| Rev | |
| Type: | Alcopop |
| Abv: | 7% |
| Introduced: | 2000 |
| Flavour: | Original ("Blue"), Watermelon + Grapefruit ("Red"), Mulberry ("Purple"), Quebec only |
| Variants: | Rev Energy, Rev Low (discontinued), Rev Factor (discontinued) |
| Website: | Geloso Group Quebec |
Rev is a 7% ABV vodka-based cola beverage (alcopop), infused with guarana. Malt beverage versions are also available in cans instead of plastic bottles.[1] Rev was originally manufactured by FBM Distilleries in Brampton, Ontario, Canada, but is currently also marketed as a malt-based beverage by the Geloso Group[2] [3] and distributed exclusively within Canada under license from Bacardi. The malt version is currently available in 3 flavours in Quebec: Original ("Blue"), Watermelon + Grapefruit ("Red"), and Mulberry ("Purple").[4] The Mulberry flavour is sold only in Quebec,[5] with all over flavours being available in all other provinces.
Rev was introduced in April 2000, as a beverage marketed towards rave and nightclub culture.[6]
| Rev-Bomb | |
| Type: | Jägermeister |
| Beer: | no |
| Drinkware: | pubshot |
Rev when combined with Jägermeister makes a drink called a "Rev-Bomb", a variation of a Jägerbomb.[7] The T-Room on the Dalhousie University campus is credited with inventing this combination in 2009.[8] The Rev-Bomb is a "depth charge" or "bomb shot", which refers to cocktails that are made by dropping a shot glass filled with liquor into another drink.
Canadian indie rock band Alvvays titled their third studio album, Blue Rev (2022), after the drink.[9]