| Servis Industries Limited | |
| Trade Name: | Servis Industries Limited |
| Type: | Public |
| Traded As: | KSE 100 component |
| Industry: | Leather |
| Founders: | Chaudhry Nazar Mohammad Chaudhry Muhammad Hussain Chaudhry Mohammad Saeed |
| Location City: | Gulberg, Lahore |
| Location Country: | Pakistan |
| Area Served: | Worldwide |
| Key People: | Chaudhry Ahmed Javed (chairman) Chaudhry Omar Saeed (CEO) |
| Products: | Shoes, tyres, and tubes |
| Revenue Year: | 2023 |
| Income Year: | 2023 |
| Net Income Year: | 2023 |
| Equity Year: | 2023 |
| Assets Year: | 2023 |
| Num Employees: | 7,902 |
| Num Employees Year: | 2023 |
| Subsid: | Service Tyres Service Retail Service Industries Capital SIL Gulf FZE Dongguan Service Global Service Global Footwear (79.43%) Service Long March Tyres (32.09%) |
| Footnotes: | Financials [1] |
Service Industries Limited (SIL) (Urdu: سروس انڈسٹریز لمیٹڈ), doing business as Servis, is a Pakistani shoes and tire manufacturer which is based in Lahore, Pakistan.[2] [3]
Service factories are located in the Pakistani cities of Gujrat, Muridke, Nooriabad, Raiwind, Negombo, Sri Lanka.[3] The company had humble beginnings in 1941. Servis Shoes is a shoe manufacturing company and Servis Tyres is a tire manufacturing company working under the Servis Industries Limited.[4]
Service Industries Limited (SIL) was founded in 1941 by a group of college friends, namely Chaudhry Nazar Mohammad, Chaudhry Muhammad Hussain, and Chaudhry Mohammad Saeed.[5] It initially produced handbags and sports goods.[6] During World War II, Service supplied boots to the British Indian Army.[6] In 1953, the company established Halal Tanneries, and in 1954, it opened a shoe manufacturing plant in Gulberg industrial area of Lahore.[6]
In 1959, Service relocated its operations to Gujrat, where it opened Pakistan's first organized shoe factory.[6]
From the 1960s to the 1980s, Service diversified its product portfolio to include textiles, motorcycle tires, and gas masks.[6] In 1965, the company formed a retail subsidiary called Service Sales Company (SSC), which opened stores near those of its competitor, Bata Pakistan.[6] By 2007, SSC had surpassed Bata in sales, and by 2010, SIL had become a major shoe exporter and had over 450 retail outlets in Pakistan.[6]
In 2011, Service's ownership was passed to the founders' descendants, with Omar Saeed, a third-generation family member, becoming the CEO.[6] Under Saeed's leadership, SIL introduced changes in its retail operations, such as adopting a new store format under the Shoe Planet brand, which contributed to business growth.[6] During this period, SSC also made changes in its managerial practices and product offerings.[6]