Regatta (clothing) explained

Regatta
Founded:	1981 in Manchester, England
Founders:	-->
Hq Location:	Regatta Ltd Risol House Mercury Way Urmston Manchester M41 7RR
Areas Served:	-->
Key People:	Lionel Black (founder) Keith Black (CEO and owner) Joanne Black (Director and owner) Graham Rickard (Managing Director) David Holt (COO) Madjid Khan (CFO)
Products:	Outdoor and leisure clothing company
Owner:	The Black family
Num Employees:	2221

Regatta is a British clothing brand based in Manchester. It is part of the privately owned Regatta Group, which also consists of Regatta Great Outdoors, Craghoppers, Dare2b, and Regatta Professional. The brand sells through major outdoor retail chains, through its own stores and concessions, and through e-commerce.^[1]

History

In 1977 Lionel Black bought a small workwear company called Risol Products. In 1981 he started developing the Regatta brand and in 1996 the company changed its name to Regatta Ltd. Regatta bought the Hawkshead outdoor clothing stores in 2010.

Products

Regatta's product line includes waterproof and breathable jackets, fleeces, trousers, footwear and camping equipment for men, women and children.^{[2] [3]}

Product lines also include battery operated heated jackets^[4] in 2019 and Brite Light in 2021 which features jackets and hats with inbuilt torches.^[5]

Awards

The company has been awarded the Queen's Award for Enterprise: International Trade on two occasions (2012 and 2013) due to its international growth.^[6]

Partnerships

The brand launched their first licensed partnership with Peppa Pig in early 2021. The range includes waterproof jackets, puddlesuits, wellies, fleeces and other children's garments.^[7]

Celebrity ambassadors

Regatta work with celebrity ambassadors which have in the past included Girls Aloud member Kimberley Walsh^[8] as well as Alesha Dixon^[9] and Vogue Williams.^[10]

TV presenter Rochelle Humes^[11] launched a collection of eight jackets in September 2021. ITV This Morning presenter Josie Gibson curated style edit for the third season in Spring 2022.^[12] The current womenswear brand ambassador is Giovanna Fletcher.https://www.ok.co.uk/lifestyle/fashion/giovanna-fletcher-fashion-collection-regatta-28111857 The current menswear ambassador is cricketer and broadcaster Andrew Flintoff, aka Freddie Flintoff.^[13]

External links

• Regatta official website
• Regatta US official website

Notes and References

1. News: The small company which tapped into Britain's growing love of the great outdoors - 40 years of the Regatta Group .
2. Web site: Dore. Rebecca. 2020-10-17. Regatta is now selling battery-powered heated jackets. 2021-01-25. EVOKE.ie. en-US.
3. Web site: See the best high street faux fur as Schofe does Blue Steel. 2021-01-25. ITV. en.
4. Web site: 2023-01-17 . These heated jackets could be the winter essential you never knew you needed . 2023-07-24 . The Independent . en.
5. Web site: 2022-02-06 . Regatta Carletta VI 3-In-1 Waterproof Jacket review: the wearable torch tech that lights up camping adventures . 2023-07-24 . TheGearLoop . en.
6. Web site: Regatta, Dare 2B Ltd . The Queen's Awards for Enterprise Magazine . 12 August 2015.
7. Web site: 2020-07-06. Hasbro Teams with Regatta for Peppa Pig Outerwear, Accessories • The Toy Book. 2021-01-25. The Toy Book. en-US.
8. Web site: Gooch. Millie. 2019-10-11. Regatta collaborate with Kimberley Walsh on a coat collection that is as practical as it is glam. 2021-10-26. Woman and Home Magazine.
9. Web site: Alesha Dixon announces collaboration with Regatta Great Outdoors. 2021-01-25. www.diarydirectory.com. en.
10. Web site: Hyl. Claire. 2017-03-23. The new SS17 Regatta Great Outdoors collection is most definitely en Vogue. 2021-10-26. EVOKE.ie. en-US.
11. Web site: Rochelle Humes collaborates with Regatta. 2021-10-26. www.themediaeye.com.
12. Web site: Josie Gibson Edit . 2023-07-24 . Regatta UK . en.
13. Web site: Andrew Flintoff named Regatta ambassador .