Retail Apparel Group Explained

Retail Apparel Group
Predecessors:-->
Founders:-->
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Area Served:Australia, New Zealand
Products:Clothing
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Parent:Foschini Group

Retail Apparel Group is an Australian and New Zealand clothing retail company, wholly owned by the Foschini Group.[1] The company operates stores under the Tarocash, Connor, yd., Johnny Bigg, Rockwear and AXL+Co brands.

Brands

Tarocash

Tarocash is a men's formal wear brand established in 1987.

There are 103 Tarocash stores in Australia.[2] There are 12 stores in New Zealand, including eight in Auckland.[3]

Tarocash is the main retailer of affordable suits for millennial and Generation Z consumers in Australia, but is often ridiculed for its cheap polyester clothing.[4]

Connor

Connor is a menswear chain selling formal, smart and casual clothing at affordable prices established in 2007.

There are 172 Connor stores in Australia.[5] There are eight stores in New Zealand, including four in Auckland.[6]

yd.

yd. is a menswear store specialising in the latest fashion trends.

There are 120 yd. stores in Australia.[7] There are eight stores in New Zealand, including four in Auckland.[8]

Johnny Bigg

Johnny Bigg is retail chain selling big and tall menswear.

There are 69 Johnny Bigg stores in Australia.[9] There are ten stores in New Zealand, including four in Auckland.[10]

Rockwear

Rockwear is a women's active wear chain, selling clothes for exercise classes, walking, running and everyday use. It was founded in 1991 and acquired by Retail Apparel Group in 2015.[11] [12]

It has 73 stores around Australia.[13]

AXL+Co

AXL+Co is a plus-sized menswear brand operating under the Connor brand. It launched online in July 2023 and opened its first physical store in Macarthur Square.[14] [15]

History

Tarocash (1987–2007)

Brothers Stephen and Michael Leibowitz began supplying wholesale menswear to retail outlets, after immigrating from South Africa to Australia in 1987. The pair opened their first store, branded as Cafe, in 1988.[16]

The brothers adopted the brand name Tarocash after the first two letters of their children's names: Taryn, Romi, Carly and Sasha. They had five stores by 1991.

In winter 2003, the company began to use players from the Canterbury Bulldogs, Wests Tigers and North Melbourne Football Club as models in its catalogues. Later that year, it recruited cricketers Matthew Hayden and Michael Bevan as models for its summer catalogue.[17]

Shane Warne signed a two-year contract worth almost AU$100,000 in May 2005 to become the face of Tarocash and appear in the retailer's catalogues. Warne was dropped from upcoming catalogues two months later, as the company reviewed whether its relationship with him.[18]

The company did not rule out using fellow cricketer Andrew Symonds in future campaigns, after his recent all-night drinking session.

Retail Apparel Group (2007–2017)

In 2007, the company had 86 stores, changed its name to Retail Apparel Group, and launched its second retail chain Connor.

In 2008, the company had 177 stores, and launched its third retail chain, yd.

In 2014, the company had 325 stores, and launched its fourth retail chain, Johnny Bigg.

In 2015, the company had 342 stores and acquired Rockwear. Rockwear had established a network of stores across the Australian east coast since opening its first store in 1991.

The majority shareholder, Navis Capital Partners, slated the company for a AU$400 million initial public offering on the Australian Securities Exchange. It also started to assess buyer interest.[19] At the time, the company was recording declining profit, due to moderate sales and rising import prices caused by the low Australian dollar.[20]

In April 2017, in Australia, the average shopper was spending $56 at Johnny Bigg, $51 at Tarocash, $44 at yd., $32 at Rockwear and $31 at Connor. The company said the growth of online shopping and H&M was pushing down price expectations, and menswear was growing faster than womenswear.[21]

The Foschini Group (2017–present)

The Foschini Group (TFG), a South African clothing company, purchased Retail Apparel Group from Navis Capital Partners for AU$302.5 million in 2017.[22] Navis abandoned its IPO plans.[23] Founding director Stephen Leibowitz also sold his share in the company to TFG, giving it 100% of the company.[24]

Retail Apparel Group had 477 stores at the time of the sale in 2017, bringing Foschini's portfolio to above 3000 stores.[25] TFG sought to grow the company quickly, seeking double-digit growth in 2019.[26]

The COVID-19 pandemic affected revenue in 2020, and the company temporarily or permanently closed stores.[27] However, TFG Australia's online sales surged, increasing 58.1% in the year to March 2021.[28]

The company introduced the Rockwear brand in Western Australia in 2021, opening five stores across Perth over two months.[29]

In 2021, Baptist World Aid Australia gave Retail Apparel Group a "B" grade for its efforts to become more ethical and sustainable.[30]

In September 2021, the company warned of a disastrous year in 2022 as JobSeeker subsidies and rent waivers were lifted.[31]

By 2022, the five brands had a combined 510 stores.

