Robert Levy (producer) explained

Robert Levy (producer) should not be confused with Robert L. Levy (film producer).

Robert Levy
Birth Date:1888
Birth Place:London, England
Occupation:Theater manager, film producer.

Robert Levy (1888–1959) was an English-born theatre manager and film producer whose support for African-American actors helped pave the way for the recognition of race films.

Early life

Levy was born to Jewish parents in London in 1888. In the late 19th century, the family immigrated to the United States where Levy was educated in the New York City public school system. In his early twenties, he found a job managing the American division of the Éclair Film Company, a leading French producer of film.

Management career

In 1916, the Lafayette Theater in Harlem, featuring a company of Black vaudevillians and entertainers, was growing and in need of strong management. Robert Levy, who had entered the field of Black entertainment with the Quality Amusement Company, was hired for this role. Charged with selecting plays, mounting shows and managing the travelling troupes as well as bookings at other theatres, Levy focused his efforts on turning the theatre into a site of quality productions. He produced all- Black cast versions of notable plays such as Madame X and Dr.Jekyll and Mr. Hyde, a breakthrough for Black actors to perform in roles they were never offered before. His insistence on high production value and respectful treatment of Blacks earned him initial acclaim from the public and press, but he nevertheless faced too many battles for his success to last long. Lester Walton, a popular Black film critic and theatrical manager himself, criticised Levy for holding a position that he felt rightfully belonged to a Black man. After producing more than 100 plays with all- Black casts, and under pressure from Black newspaper sources, Levy left the theatre in 1919, determined to devote his efforts to Black film, thereafter called race films.

Film career

As with his theatre productions, Levy wanted his films to be of the highest calibre, highlighting Blacks as serious actors with notable talent. In January 1921, he established Reol Films. Over the next few years he produced nine feature-length films and two documentaries. They featured Black actors such as Clarence Muse, Lawrence Chenault, Andrew S. Bishop, Sherman Dudley, Edna Morton, Inez Clough and Evelyn Preer and their involvement in these films often propelled them into larger careers.

Levy purchased the rights to The Sport of the Gods and The Uncalled, works by acclaimed Black writer Paul Laurence Dunbar. In the early 1920s, race films were gaining prominence as a form of popular entertainment. The independent productions struggled to compete with the larger funding and distribution available to the big studios. By 1924 Levy faced the problem of finding distribution outlets for his films and closed his company.

In 2008, the U.S. Postal Service chose the promotional poster for The Sport of the Gods, Reol's first released film, to be featured on a postage stamp honouring Black film.

Managing Lafayette Players in LA

Levy attempted to revive the Lafayette Players on the West Coast after the demise of Reol Films. He brought the troupe from Harlem to Los Angeles, where they became a major attraction, performing weekly from June 1928 until the end of 1929  new shows first in the 1250 seats palace - the Lincoln Theatre and later in Orange Grove Theatre. After staging close to forty shows on the West Coast with Lafayette Players, which included Evelyn Preer, Abbie Mitchell, Sidney Kirkpatrick, Laura Bowman, and Andrew Bishop, Levy had to quit. 1929, the Great Depression hit, forcing theatres in LA and across the country to close.

Later life

He returned to New York City in the early 1930s and accepted a job as a magazine editor working for famous publisher Martin Goodman. Levy, as editor, became a leading creator of detective magazines. His work in this area helped to establish the material for many film noir projects in the thirties and forties. He died in 1959, unrecognised by posterity for his pioneering role in Black theatre and film.

Theatrical productions with African American casts at Lafayette Theatre

The following is a list of all of the (all Black) theatre productions that Levy was responsible for at the Lafayette Theatre between 1916 and 1919.

Production ListPlaywrightOpening NightOriginal YearWhite Theater at the time of Lafayette of Production
In The Bishop's Carriage 17 July 19161907Grand Opera House, NY
The Third Degree24 July 19161909Hudson Theatre. NY
The Ghost Breaker Paul Dickey

Chas W. Goddard

31 July 19161913Lyceum Theatre
A Pair of Sixes 8 October 19161914Longacre Theatre
Big Jim GarrityOwen Davis17 August 19161914New York Theatre
Sign of Four17 August 19161903West End Theatre
Stop ThiefCarlyle Moore28 August 19161913Gaiety Theatre
At BayGeorge Scarborough9 April 1916191439th Street Theatre
Within the Law Bayard Veiller9 November 19161913

1928

Eltinge 42nd Street Theatre

Cosmopolitan Theatre.

Madame X Alexander Bisson18 September 19161920

1927

New Amsterdam Theatre

Earl Carroll Theatre

The Family Cupboard Owen Davis2 October 19161915Playhouse Theatre
The ConspiracyRobert Baker

John Emerson

9 October 19161914New Amsterdam Theatre
The LureGeorge Scarborough16 October 19161913Garrick Theatre
The Man of the HourGeorge Broadhurst23 October 19161906Savoy Theatre
Forty-Five Minutes from BroadwayGeorge Cohan23 October 19161906New Amsterdam Theatre

