Sammy Flex Explained

Sammy Flex
Birth Date:26 March 1980
Birth Place:Accra, Ghana
Occupation:Journalist, Broadcaster and PR
Years Active:2007–present
Website:http://sammyflextv.com/ https://www.youtube.com/c/SammyFlexTV

Samuel Atuobi Baah known professionally as Sammy Flex is a Ghanaian journalist, broadcaster and PR.[1] [2] [3] [4] He is the CEO and Chief editor of award-winning Ghanaian Entertainment newspaper Flex Newspaper.[5] [6] He was the communication manager for Zylofon Media[7] and also the manager for highlife singer Kumi Guitar[8] and Zylofon Media (Radio and TV) as well.[9]

Early life and career

Sammy was on 26 March 1980 born in Accra to Mr Emmanuel Kofi Atuobi and Madam Comfort Baah. He is the last of four siblings.

He completed Oda Secondary School and continued to pursue a Diploma in Journalism and PR from ICM, UK. He pursued a short course in PR at the Ghana Institute of Journalism before completing Journalism and Media Studies at Manifold Institute.

Career

Sammy started as a writer of his self-owned newspaper Flex Newspaper in May 2007, the newspaper captured all the important stories, event, interviews and the Ghanaian showbiz industry. He later become the managing Director and CEO of Flex Newspaper.[10] Along the line, Sammy worked as a Radio and TV pundit with Happy FM, Channel R, Great FM, ETV Ghana and GTV talking about showbiz in Ghana.[11]

In 2013, Sammy Flex joined PLUZZ FM as the host of their AM PLUZZ, a morning show that talks about showbiz in Ghana.[12] During his times with PLUZZ FM, he hosted the Entertainment Capital show on Capital TV. He also hosted Weekend Edition on TV7 in 2016 and Atinka TV's Entertainment City in 2017.[13] Sammy was known to have joined Okay Fm as a host of its Drive Time[14] but was later seen with Atinka FM.[15]

After quitting Atinka TV and FM, Sammy Flex later joined Zylofon Media as their communications manager and host of Showbiz Agenda on Zylofon FM.[16] Currently, he is the manager for Zylofon Media where he takes care of activities of the Radio and Television station.[9] Sammy Flex resigned as the communication manager and host of Showbiz Agenda on Zylofon FM in the year 2021.[17] [18] He is now the CEO of Sammy Flex TV, Ghana's Popular YouTube Channel with over 100k subscribers, that talks entertainment and more[19]

Managing career

NKZ Music, management of Ghanaian musician Guru confirmed Sammy Flex as a communications manager to secure event for Guru both locally and internationally as well as public relation issues.[20] He also served as the publicist for Nacee.[21] He was the manager for Qwarme Zaggy[22] until he was assigned to manage highlife musician Kumi Guitar as the first signee of Zylofon Media.[23]

Personal life

Sammy is married to Mrs Grace Baah with three kids.

Awards and nominations

!Year!Event!Prize!Nominated work!Result!Ref
2016RTP AwardsRadio Entertainment Talk Show Host Himself[24]
2017People's Celebrity AwardsFavorite Male TV PresenterHimself[25]
2018RTP AwardsRadio Entertainment Talk Show HostHimself[26]
Movie Summit Honorary AwardHonours
Hyperlink Media AwardsENTERTAINMENT MEDIA PERSONALITY OF THE YEARHimself[27]

Notes and References

  1. Web site: Sammy Flex Archives – Ghana Live TV. Ghana Live TV. 19 October 2018.
  2. News: Ghana's entertainment industry is struggling – Sammy Flex – A1 RADIO 101.1 MHz. 29 January 2018. A1 RADIO 101.1 MHz. 19 October 2018.
  3. News: Zylofon Media PR Sammy Flex Finally Speaks On How Nigerian Fans Disgraced Ghanaian Artists. 26 August 2018. Ghana's Most Authentic News Hub - Kingblog.Net. 19 October 2018.
  4. News: Sammy Flex: Radio and TV personality joins Guru's management team. Mawuli. David. 19 October 2018.
  5. Web site: Flex Newspaper – About Flex Newspaper. flexgh.com. 19 October 2018.
  6. Web site: Flex Newspaper Editor, Samuel Baah hosts 'Flex on Pluzz' GhanaGist.Com. ghanagist.com. 19 October 2018.
  7. News: Zylofon Media admits to mishandling Stonebwoy's fracas. Sesi. Joyce. 19 October 2018.
  8. News: Zylofon Media offers Kumi Guitar car, house & $100,000 in music deal. 24 January 2017. BlakkPepper.com. 19 October 2018.
  9. Web site: Zylofon Media – Creative Arts made in Ghana. zylofonmedia.com. 19 October 2018.
  10. News: GHANAIAN MEDIA HAS FAILD (sic) WUTAH- SAMMY FLEX – Pink 96.9 fm. 2 June 2017. Pink 96.9 fm. 19 October 2018.
  11. News: My life is in danger – Mr Logic. Ghana. eTV. eTV Ghana. 19 October 2018.
  12. Web site: Pluzz FM flies Sammy Flex to London for holidays. ghanaweb.com. 15 October 2016. 19 October 2018.
  13. Web site: Sammy Flex on why he no longer hosts Entertainment City on Atinka FM. ghanaweb.com. 24 April 2017. 19 October 2018.
  14. Web site: Breaking!! Sammy Baah Quits Pluzz FM Joins Drive Team on Okay FM – NYDJ Live. Donkoh. Ebenezer. www.nydjlive.com. 3 January 2017. 19 October 2018.
  15. News: EXCLUSIVE: Sammy Flex SIGNS with Atinka FM – Proudly Ghanaian! EnewsGH. 31 January 2017. Proudly Ghanaian! EnewsGH. 19 October 2018.
  16. Web site: Sammy Flex to host Zylofon 102.1 FM morning show as expected. ghanavisions.com. 19 October 2018.
  17. Web site: NAM1's righthand man Sammy Flex quits job with Zylofon Media. 26 October 2021.
  18. 1452924953737768962. sambahflex. I am off on all Zylofon Media platforms (Radio & TV) at the moment. More details soon but for now, remember I am st…. 26 October 2021.
  19. Web site: Search results . YouTube.
  20. News: Sammy Flex: Radio and TV personality joins Guru's management team. Mawuli. David. 21 October 2018.
  21. Web site: Flex Newspaper – Justice Oteng and Willie Roi Clash over Nacee's Song. flexgh.com. 21 October 2018.
  22. Web site: Quarme Zaggy Talked About 'Totofiifii ' On Zylofon fm With Sammy Flex . riddimsghana.com. 21 October 2018.
  23. News: Zylofon Media offers Kumi Guitar car, house & $100,000 in music deal. 24 January 2017. BlakkPepper.com. 21 October 2018.
  24. News: RTP Awards: Here is the full list of 2016 RTP Awards nominees. Pulse. 19 October 2018.
  25. News: People's Celebrity Awards nominees list out. Awen. Ariel. Graphic Online. 19 October 2018.
  26. News: RTP AWARDS 2018 – List of nominees – Proudly Ghanaian! EnewsGH. 4 August 2018. Proudly Ghanaian! EnewsGH. 19 October 2018.
  27. Web site: Press Release: HYPERLINK MEDIA AWARDS NOMINEES RELEASED – HYPERLINK MEDIA AWARDS. hyperlinkawards.com. 21 October 2018.

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