What the Truck explained

What the Truck
Cover:What the Truck.jpeg
Type:promo
Artist:The Reklaws and Sacha
Album:Good Ol' Days
Genre:Country pop
Producer:Callum Maudsley

"What the Truck" is a song recorded by Canadian country duo The Reklaws with fellow Canadian country artist Sacha. The sibling duo co-wrote the track with producer Callum Maudsley.[1] It was included on Sacha's 2022 extended play We Did,[2] and the Reklaws' third studio album Good Ol' Days.[3]

Background and development

The Reklaws wrote the song during the COVID-19 pandemic. Facing many lockdown restrictions, they said the song "just poured out," adding "frustrations were brewing and all we wanted to do was get out of the house". The two described the song as "fun and light".[4]

The duo shared a brief clip of the song on social media platform TikTok in February 2021, initially asking fans for their opinion on whether they should finish and record the song.[5] After garnering many views,[6] they made another post asking fans and followers to submit their own verse. Fellow country artist Sacha, also from Ontario, was chosen to join them on the track after making her own submission.[7] Sacha remarked that she saw the Reklaws' TikTok post looking for a collaboration, and was writing something that she "felt might fit". Soon after posting her submission, she received a message from Jenna Walker of the Reklaws asking her to join them on the track.[8] Jenna Walker remarked that Sacha's verse "really stood out," and that they recorded her part in one night.[9]

Critical reception

Chad Benson of Today's Country 95.5 called the track an "ideal windows rolled down, summer song".[5] Amplify Music Magazine said the Reklaws were "heating things up" heading into summer with "What the Truck".[10] Top Country stated that the duo "certainly made the right choice" when they selected Sacha to join them on the song.[11] Hannah Smith of The Nash News described the song as a "fun and aggressive track," adding that it was "definitely fitting for the past years".[12]

Accolades

Accolades for "What the Truck"!Year!Association!Category!Result!Ref
2022CCMATop Selling Canadian Single Of The Year[13]

Commercial performance

"What the Truck" debuted at number 25 on the Billboard Hot Canadian Digital Songs chart the week after its release. It garnered over 450,000 domestic streams in its first week, setting a record for the most domestically streamed Canadian country song in a single week.[14] It also became the fastest Canadian country song to reach 1 Million domestic streams.[11] The song has received immense attention on TikTok, topping their playlist of country songs in both Canada and the United States.[7] It was certified Gold by Music Canada less than four months after its release, making it the fastest Canadian country song to reach gold-certification in the streaming era.[2]

Music video

The official music video for "What the Truck" premiered on CMT on July 14, 2021. It was directed by Austin Chaffe, and features the Reklaws and Sacha singing the song either in a Dodge Ram truck, or with the truck in the background. The video was shot at a farm owned by a friend of the Reklaws, and was filmed by a small two-man crew due to COVID-19 pandemic restrictions.[4]

Charts

Chart performance for "What the Truck"! Chart (2021)! Peak
position
Canada Digital Songs (Billboard)[15] 25

Notes and References

  1. Web site: The Reklaws - What The Truck. New Country Songs. June 22, 2021.
  2. Web site: Sacha Owns Her Truth on New EP, We Did. Sounds Like Nashville. Jeremy. Chua. February 7, 2022.
  3. Web site: Melissa. Wiseman. The Reklaws share their new album, Good Ol’ Days. Canadian Beats Media. November 18, 2022. November 22, 2022.
  4. Web site: Premiere: The Reklaws, Sacha Take a Backroad in “What The Truck” Video. Jessica. Nicholson. https://web.archive.org/web/20210614235310/http://www.cmt.com/news/1834962/premiere-the-reklaws-sacha-what-the-truck-video/. dead. June 14, 2021. June 14, 2021. CMT. June 22, 2021.
  5. Web site: WATCH: The Reklaws Tease New Music on TikTok!. February 19, 2021. Chad. Benson. Today's Country 95.5. Pattison Media. June 22, 2021.
  6. Web site: THE REKLAWS AND SACHA COLLABORATE ON TIKTOK SMASH, ‘WHAT THE TRUCK’. Grace. Lenehan Vaughn. Sounds Like Nashville. June 23, 2021.
  7. Web site: The Reklaws viral TikTok smash hit “What the Truck” feat. Sacha continues to break records. Nanci. Dagg. Canadian Beats Media. June 20, 2021.
  8. Web site: SACHA BREAKS THROUGH WITH “WHAT THE TRUCK”. Words & Music. SOCAN Magazine. David. McPherson. February 1, 2023. February 9, 2023.
  9. Web site: TOP SECRETS: THE REKLAWS ON CO-WRITING “WHERE’D YOU LEARN HOW TO DO THAT?”. Words & Music. SOCAN Magazine. Howard. Druckman. February 9, 2023. February 9, 2023.
  10. Web site: THE REKLAWS’ Viral TikTok Smash Hit “What The Truck” Continues to Break Canadian Records. Amplify Music Magazine. June 15, 2021.
  11. News: The Reklaws & Sacha Break Records In Canada With “What The Truck”. June 22, 2021. Top Country. June 17, 2021.
  12. Web site: Hannah. Smith. Sacha 'We Did' EP Review. February 7, 2022. The Nash News.
  13. Web site: Canadian Country Music Association Reveals First Round of 2022 Award Winners at the CCMA Music Industry Gala Dinner & Awards. September 12, 2022. Canadian Country Music Association. Global News Wire. https://web.archive.org/web/20220912231442/https://www.globenewswire.com/news-release/2022/09/11/2513579/0/en/CANADIAN-COUNTRY-MUSIC-ASSOCIATION-REVEALS-FIRST-ROUND-OF-2022-AWARD-WINNERS-AT-THE-CCMA-MUSIC-INDUSTRY-GALA-DINNER-AWARDS.html. September 12, 2022. September 12, 2022.
  14. Web site: The Reklaws Break Records With Single “What The Truck” With Sacha. Front Porch Music. July 24, 2021.
  15. Web site: The Reklaws Chart History: Hot Canadian Digital Song Sales. Billboard. dead. https://web.archive.org/web/20211130185931/https://www.billboard.com/artist/the-reklaws/chart-history/cns/. November 30, 2021. June 21, 2022.