Rockaway Townsquare Explained

Rockaway Townsquare
Address:301 Mount Hope Avenue
Coordinates:40.907°N -74.554°W
Developer:Copaken, White & Blitt
Manager:Simon Property Group
Owner:Simon Property Group
Number Of Stores:152
Number Of Anchors:2
Floor Area:1245741square feet
Parking:Parking lot
Publictransit: NJ Transit bus: 880
Lakeland Bus Lines: 46, 80
Floors:2

Rockaway Townsquare, also known as the Rockaway Mall, is a two-level super regional shopping mall in Rockaway Township, New Jersey which opened in 1977. It has a gross leasable area of 1245741square feet[1] which includes Macy's, JCPenney, Raymour & Flanigan, and over 140 other stores.[2] [3] The mall is owned by Simon Property Group.

Located in Morris County along Interstate 80, Rockaway Townsquare also attracts customers from Sussex and Warren counties and is under an hour away from New York City.[4]

History

The mall opened on Labor Day Weekend of 1977. It was built on top of a wetland, which was not protected in New Jersey until 1988 with the passage of the New Jersey Freshwater Wetlands Protection Act, and the former Dover town landfill. A time capsule was enclosed in the interior of the mall, marked with a plaque. The contents were unveiled on August 22, 2000.[5]

Upon opening, the mall contained five large sculptures by Rita Blitt.[6] Most were located on the first floor and reached up through openings to the second; a 20feet long stainless steel and brass American flag hung from the ceiling.[7] The silhouette of one of these sculptures, the yellow Stablitt 55, became the mall's original logo. Although the other sculptures have been removed, Stablitt 55 still stands outside the mall, on the corner of the Rockaway Town Court on the east side of the mall.

Major stores that have since closed include: Bamberger's which was in the location currently occupied by Macy's (it was converted along with the other Bamberger's stores to the Macy's nameplate in 1986[8]), Hahne's which was replaced by Lord & Taylor after Hahne’s converted to the L&T nameplate in 1988 (later closed in 2020), Child World at Rockaway Commons, which was replaced by Kids "R" Us after Child World went out of business in 1992, later replaced by Office Depot in 2003 and currently occupied by DSW, relocated from the existing Marketplace at Rockaway location, Toys R Us/Babies R Us, located next to Rockaway Commons, closed in 2018 when all locations closed, & is currently occupied by Party City, & Acme, also at Rockaway Commons, closed in the early 2010s & is currently occupied by Nordstrom Rack.

AMC Theatres had screens 1–6 in the location currently occupied by Forever 21 (previously FYE and Record Town) located inside the mall, as well as screens 7–12 in the location currently occupied by Best Buy at Rockaway Commons. The 1–6 screens closed in 1998 and the 7–12 screens in 2002. When the theaters originally expanded from six screens to 12 in February 1981, it was claimed to be the first 12-screen multiplex in America. A successor 16-screen theater, also operated by AMC, opened next to Rockaway Town Plaza in 2006.[9] [10]

On August 25, 2009, a small plane crash-landed in the parking lot. The only injury was the pilot, who walked away and was treated.[11]

In 2016, Raymour & Flanigan opened after reconstructing an area of the Sears. In 2020 it was announced Sears would shutter as part of an ongoing decision to eliminate its traditional brick-and-mortar format.[12] [13] [14]

The Cheesecake Factory opened in December 2017.[15] P. F. Chang's opened at the mall in February 2022.[16]

Between January 2019 and Fall 2019, the food court was renovated.[17]

In August 2020, Lord & Taylor announced that it would close its brick-and-mortar format as a direct result of the COVID-19 pandemic.[18] [19]

Expansion

The mall has undergone several expansions since it opened. These include Rockaway Commons, a strip mall in the southeast corner of the property featuring anchors Best Buy, Nordstrom Rack, and DSW, a Hilton Garden Inn & a Morristown Medical Center health pavilion. The Shops at Rockaway Mall, a strip mall, opened in the corner near Interstate 80. Rockaway Town Court is a strip mall at the East side of the mall. Rockaway Town Plaza is a strip mall at the west side of the mall featuring anchors Target, Dick’s Sporting Goods, PetSmart, & a 16-Screen AMC Theater.