In 2023, Retail Apparel Group established AXL+Co, a plus-sized menswear brand operating under the Connor brand.

Sponsorship

Retail Apparel Group has supported Thread Together, a network of mobile charity clothing vans in New South Wales, alongside Bendon Lingerie, Commonwealth Bank and the Goodman Foundation. The vans travel to Wagga Wagga, North Coast, South Coast and Greater Sydney.[32]

Notes and References

  1. Web site: rag.net.au . rag.net.au . Retail Apparel Group.
  2. Web site: Tarocash Australia . tarocash.com.au . Retail Apparel Group.
  3. Web site: Tarocash New Zealand . tarocash.com.au . Retail Apparel Group.
  4. News: Weiss . James . Style Tarocash May Have The Last Laugh . D'Marge . 1 June 2021.
  5. Web site: Connor Australia . connor.com.au . Retail Apparel Group.
  6. Web site: Connor New Zealand. connor.com.au . Retail Apparel Group.
  7. Web site: yd. Australia . yd.com.au . Retail Apparel Group.
  8. Web site: yd. New Zealand. yd.com.au . Retail Apparel Group.
  9. Web site: Johnny Bigg Australia . johnnybigg.com.au . Retail Apparel Group.
  10. Web site: Johnny Bigg New Zealand. johnnybigg.com.au . Retail Apparel Group.
  11. Web site: Bailey . Imogen . 4 August 2021 . Rockwear continues store expansion after witnessing "huge demand" . 25 January 2024 . Ragtrader . en.
  12. Web site: Mitchell . Sue . 4 December 2016 . How ping pong bats help Retail Apparel Group pick winners . 25 January 2024 . Australian Financial Review. en.
  13. Web site: Rockwear Australia . rockwear.com.au . Retail Apparel Group.
  14. Web site: Pattabiraman . Rakshnna . 2023-09-05 . RAG's Connor launches plus-sized Australian men's fashion brand AXL+Co . 2023-09-09 . Inside Retail . en-US.
  15. Web site: Kelly . Christopher . 25 August 2023 . Connor targets plus-size men following research findings . 2023-09-09 . Ragtrader . en.
  16. Web site: Tarocash: Where and How we started.. www.tarocash.com.au. 2020-05-19.
  17. News: Tarocash signs up model cricketers . B&T . 3 November 2003 . https://web.archive.org/web/20060426185737/http://www.bandt.com.au/news/28/0c01b728.asp . 26 April 2006 . dead.
  18. News: Men's store drops Warne . . . 16 July 2005.
  19. News: Lee . Liz . Navis Capital to divest stake in Retail Apparel Group . Deal Street Asia . . 6 July 2016.
  20. News: Heffernan . Madeleine . More retail collapses tipped . . . 16 December 2016.
  21. News: Heffernan . Madeleine . The overlooked Australian shopper is male and cost-conscious . . . 10 April 2017.
  22. News: Pandey . Tanu . Navis Capital to divest stake in Retail Apparel Group . Deal Street Asia . . 26 May 2017.
  23. Web site: The Foschini Group snaps up IPO hopeful RAG for $302m. 2017-05-25. Australian Financial Review. en. 2020-02-10.
  24. News: Tarocash, Connor owner in new hands . . Nine Entertainment.
  25. Web site: TFG insists it won't pay April rent due to lockdown. Naidoo. Lauren. March 30, 2020. moneyweb.com. June 6, 2020.
  26. News: Mitchell . Sue . South African retailer TFG eyes Australian expansion . . Nine Entertainment. 16 August 2019.
  27. News: McIlvaine . Heather . Mass closures as Premier, Accent, Lovisa and others shut stores . Inside Retail . OctoMedia . 26 March 2020.
  28. News: South African retail giant suffers R719 million operating loss . Business Tech . 10 June 2021.
  29. News: Bailey . Imogen . Retail Apparel Group to open 5 stores in 2 months . Rag Trader . Yaffa . 31 March 2021.
  30. News: Bailey . Imogen . Rankings revealed: Baptist World Aid Australia unveils Ethical Fashion Report . Ragtrader . Yaffa Media . 19 October 2021.
  31. News: Mitchell . Sue . Tarocash owner's warning after JobKeeper, rent windfall . . Nine Entertainment. 13 September 2021.
  32. News: Bailey . Imogen . Retail Apparel Group, Bendon Lingerie help unleash mobile wardrobes . Rag Trader . Yaffa Media . 24 June 2020.