Saimdang, Memoir of Colors explained

Alt Name:Saimdang, the Herstory[1]
Native Name:
Hangul:사임당, 빛의 일기
Rr:Saimdang, Bich-ui Ilgi
Lk:Saimdang, Light's Diary
Creator:Lee Yong-suk (SBS)
Director:Yoon Sang-ho
Country:South Korea
Language:Korean
Num Episodes:30 (28 aired)
Camera:Single-camera
Runtime:60 minutes
Budget:22.5 billion[2]
Network:SBS TV

Saimdang, Memoir of Colors[3] is a South Korean drama starring Lee Young-ae in the title role as Shin Saimdang, a famous Joseon-era artist and calligrapher who lived in the early 16th century. It aired on SBS every Wednesday and Thursday at 22:00 (KST) starting January 26, 2017.[4]

The series marks Lee's television comeback 14 years after her pan-Asia hit drama Dae Jang Geum (2003).[5]

Synopsis

A Korean university art history lecturer (Lee Young-ae) discovers the long-lost diary of a historical figure, unraveling the secret behind a recently uncovered, mysterious ancient painting as well as a look into the extraordinary life led by Shin Saimdang (also played by Lee), a renowned poet-artist in the Joseon era.

Present timeline

Seo Ji-yoon, a lecturer in art history at Hankuk University,[6] seems to have everything she wants. She is about to finish her PhD, supervised by renowned professor Min Jung-hak, which would ultimately lead to a faculty position at the university. She also has a good family life, with supportive husband Jung Min-seok, a wealthy businessman, and mother-in-law Kim Jung-hae. For her PhD thesis, she is assigned to research a recently discovered painting Geumgangsando by An Gyeon, scheduled to be displayed as national treasure under the auspices of Min Jung-hak. However, Ji-yoon's discoveries seem to doubt the authenticity of the painting. At a conference, a student named Han Sang-hyun challenges her on that authenticity question, which Ji-yoon deflected, citing she needs time to ensure its authenticity.

Ji-yoon's answer casts doubt on the art world, humiliating Min Jung-hak, who opts to quickly sabotage her career path in retaliation. At a conference in Bologna, Italy, Prof. Min devises a scheme to cite her for disciplinary action, terminating her position at the university. As bad as Ji-yoon's situation is, her life continues to crumble, when her husband goes into hiding, amassing unpaid debts as a result of a competitor's illegal business maneuvers in a desperate measure for his business to survive. Reeling from her personal and professional life crises, serendipity comes into play on the roads of Italy when Ji-yoon stumbles upon a diary mentioning the Geumgangsando painting, leading her to discover the painting of Shin Saimdang by accident. The diary also sheds light about Saimdang, who not only strongly resembles Ji-yoon but seems to be intricately linked to her. Ji-yoon starts to fight an uphill battle to clear her name and prove her prowess by finding the real Geumgangsando painting, while also struggling with financial hardship and continual pressure from Min Jung-hak to prevent her from succeeding.

Past timeline

The story begins 500 years ago in the Joseon era. At that time, despite her youth, Shin Saimdang quickly gains a reputation as a talented artist yet notoriously daring girl, going as far as climbing walls to sneak into other people's houses. She is the second daughter of Shin Myung-hwa, a Confucian scholar who is loyal to King Jungjong. The King is portrayed as paranoid about losing his throne, and losing control of government to factions.

Saimdang meets and falls in love with Lee Gyeom, a member of the royal family, while enjoying the life of a commoner and an artist as well. Their love quickly blossoms, ultimately with Lee Gyeom asking Shin Myung-hwa for his daughter's hand in marriage. However, through a series of mishaps, both by the King and the main antagonists Min Chi-Hyung (a corrupt merchant) and Choi Wheiumdang (originally a jealous tavern girl, whose affections are ignored by Lee Gyeom), results in Shin Myung-hwa being executed by the King and Saimdang marrying a simple-minded scholar named Lee Won-su. Saimdang's marriage puts Lee Gyeom in despair, storming away to ultimately live a wayward life for 20 years, rejecting numerous requests of marriage from the royal family.

20 years later, Saimdang, now a mother of four (among them are Lee Mae-chang, later become a talented artist, and Lee Hyun-ryong, a child prodigy later becoming an influential scholar), moves to Hanyang with her family. However, her husband, being a gullible scholar who could not pass the national exam for 20 years, is scammed, leaving her to spend all her savings to buy a decrepit house. In Hanyang, she eventually meets her first love, Lee Gyeom, now known as Lord Uiseong. She denies her old feelings, claiming she has forgotten about them, but Gyeom has not. He finally settles in Hanyang, opening the "Bi-ikdang (Jian) Art Center", while also secretly investigating Min Chi-Hyung at the request of the King. Min Chi-Hyung is now a high-ranking, but corrupt official who married Choi Wheiumdang, now also an artist and head of the mother's organization at the prestigious Jungbu School.

