | Name | Position | Years playing in SVL | MVP Award | Positional Award | Total | |
|---|---|---|---|---|---|---|---|
| From | To | ||||||
| 1 |  Jaroensri Boalee (G) | 2007 | 2013 | 3 | 8 | 11 | |
| 2011 | 2016 | 5 | 6 | ||||
| 3 | 2008 | 2016 | 3 | 7 | 10 | ||
| 4 | 2007 | 2015 | 5 | 4 | 9 | ||
| 2007 | 2013 | align=center | - | 9 | |||
| 6 | 2013 | 2015 | 3 | 5 | 8 | ||
| 7 | 2014 | 2016 | 2 | 5 | 7 | ||
| 8 | 2010 | 2015 | 3 | 3 | 6 | ||
| Margarita Pepito | 2006 | 2009 | align=center | - | 6 | ||
| Rubie De Leon | 2013 | 2016 | 1 | 5 |
During its time, games are held at the Filoil Flying V Arena. During the semi-final to championship rounds of Season 10, games were held on the Mall of Asia Arena in Pasay and in the iconic Philsports Arena in Pasig to accommodate larger attendance.
Past venues included the Lyceum of the Philippines University gymnasium, the Blue Eagle Gym, and the Rizal Memorial Coliseum.
Similar to the current structure being done by the Maharlika Pilipinas Basketball League, Shakey's V-League utilized an in-house broadcast panel until 2016 to cover the games. Current PBA radio anchor and coliseum barker Noel Zarate and Sev Sarmenta originally served as the longtime play-by-play for the volleyball games with Mozzy Ravena, Noreen Go and Ivy Remulla, among others providing color commentary. Miriam College alumna and volleyball coach Maria Aurora "Mac" Gepuela[9] serves as the SVL's main in-venue public address announcer. Upon ABS-CBN Sports' gaining of the league's broadcast rights in 2016, Anton Roxas, Boom Gonzales and the network's in-house personnel replaced Zarate and Sarmenta. Gepuela remained as the public address announcer.
IBC-13 served as the inaugural partner from 2004-2005 before moving to the Associated Broadcasting Company (ABC) from.2005-06. NBN/PTV–4 took over from 2007–2011 before transferring to the AKTV bloc on IBC-13 from 2012–2013 with a concurrent satellite TV coverage through Cignal TV's Hyper. GMA News TV (2013–2015)[10] served as the last partner of Sports Vision's in house broadcast panel before ABS-CBN Sports took over in 2016 through Channel 23.
For overseas viewers, GMA Life TV, GMA Pinoy TV and GMA News TV International carried the games before transferring to S+A International in 2016.