| Official Name: | Rincón de la Victoria |
| Flag Size: | 150 |
| Seal Size: | 75 |
| Subdivision Type: | Sovereign state |
| Subdivision Name: |  Spain |
| Subdivision Type1: | Autonomous community |
| Subdivision Type2: | Province |
| Subdivision Name2: | Málaga |
| Leader Name: | Francisco Salado |
| Area Total Km2: | 27.51 |
| Pushpin Map: | Spain |
| Pushpin Map Caption: | Location in Spain. |
| Population Demonym: | Rinconeros |
| Population Density Km2: | auto |
| Utc Offset: | +1 |
| Utc Offset Dst: | +2 |
| Coordinates: | 36.7167°N -21°W |
Rincón de la Victoria (pronounced as /es/) is a municipality in the province of Málaga in the autonomous community of Andalusia in southern Spain. It is the municipality with the highest well-being in the province of Malaga, according to the Synthetic Indicator of Economic Welfare developed by Andalusian Analysts. According to the same study, Rincón de la Victoria has the highest income per capita in Andalucia.
Archaeological findings at the Cueva del Tesoro testify the human presence as early as the Palaeolithic Age. There are remains of walls from around 1000 BC which perhaps included an Iberian settlement.
Around 50 BC the Carthaginians established a port in a harbour nearby, followed by the Romans, who built here a fortified village called Bezmiliana. The presence of a Greek colony is unconfirmed. Under the Moors it became a larger city, described by the 11th century traveller al-Idrisi.
After the conquest of the area under the Catholic Monarchs, the town experienced a period of decline which lasted until the 18th century.