To survive through financial hardship, Saimdang gathers a bunch of homeless and starving drifters to open a paper mill, with the ultimate goal of producing Goryeo paper, a famous high-quality paper whose formula has been lost. Despite having to raise a family and working tirelessly to make ends meet, Saimdang revives her dormant artistic talents, becoming a renowned painter. Eventually, Saimdang and her group of drifters are able to recreate the formula for the lost Goryeo paper, making her and the drifters wealthy. Min Chi-Hyung is exiled for his numerous crimes, with Choi Wheiumdang having to find a way to rescue her husband.

Two years later, things have gone south. Despite having amassed great wealth, Saimdang's marriage is falling apart, both from her husband having an affair and her sole focus on painting. Lee Gyeom, after travelling the world, returns to Hanyang, only to find that King Jungjong now distrusts him. After his wife stages a scheme to rescue Princess Jeongsun, Min Chi-Hyung is set free, but now winds up living a commoner's life as former officers scorn him. Things escalate when Saimdang offers to draw the King's portrait, who recognises her to be the daughter of the deceased Shin Myung-Hwa. He finally orders Min Chi-Hyung to secretly kill Saimdang and Lee Gyeom; however, Min Chi-Hyung himself is killed in the process. Lee Gyeom then confronts King Jungjong almost killing him, but chooses to flee instead. Lee Gyeom heads off to Mount Geumgang to join Saimdang as she has gone there to paint, something she has wished to do since childhood. He meets up with Saimdang, fulfilling their dream of drawing the Geumgangsando together. Saimdang finally confesses her love for Lee Gyeom, but chooses not to run away with him for the sake of not abandoning her children.

Meeting between Ji-yoon and Saimdang

Lee Gyeom finally turns himself in and accepts the death penalty. Saimdang, in despair, has a strange vision.

Meanwhile, in present timeline, Seo Ji-yoon feels strange things about the portrait of Saimdang. It seems like they are connected in some way. Finally, in an accident, Seo Ji-yoon and Saimdang meet in an undetermined world. Ji-yoon reveals to Saimdang that Lee Gyeom managed to stay alive and escaped to Italy, which encourages Saimdang to stage an assault to rescue him. En route to execution, a group of Lord Uiseong's supporters confront the royal guards, attempting to break Lee Gyeom free. The head of the royal guards, who is fond of Uiseong and disagreed with the King's execution order, lets the supporters go ahead and free him. As there could be no excuse for this action, the guard chooses to commit suicide. After a tearful farewell to Saimdang, Lee Gyeom then heads to a boat, starting a long voyage that ultimately leads him to settle in Bologna, Italy.

Lee Gyeom keeps his artistic life in Italy while living in a manor house called "Siesta di Luna" (a name inspired by one of Saimdang's quotes about the Moon). Ji-yoon once again visits Siesta di Luna, and can envision Saimdang and Lee Gyeom finally together.

Cast

Main

A Joseon artist, calligrapher and philosopher

Saimdang's lover; an aristocrat and painter with a carefree spirit

Supporting

Past

Present

Extended

Production

According to writer Park Eun-ryung, the drama was inspired by the Joseon Dynasty book Memoirs of Lady Jo of Pungyang.[8]

The drama was first announced in March 2015 with Lee Young-ae cast in the titular role of Saimdang marking her return to acting after a 10-year hiatus since the 2005 film Sympathy for Lady Vengeance, and her first television role since the 2003 hit Dae Jang Geum.[9] Song Seung-heon was cast as Saimdang's fictional love interest in July 2015.[10]

The first script reading took place on August 4, 2015, at SBS Ilsan Production Center in Tanhyun, South Korea with filming beginning August 10, 2015 and finished June 4, 2016.[11] It was originally scheduled to air simultaneously in South Korea and China in the later half of 2016, but was delayed to January 2017 due to conflict over the terminal high-altitude area defense (THAAD) system between the two countries.[12]

Original soundtrack

Saimdang, Memoir of Colors
Original Soundtrack
Type:Soundtrack
Artist:Various Artists
Genre:Soundtrack
Producer:Choi Joon-young (executive)
Kim Dong-wook (HowL) (co-executive)

Part 10

Reception

Prior to its broadcast, the series received much attention due to it being a comeback for Lee Young-ae, whose last appearance on the small screen was 14 years ago in the pan-Asia drama hit Jewel in the Palace (2003).[13] Boasting a budget of 22.5 billion won ($20 million), Chinese rights of the series were sold to the Hong Kong-based Emperor Entertainment Korea for $267,000 per episode, surpassing the previous record set by the 2016 hit drama Descendants of the Sun. Rights have also been sold to US-based Netflix for $20,000 per episode, and in Japan for $90,000 per episode.[14]

