Roy Spence Explained
Roy Spence (born October 10, 1948) is the chairman and co-founder[1] of the advertising agency GSD&M, and an author.
Early life
Spence was born in Brownwood, Texas, to Roy Milam Spence Sr. and Ruth Griffin. He attended Brownwood High School, where he was a member of the 1965 Class 3A state championship football team. He then went on to enroll at the University of Texas at Austin, and went on to found GSD&M in 1971.[2]
Awards
In 2004, Roy Spence received the Distinguished Alumnus Award from the University of Texas.[3]
Publications
In 2006, the University of Texas Press published Spence's book The Amazing Faith of Texas.[4]
In 2009, Spence, along with Haley Rushing, authored It's Not What You Sell, It's What You Stand For, a book about purpose-based brand management.[5]
Bibliography
Notes and References
- Web site: Swiatecki. Chad. Roy Spence focused on life with purpose in post-GSD&M career. Austin Business Journal. 22 April 2015.
- http://www.hoovers.com/gsd&m-idea-city/--ID__52465--/free-co-factsheet.xhtml GSD&M Idea City LLC Company profile
- Web site: P. Kelly Smith. Eyes of Texas Grads Are Upon Spence. https://web.archive.org/web/20091201232320/http://www.allbusiness.com/marketing-advertising/4146111-1.html. 2009-12-01. Adweek. September 28, 2004.
- http://www.utexas.edu/utpress/books/speama.html The Amazing Faith of Texas; Common Ground on Higher Ground
- Book: Spence Jr. Roy M. Rushing. Haley. It's Not What You Sell, It's What You Stand For: Why Every Extraordinary Business Is Driven by Purpose. 2009. Portfolio Hardcover. 978-1-59184-241-5. registration.
