Scent of Africa explained

Scent of Africa
Type:masculine and feminine
Released:[1]
Label:Tanal Ghandour
Tagline:A Fine Fragrance House Made In Ghana

Scent of Africa is a fine fragrance house headquartered in Accra, Ghana.[2] [3] [4]

History

Scent of Africa was founded in 2016 by Tanal Ghandour, marking its debut in the fragrance industry with the release of two distinct fragrances: "For Him" and "For Her” with Marcel Desailly and Oluchi Onweagba as its first brand ambassadors.[5] [6] [7] [8]

Scent of Africa underwent a re-launch in 2022, by introducing the "Eternal Legends Collection" featuring 6 feminine and masculine fragrances, launched as 3 duos. Blending traditional African ingredients with contemporary artistry, the perfumes were meticulously crafted by international perfumers.

The Eternal Legends Collection aims to highlight African culture through stories in African mythology by having each perfume embody a legend whether it be kings, queens, angels or immortal gods.

The Collection's first duo, Rakh and Nefee, was unveiled in March 2022, in Accra, Ghana. Following that, the brand introduced Hagé and Laïka, also in Accra, Ghana, in December 2022. The latest two fragrances Bézi and Bellua were launched in Abidjan, in June 2023.[9]

Award and recognitions

Notes and References

  1. Web site: Ghandour Cosmetics Celebrates Africa and Her Essence with Africa's First Luxury Fragrance, Scent of Africa . 8 November 2016 .
  2. Web site: Awards . NY Product Design . NY Products Awards Scent of Africa . 2023-07-10 . nydesignawards.com . en.
  3. Luxe . Formes de . 2022-04-01 . Scent of Africa seeks to put African fragrance on the map . en.
  4. Web site: 2022-12-05 . How a Ghanaian cosmetic chemist is using perfume to pay tribute to African culture . 2023-07-13 . Pulse Ghana . en.
  5. Web site: BellaNaija.com . 2016-11-08 . Ghandour Cosmetics Celebrates Africa and Her Essence with Africa's First Luxury Fragrance, Scent of Africa . 2023-07-10 . BellaNaija . en-US.
  6. Web site: Peters . Seyi . 2016-11-28 . Marcel Desailly, Oluchi Orlandi, Genevieve Nnaji Attend The Scent of Africa Perfume Launch . 2023-07-10 . Information Nigeria . en-US.
  7. Web site: Scent of Africa launches Chapter 2 of its 'Eternal Legends' collection . 2023-07-10 . www.myjoyonline.com . 16 December 2022 . en.
  8. Web site: Afrik . Debonair . 2023-06-27 . Scent of Africa Launches New Fragrances in Abidjan . 2023-07-10 . Debonair Afrik . en-GB.
  9. Web site: Entsie . Berlinda . 2023-06-29 . How Africa's first fragrance house is expanding its footprints across the globe . 2023-09-16 . Pulse Ghana . en.
  10. Web site: Pentawards . Easyfairs . Pentawards 2023 - Pentawards Shortlist 2022 . 2023-09-16 . pentawards.com . en.

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