Richard Malcolm Ketchum (1922–2012) was an American historian and magazine editor who co-founded the magazine Country Journal.
Ketchum was born in Pittsburgh, Pennsylvania, on March 15, 1922, to George and Thelma Patton Ketchum. He received his secondary education at Shady Side Academy in Pittsburgh.[1] He went on to graduate from Yale College in 1943 with a degree in American history.[2] During World War II, Ketchum served as commander of a Navy submarine chaser in the Atlantic.[3]
After the war, Ketchum moved to the US state of Vermont. There he obtained various jobs. He owned an advertising agency until 1951 and worked at the U.S. Information Agency and The Orvis Company. After seeing a new opportunity, he left for New York city and was employed at the American Heritage Publishing Company from 1956 until 1974. As an editor,[4] he wrote 33 articles for American Heritage Magazine.[5]
In 1974, Ketchum returned to Dorset, Vermont and adapted a farming lifestyle. There, he co-founded Country Journal with William S. Blair.[6] The two men shared a commonality in that they both worked in the publishing industry in Manhattan, NYC before moving to the state of Vermont, in which they opted to start a farm.
In 1972, Ketchum and Blair banded together and decided to establish a magazine of their own. Their initial budget was $205,000, composed of $170,000 from their friends and $35,000 from the co-founder's savings. With this funding, they kickstarted the magazine production. Country Journal's coverage ranged from guides to opinion pieces on energy policies.[7]
The magazine was originally dubbed Blair & Ketchum’s Country Journal, but later was shortened to Country Journal. Before its acquisition later on, the editorial office and the business office were located in Manchester, New Hampshire and Brattleboro, Vermont, respectively. The business office was relocated to Harrisburg, Pennsylvania after the transaction.[8]
Initially, Country Journal had difficulties earning a profit. Blair said that he was unable to seek advertisers with high budget in mind and often had to compromise for lower prices. Country Journal struggled to attract authors on the more famous side. Ketchum paid relatively low compensation compared to other magazines at the time, with him giving $200 to $500 per article written.
The magazine was popular, reaching a circulation of under 300,000. By 1972, Country Journal had a editorial team of eight. It received a National Magazine Award in April 1975. In 1984, the magazine company Historical Times Inc. acquired the magazine for an eight-figure sum. In the year that it was sold, it was estimated that the magazine earned a revenue of $3.3 million.[9] According to The New York Times, the magazine "offered a blend of the bucolic and the practical, particularly to city folk who had opted for the rural life."
Ketchum spent last 4 years of his life at a retirement home in Shelburne, Vermont. He died in January 12, 2012 at the age of 89.
Ketchum had a son and a daughter. Historian Douglas Brinkley has said that Ketchum was "the finest historian of the American Revolution."[10]
Ketchum was the author of numerous publications involving wars in America.[11] The Borrowed Years, 1938–1941 (1989) describes the events leading up to the bombing of Pearl Harbor.[12] His last book, Victory at Yorktown: The Campaign That Won the Revolution is an account of the battle and unlikely triumph that led to American independence.
Saratoga: Turning Point of America's Revolutionary War is about the invasion where British general John Burgoyne led from Canada during the American Revolution War. It was praised by historian Pauline Maier at New York Times, citing its detail.