SGAG explained

SGAG Media Pte. Ltd.
Founder:Karl Mak
Adrian Ang
Advertising:Original video content
Branded social content
Registration:Optional
Language:English, Singlish
Company Type:Private
Area Served:Singapore, Malaysia & Philippines
Location City:Singapore[1]
Key People:Karl Mak[2]
Adrian Ang[3]
Current Status:Active
Subsidiaries:MGAG Media Sdn Bhd, PGAG Media, Inc.
Website Type:Entertainment

SGAG is a Singaporean social media website and news media company based in Singapore. The company was founded by Karl Mak and Adrian Ang on 14 November 2011, as a Singaporean spin-off of the popular social media website, 9GAG.[2] Since the website's incorporation on April 10, 2013, it has 1.1 million likes on Facebook, 587k followers on Twitter and 701k followers on Instagram as of February 2022.[4] [5] [6]

SGAG's mission is to make every Singaporean's day a better one by creating quality content that engages and entertains.[7]

History

The company was co-founded as a Facebook page in 2011 by Singapore Management University students Karl Mak and Adrian Ang during one of their university classes, with the idea of having a Singapore version of 9GAG, with a focus on issues in Singapore and local Internet memes.[8] The company first started going viral after its founders posted a meme after McDonald's Singapore ran out of curry sauce at its outlets,[9] [10] and has since then become popular among the youth for its funny video portrayals by Annette Lee as "Sue Ann" and "Suezanna Chole Tan".[11]

Website, mobile app platform, MGAG and PGAG

In December 2014, SGAG first launched its website where users can sign up for an account and publish their own content on the website. The website also has a leaderboard that rewards active participants with a certain number of points per action, with top users standing a chance to win prizes. In addition to launching a new website, the company also released the mobile app version of their website on both Android and iOS.[12]

On August 5, 2015, SGAG launched MGAG, the Malaysian branch of the company. MGAG also started off as a Facebook page before launching their own website.[13]

On January 21, 2018, PGAG, the Filipino branch of the company, was launched by SGAG.[14]

On November 27, 2019, SGAG launched "Off-Track", a strategy card game.[15]

External links

Notes and References

  1. Web site: SGAG MEDIA PTE. LTD. (201309539K) - Singapore Business Directory. March 19, 2017.
  2. Web site: We're Karl Mak & Xiao Ming, co-founders of SGAG. Ask us anything!. Tech in Singapore. March 19, 2017.
  3. Web site: Vulcan Post Launches First Singapore Digital Publishers Summit. Vulcan Post. March 19, 2017. 2015-09-29.
  4. Web site: SGAG. Facebook. June 2, 2018.
  5. Web site: SGAG SG. June 2, 2018.
  6. Web site: SGAG SG. Instagram. June 2, 2018.
  7. Web site: SGAG Linkedin.
  8. Web site: SGAG Singapore Revealed: How It Started & Tips To Virality. Vulcan Post. June 14, 2015. March 19, 2017.
  9. Web site: McDonald's runs out of curry sauce - again. AsiaOne. February 12, 2012. March 17, 2017. March 20, 2017. https://web.archive.org/web/20170320053007/http://news.asiaone.com/News/Latest+News/SoShiok/Story/A1Story20120212-327460.html. dead.
  10. Web site: SGAG Timeline - Facebook. . February 5, 2017. March 19, 2017.
  11. Web site: SGAG funny girl Annette Lee also sings. 2017-10-29.
  12. Web site: SGAG Launches New Website To Singaporeans' Delight, App To Follow Shortly. Yahoo Singapore. December 3, 2014. March 17, 2017.
  13. Web site: Malaysia Gets Their Very Own Gag Page, And It's About Darn Time. Vulcan Post. March 25, 2017. 2015-08-10.
  14. Web site: SGAG. .
  15. Web site: Off Track Website.

This article is licensed under the GNU Free Documentation License. It uses material from the Wikipedia article "SGAG".

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