Despite its initial hype, extensive publicity and huge budget, Saimdang failed to capture viewers and was ultimately surpassed by its competitor in the same time slot.[15] Factors such as its lack of fresh elements, slow plot and illogical storyline were cited as reasons for its failure. Additionally, both Lee Young-ae and Park Hye-su were criticized for their acting performance.[16] [17] The series was ultimately cut by two episodes due to its low ratings.[18]

Nonetheless, the series managed to earn a net profit thanks to strong performance overseas.[19] According to its production company, it earned 17 billion won (US$15 million) via distribution in seven countries, including in China, Japan and Taiwan.[2] The series is the most viewed program on Taiwan's GTV, and also maintained the No. 1 and No. 2 positions on various platforms in Hong Kong, Japan, Singapore and Malaysia.[20]

Ratings

Broadcast dateAverage audience share
TNmS[21] AGB Nielsen[22]
NationwideSeoulNationwideSeoul
1January 26, 2017
2January 26, 201711.8% 13.4% 15.6%
3February 1, 201710.6% 12.2% 13.0% 13.5%
4February 2, 201710.2% 11.5% 12.3% 12.6%
5February 8, 20178.6% 9.9% 10.7% 11.0%
6February 9, 20178.7% 10.3% 12.0% 12.5%
7February 15, 20177.0% 8.7% 9.7% 10.2%
8February 16, 20177.8% 9.0% 10.3% 10.9%
9February 22, 20177.6% 8.6% 9.8% 10.4%
10February 23, 20178.3% 9.9% 10.1% 10.7%
11March 1, 20177.7% 9.1% 9.6% 9.7%
12March 2, 20178.4% 9.4% 10.3% 10.3%
13March 8, 20177.8% 8.7% 10.3% 10.3%
14March 9, 20178.4% 9.1% 10.5% 10.7%
15March 15, 20178.4% 9.0% 10.4% 10.8%
16March 16, 20179.3% 10.5% 10.2% 10.2%
17March 22, 20178.3% 9.0% 9.4% 9.1%
18March 23, 20179.0% 10.4% 10.0% 9.9%
19March 29, 20178.1% 9.7% 9.0% 9.3%
20March 30, 20178.2% 9.4% 9.3% 9.3%
21April 5, 20178.6% 10.0% 9.4% 8.8%
22April 6, 20178.7% 9.3% 9.6% 9.3%
23April 12, 20177.4% 8.4% 8.5% 8.4%
24April 19, 2017
25April 20, 20177.2% 7.9% 8.3% 8.8%
26April 26, 20176.4% 6.9% 7.8% 7.7%
27April 27, 20177.4% 7.8% 8.4% 8.5%
28May 4, 20176.8% 7.5% 8.2% 8.8%
Average

Awards and nominations

YearAwardCategoryNominee Result
25th SBS Drama AwardsTop Excellence Award, Actor in a Wednesday–Thursday Drama
Top Excellence Award, Actress in a Wednesday–Thursday Drama
Excellence Award, Actress in a Wednesday–Thursday Drama