Anchors

Current anchors

Former anchors

In popular culture

A scene from the 1984 film Firstborn starring Sarah Jessica Parker shows Parker's character Lisa shopping at Rockaway Townsquare.[20]

External links

Notes and References

  1. Web site: Rockaway Townsquare . Simon Property Group, Inc. . 2011-01-28 .
  2. https://www.simon.com/mall/rockaway-townsquare/about About Rockaway Townsquare
  3. Web site: Bot Detection & Human Challenge - Simon .
  4. https://business.simon.com/leasing/rockaway-townsquare Level Up at Rockaway Townsquare
  5. Web site: Rockaway Twp. Opens Door to the Past. NJ Morris County Online.
  6. Web site: Blitt Sculptures Add Art to the Mall : Rockaway Townsquare . 2012-11-05 . https://web.archive.org/web/20121129111417/http://www.ritablitt.com/jupgrade/images/stories/articles/rockaway-townsquare.html . 2012-11-29 . dead .
  7. Web site: Untitled Document . 2012-11-05 . https://web.archive.org/web/20160304040924/http://www.ritablitt.com/jupgrade/images/stories/articles/mcdonald.html . 2016-03-04 . dead .
  8. Bagli, Charles V. "Page turns in story of Bamberger's", Daily Record, September 3, 1986. Accessed March 31, 2023, via Newspapers.com. "R.H. Macy & Co. is expected to formally announce the renaming of its 93-year-old Bamberger's chain today, a move to consolidate operations that will be nearly invisible to consumers. The 10th largest retailer plans to emblazon the Macy's name on the 24 Bamberger's stores in four states, including those in Morris-town, Rockaway Townsquare Mall and Livingston."
  9. News: AMC Rockaway 16 opening . Daily Record . 17 November 2006 . 63 .
  10. News: At The Movies; How Resnais made a success with science.. Tom. Buckley. The New York Times. February 6, 1981 . March 31, 2023 . Multiple-screen theaters are not only increasing in number around the country, but they are also increasing in the number of screens. In fact, the first 12-screen theater in the country, as far as the management knows and called the Rockaway Twelve, opens today at a shopping mall in Rockaway Township, N.J..
  11. News: Small plane crash-lands in New Jersey mall parking lot. New York . Daily News . Schapiro. Rich. August 25, 2009. May 11, 2015.
  12. Web site: Furniture retailer leasing first floor space at Rockaway Sears.
  13. Web site: Sears to Shutter Rockaway Townsquare Mall Location, Closing Jobs Available. 29 June 2020.
  14. https://www.bizjournals.com/chicago/news/2019/11/07/96-more-sears-and-kmart-stores-to-shutter.html
  15. Web site: 2017-12-19. The Cheesecake Factory Opens in Rockaway, New Jersey. 2021-01-04. www.businesswire.com. en.
  16. P.F. Chang's Debuts New Location in Rockaway, New Jersey. 23 February 2022.
  17. News: Rockaway Townsquare mall set to get a makeover, including a modern food court. North Jersey. 2018-12-03. en.
  18. News: Willis. David P.. August 27, 2020. Lord & Taylor closing all stores, including Freehold Raceway Mall location. Asbury Park Press. live. limited. https://archive.today/20201209153252/https://www.app.com/story/money/business/main-street/whats-going-there/2020/08/27/lord-taylor-closing-all-stores-including-freehold-raceway-mall/5643558002/. December 9, 2020. January 2, 2021.
  19. https://www.bizjournals.com/newyork/news/2020/08/28/lord-taylor-going-out-of-business.html
  20. https://www.rockawaytownship.org/ArchiveCenter/ViewFile/Item/116" "History Spotlight: Rockaway Township in Film"