New York Theatre

George M. Cohan's Theatre

The CityClyde Fitch13 November 19161910Lyric Theatre

Hackett Theatre

Academy of Music

Grand Opera

Lyceum Theatre

The Lion and the MouseCharles Klein20 November 19161905Hudson Theatre

Princess Theatre

RafflesEugene Prebre,

E.W. Hornung

27 November 19161904

1910

Savoy Theatre

Gaiety Theatre

Three TwinsCharles Dickens12 April 19161908Herald Square Theatre

Majestic Theatre

Get RichRich Wallingford

George Cohan

12 November 19161910Gaiety Theatre

George M. Cohan's Theatre

TrilbyPaul Potter adapted by DuMaurier26 March 19171895

1905

1915

1921

Garden Theatre

New Amsterdam Theatre

Shubert Theatre

National Theatre

The Yankee PrinceGeorge Cohan4 February 19171908Knickerbocker Theatre
The Law of the LandGeorge Broadhurst23 April 1917191448th Street Theatre
The Time, the Place, the GirlJoseph E. Howard30 April 19171907

1942

Wallack's Theatre

Grand Opera Theatre

Mansfield Theatre

SinnersOwen Davis5 July 19171915Playhouse Theatre
The House of a Thousand CandlesGeorge Middelton21 May 19171908Dalys Theatre
The Great DivideWilliam Vaughn Moody28 May 19171907

1908

1917

Princess Theatre

Daly's Theatre

Academy of Music Theatre

Grand Opera Theatre

Lyceum Theatre

The Natural LawCharles Sumner6 April 19171915Theatre Republic
Damaged GoodsEugene Brieux18 June 19171913Fulton Theatre
The Yellow TicketMichael Morton17 July 19171914Eltinge 42nd Street Theatre
The Chocolate Soldier

(American Version)

Stanislaus Stange23 July 1917.
The TrafficRachael Marshall

Oliver Bailey

30 July 19171914New York Theatre
The Little MillionaireGeorge Cohan8 June 19171912George M. Cohan's Theatre
The GamblersCharles Klein13 August 19171910Maxine Elliot's Theatre
Charley's AuntBrandon Thomas20 August 19171906Manhattan Theatre
The VampireLee Morrison

Edgar Allan Woolf

George Sylvester Viereck

27 August 1917
The Man from MexicoH.A. Du Souchet9 March 19171907Hoyt's Theatre

Garrick's Theatre

The Silent WitnessJack Deleon

Jack Celestine

9 October 19171916Fulton Theatre
Are You A Mason?17 September 19171901Garrick Theatre

Wallack's Theatre

The Inner Man3 November 19181917Lyric Theatre

Cort Theatre

The Knife Eugene Walters18 March 19181917Bijou Theatre
FaustAdaptation from Faust by Johann Wolfgang von Goethe4 January 19181930Casino Theatre

Centre Theatre

The Master MindDavid Carter4 August 19181913Harris Theatre
The Man Who Owns BroadwayGeorge Cohan15 April 19181910New York Theatre
Sappho and PhaonPercy MacKaye22 April 19181907Lyric Theatre
His Honor the MayorCharles Campbell29 April 19181906New York Theatre
Where do you Live?Wallacks Alma

George Hobart

13 May 19181911Weber's Music Hall
Broken Threads Ernest Wilkes20 May 19181917Fulton Theatre
Very Good EddieGuy Bolton27 May 19181915Princess Theatre

Casino Theatre

39th Street Theatre

The Blindness of VirtueCosmo Hamilton24 June 1918191239th Street Theatre
A Butterfly on the Wheel?Edward G. Hammerde

F. Neilson

K.C. Neilson

7 January 1918191239th Street Theatre
The Woman in the CaseClyde Fitch15 July 19181905Herald Square Theatre
His Last DollarDavid Higgins

Baldwin Cooke

22 July 19181904American Theatre
The White SisterWalter Hackett

F. Marion Crawford

29 July 19181909Daly's Theatre
The Boss Edward Shelton8 May 19181911Astor Theatre
Cheating Cheater Max Marcin9 February 19181917Eltinge 42nd Street Theatre
ArizonaAugustus Thoman9 September 19181901

1912

Herald Square Theatre

Lyric Theatre

The RosaryEdward Rose16 September 19181910Garden Theatre
The Ninety and NineRamsey Morris20 January 19191903Academy of Music
Man's EnemyEric Hudson

Charles H. Langdon

2 October 19191900Star Theatre 1913 Lyric Theatre
The Two OrphansEugene Cormon

Adolphe D'Ennery

17 February 19191904

1874

1926

New Amsterdam Theatre

Union Square Theatre

Cosmopolitan Theatre

Convict 999Walter Howard 3 March 19191907Thelia Theatre
The Story of the RosaryOwen Davis3 October 19191914Manhattan Opera House
The Guilty ManRuth Helen Davis

Charles Klein

17 March 19191916Astor Theatre
The BridgeRupert Hughes4 July 19191909Majestic Theatre
The Fortune HunterWinchell Smith14 April 19191909Gaiety Theatre
A Midnight MarriageJames Halleck Reid21 April 19191904Grand Opera House
The Burglar and the LadyLangdon McCormick 5 May 19191906American Theatre
The HavocH.S. Sheldon 26 May 19191911Bijou Theatre
The Girl in the TaxiHugh Stainislus 6 February 19191910Astor Theatre
Mrs. Temple's TelegramFrank Wyatt16 June 19191906Hoyt Theatre
The Blue EnvelopeFrank Hatch

Robert Homans

23 June 19191916Cort Theatre

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