Notes and References

  1. SBS [사임당, the Herstory] - 티저 영상]. YouTube. SBSNOW. June 17, 2018. ko.
  2. Web site: 'Saimdang' earns net profit, recoups 75 pct of budget from overseas. September 3, 2018. . 2017-05-04. 2018-09-03. https://web.archive.org/web/20180903114909/http://english.yonhapnews.co.kr/news/2017/05/04/0200000000AEN20170504002700315.html. live.
  3. [MV] LYn(린) _ Whenever, Wherever(언제든, 어디라도) (Saimdang, Memoir of Colors(사임당, 빛의 일기) OST Part.4)]. YouTube. 1theK. June 17, 2018. ko.
  4. Web site: In 'Saimdang' Lee Young-ae renders Korea's maternal icon human. Yonhap News Agency. 2017-01-23. 2017-07-29. 2017-07-29. https://web.archive.org/web/20170729143048/http://english.yonhapnews.co.kr/culturesports/2017/01/24/0701000000AEN20170124013400315.html. live.
  5. News: Park Jin-hai. 'Dae Jang Geum' star returns with 'Saimdang' after 14 years. The Korea Times. January 25, 2017. 2017-02-07. 2017-02-03. https://web.archive.org/web/20170203080532/http://www.koreatimes.co.kr/www/art/2017/02/688_222804.html. live.
  6. A fictitious university. Not to be confused with Hankuk University of Foreign Studies.
  7. Web site: Oh joins SBS's 'Saimdang'. Korea JoongAng Daily. 31 July 2015 . 2017-07-29. 2017-07-29. https://web.archive.org/web/20170729213214/http://koreajoongangdaily.joins.com/news/article/Article.aspx?aid=3007340. live.
  8. News: 김상혁 [Kim Sang-hyuk]. January 17, 2017. '사임당' 박은령 작가, "'자기록'·'인터스텔라'...모티브 됐다". ko. 'Jagirok and Interstella were the inspirations': Park Eun-ryung, Writer of Saimdang. Busan Ilbo. September 29, 2020. 김. 상혁. July 16, 2023. https://web.archive.org/web/20230716225708/https://www.busan.com/view/busan/view.php?code=20170117000131. live.
  9. Web site: Lee Young-ae to Make TV Comeback After 12 Years. The Chosun Ilbo. 2017-07-29. 2017-07-29. https://web.archive.org/web/20170729140323/http://english.chosun.com/site/data/html_dir/2015/03/26/2015032601855.html?related_all. live.
  10. Web site: Song Seung-heon to star opposite Lee Young-ae. The Korea Times. 2015-08-10. 2017-07-29. 2017-07-29. https://web.archive.org/web/20170729133602/http://www.koreatimes.co.kr/www/news/art/2016/10/135_184503.html. live.
  11. Web site: http://bntnews.hankyung.com/apps/news?popup=0&nid=04&c1=04&c2=04&c3=00&nkey=201612201729583&mode=sub_view . ko:‘사임당, 빛의 일기’, 이영애의 사극 도전...‘티저 예고편’ 공개! . BNT News . ko . 2016-12-30 . 2018-01-13 . https://web.archive.org/web/20180113203020/http://bntnews.hankyung.com/apps/news?popup=0&nid=04&c1=04&c2=04&c3=00&nkey=201612201729583&mode=sub_view . live .
  12. Web site: Airing of drama featuring 'Lee Young-ae' delayed till January due to THAAD conflict. The Dong-a Ilbo. 2017-07-29. 2017-07-29. https://web.archive.org/web/20170729142119/http://english.donga.com/List/3/08/26/750931/1. live.
  13. Web site: Lee Young-ae's New TV Series to Air Early Next Year. The Chosun Ilbo. 2017-07-29. 2017-01-28. https://web.archive.org/web/20170128075222/http://english.chosun.com/site/data/html_dir/2016/09/28/2016092800937.html. live.
  14. Web site: Long-awaited 'Saimdang' to air first in Korea. The Korea Herald. 2017-01-18. 2017-07-29. 2020-10-10. https://web.archive.org/web/20201010001728/http://www.koreaherald.com/view.php?ud=20170118000751/. live.
  15. Web site: 'Saimdang' shunned by more TV viewers, 'Good Manager' rises. The Korea Times (US). 2017-07-29. 2020-10-10. https://web.archive.org/web/20201010001730/http://www.koreatimesus.com/saimdang-shunned-by-more-tv-viewers-good-manager-rises//. live.
  16. Web site: 'Saimdang' fails to make the grade. The Korea Times. 2017-02-03. 2017-07-29. 2017-07-29. https://web.archive.org/web/20170729172746/http://www.koreatimes.co.kr/www/nation/2017/02/688_223253.html. live.
  17. Web site: (News Focus) Can a re-edit save 'Saimdang' from its downward spiral?. Yonhap News Agency. 2017-02-13. 2017-07-29. 2017-07-09. https://web.archive.org/web/20170709000921/http://english.yonhapnews.co.kr/focus/2017/02/14/79/1700000000AEN20170214008300315F.html. live.
  18. Web site: 'Saimdang' to end series earlier than planned. Korea JoongAng Daily. 14 April 2017 . 2017-07-29. 2017-04-14. https://web.archive.org/web/20170414232005/http://koreajoongangdaily.joins.com/news/article/Article.aspx?aid=3032257. live.
  19. Web site: Saimdang ends on a low note in Korea but triumphs overseas. International Business Times. 2017-05-05. 2017-07-29. 2017-07-29. https://web.archive.org/web/20170729132532/http://www.ibtimes.sg/saimdang-ends-low-note-korea-triumphs-overseas-9787. live.
  20. Web site: 'Saimdang' manages to turn profit overseas. Korea JoongAng Daily. 4 May 2017 . 2017-07-29. 2017-07-29. https://web.archive.org/web/20170729213433/http://koreajoongangdaily.joins.com/news/article/Article.aspx?aid=3032989. live.
  21. Web site: TNMS Daily Ratings: this links to current day-select the date from drop down menu. ko. TNMS Ratings. November 16, 2016. January 17, 2018. https://web.archive.org/web/20180117221236/http://www.tnms.tv/rating/default.asp. live.
  22. Web site: AGB Daily Ratings: this links to current day-select the date from drop down menu. ko. AGB Nielsen Media Research. November 16, 2016. March 17, 2017. https://web.archive.org/web/20170317134758/http://www.nielsenkorea.co.kr/tv_terrestrial_day.asp?menu=Tit_1&sub_menu=1_1&area=00. live.