Reissued.com | |
Industry: | E-commerce |
Predecessors: | --> |
Successors: | --> |
Founded: | 2014 |
Founder: | Jennifer DeLonge[1] |
Hq Location City: | Encinitas, California |
Hq Location Country: | U.S.A. |
Areas Served: | --> |
Key People: | Jennifer DeLonge, Founder & Chief Curator Scott Ballantyne, CEO |
Profit: | --> |
Profit Year: | --> |
Owners: | --> |
Slogans: | --> |
Reissued.com was an online marketplace for vintage, rare, and one-of-a-kind merchandise.[2] Founded by product and interior designer Jennifer DeLonge, it operated as a curated marketplace with items ranging from fashion, furniture, art, and music.[3] Curators chosen by the company pick items they wish to sell to their followers, causing a comparison of the company to Twitter[2] and Instagram.[4] [5] Headquartered in Encinitas, California, revenue for the company was generated from service fees from items sold through the marketplace.[2]
Reissued.com was founded by Jennifer DeLonge in 2014. She created the site combining her love of vintage shopping with mobile commerce,[6] launching as a mobile app available through the iTunes Store in May 2014.[2] Initially considered an enterprise social network, curators chosen by the company are allowed to sell vintage items to their followers. Initial curators included Decades, Urban Americana, OneFortyThree, A Current Affair, Ascot & Hart, and DeLonge herself.[7] [8] The company allows curators to control their own profiles and select the items that they wish to sell, allowing for affordable items to be sold alongside high-end collectibles.[8] Revenue for the site is generated from taking a small portion of each transaction as a service fee.[2] Additional items included 20 pieces of Anjelica Huston's personal wardrobe, ranging in price from $200 to $1,200 each.[9]
Funding for Reissued.com came from undisclosed investors in the amount of $500,000.[2] To launch the app, the company brought on 14 employees which included an advisory board of notable executives such as Gary Swart, Fab co-founder Brad Shellhammer, and Michael Levinson from Facebook.[8]
The company website and app have been defunct since April 2015.