Scenic (cruise line) explained

Scenic Luxury Cruises and Tours
Industry:Tourism
Founded:1986
Services:River Cruising, Ocean Cruising, Escorted Tours
Homepage:https://www.scenic.co.uk/

Scenic Luxury Cruises and Tours is a privately held Cruise Line and Touring Company, established by Australian businessman Glen Moroney in 1986. The company opened its first United Kingdom office in 2007, its headquarters in Manchester.[1] Scenic's inaugural European river cruise occurred in 2008 with the debut of its first river ship, "Scenic Sapphire".[2]

As of January 2024, Scenic operates 15 river cruise ships, providing services in Europe and Southeast Asia, and previously including Russia.[2] On August 15, Scenic introduced its first purpose-built ocean cruise ship, Scenic Eclipse, which operates in the Americas, Europe, the Arctic, Antarctica, and the Norwegian fjords.[3] In April 2023, Scenic launched Scenic Eclipse II, a nearly identical sister ship.[4]

History

Scenic was established by Glen Moroney in 1986.[5] The company first offered river cruises in Europe in 2008 with the launch of Scenic Sapphire, followed by Scenic Emerald, Scenic Diamond, and Scenic Ruby in 2009.[6]

In 2012, Scenic launched the Scenic Tsar, which operated on the Moscow-St Petersburg route.

In 2013, Scenic established Emerald Waterways as a lower-cost river cruise line.[7]

In 2014, Scenic expanded its fleet with the addition of the 169-passenger Scenic Jade, operating on the River Danube, and the 126-passenger Scenic Gem, servicing the River Seine.[8]

In 2016, Scenic launched several new ships: Scenic Azure for the River Douro in Portugal; Scenic Amber for Europe's major rivers, and Scenic Aura and Scenic Spirit for the Irrawaddy and Mekong rivers in Southeast Asia.[9] [10]

In January 2016, Scenic announced plans to enter the ocean cruise market with the launch of Scenic Eclipse, a 228-passenger ocean liner, which began service in August 2019.[11]

As of 2019, Scenic is redesigning 10 ships, including Scenic Diamond, Scenic Sapphire, Scenic Ruby, Scenic Pearl, Scenic Jasper, Scenic Opal, Scenic Amber, Scenic Crystal, Scenic Jade, and Scenic Jewel.[12]

In March 2022, Scenic suspended all Russian operations following the Russian invasion of Ukraine.[13]

Cruises and destinations

Scenic operates on nine rivers, covering major rivers in Europe and Southeast Asia, and formerly the Volga in Russia.[14]

With the introduction of their ocean cruise ships, Scenic now also operates in Antarctica, the Arctic, the Americas, the Mediterranean, the Baltic, the British Isles, and the Norwegian Fjords.[15]

Current fleet

Expedition ship

Ship nameYear launchedTypeLengthCrewGuestsRegistry
Scenic Eclipse 2018Ocean Vessel166m200228Nassau, Bahamas
Scenic Eclipse II2023Ocean Vessel166m200228Nassau, Bahamas

Notes and References

  1. Web site: Place North West | Double deal at Piccadilly Place. March 15, 2019.
  2. Web site: Scenic Cruises 2019: Reviews, Photos & Activities - Cruise Critic. www.cruisecritic.com.
  3. Web site: Scenic Eclipse sea trials 'surpass expectations'.
  4. Web site: Scenic Eclipse II Departs on Inaugural Sailing from Lisbon . cruiseindustrynews.com . 15 June 2023 . https://web.archive.org/web/20230530185741/https://cruiseindustrynews.com/cruise-news/2023/04/scenic-eclipse-ii-departs-on-inaugural-sailing-from-lisbon/ . May 30, 2023 . en . April 14, 2023 . live.
  5. Web site: Take the Scenic route. October 5, 2016. Newcastle Herald.
  6. News: Take me to the rivers . The Australian . October 13, 2012.
  7. News: Baran . Michelle . Scenic Tours' new river cruise line a lower-priced option: Travel Weekly . January 6, 2020 . Travel Weekly . Northstar Travel Media, LLC . August 19, 2013 . en.
  8. Web site: Scenic's New Gem. TravelPulse.
  9. Web site: Scenic Building Four Ships for 2016. TravelPulse.
  10. Web site: Scenic Aura and Scenic Spirit Unveil New Design and Asian River Cruise Itineraries. www.cruisecritic.com.
  11. Web site: Scenic Enters Ocean Cruising With New Luxury Cruise Ship. www.cruisecritic.com.
  12. Web site: Scenic Cruises to Redesign Eight European River Ships in 2019. www.cruisecritic.com.
  13. Web site: Chua . Bernadette . 7 March 2022 . River cruise lines cancel Russian Volga river cruises in support of Ukraine . live . https://web.archive.org/web/20230527110424/https://rivercruise.cruisepassenger.com.au/lines/river-cruise-lines-cancel-russian-volga-river-cruises-in-support-of-ukraine/ . May 27, 2023 . 15 June 2023 . rivercruise.cruisepassenger.com.au . en.
  14. Web site: Scenic Company Overview. River Cruise Advisor.
  15. Web site: Scenic Eclipse Expedition Cruise Ship Successfully Completes Sea Trials. www.cruisecritic.com.