Stanley Electric Explained

Stanley Electric Co., Ltd.
Native Name:スタンレー電気株式会社
Native Name Lang:ja
Type:Public (K.K)
Isin:JP3399400005
Founder:Takaharu Kitano
Hq Location City:Nakameguro, Meguro-ku, Tokyo 153-8636
Hq Location Country:Japan
Key People:Takanori Kitano
(President)
Industry:Automotive
Revenue: JPY 442.1 billion (FY 2017) (US$ 4.1 billion) (FY 2017)
Net Income: JPY 36 billion (FY 2017) (US$ 338 million) (FY 2017)
Num Employees:16,687 (consolidated, as of March 31, 2018)
Area Served:Worldwide
Footnotes:[1] [2] [3]

Stanley Electric Co., Ltd. is a Japanese manufacturer of electric lights. Stanley has 36 consolidated subsidiaries, three associated companies, 23 factories in eight countries, offices in 17 countries, and over 16,000 employees.[4] [5] [6]

The main customers for its core business, automotive lighting, are Honda and Nissan. Other customers using Stanley's products include Toyota, Mazda, Suzuki, Mitsubishi, Ford and Chrysler.[7] Stanley is listed in the TOPIX of the Tokyo Stock Exchange.

History

Initially Kitano Shokai (Japanese: 北野商会),[8] the company was founded in 1920 by Takaharu Kitano. At the time, only about 8,000 cars were present in Japan, all of them imported.

In 1933, the company became incorporated as a kabushiki gaisha and was renamed after explorer Henry Morton Stanley, who was famous for exploring Africa. As the company states, Kitano was impressed by Stanley's vision, courage and pioneering spirit.[9] A branch in Osaka was established the following year. From 1943 to 1949, the company was known as Kitano Denki Kogyo Co., Ltd. .

Stanley was first listed on the Tokyo Stock Exchange in 1961.

Operations

Stanley's products include HID and LED headlights. Stanley developed the world's first LED high-mount stop lamp.[11]

Stanley also produces all types of automotive lighting, backlighted LED displays, camera flashes, automotive interior displays, sensors, light fixtures and streetlights, as used in Shanghai and Tokyo.[12]

In 2013, Stanley announced plans to concentrate more on the development of LED headlights and planned to raise the LED share from 1% to 20% by 2017.[13]

Research and development

Stanley conducts research and development at 5 research centres in Japan, where new light technologies are explored, existing technologies are optimized, and new products are developed. One such research centre is located in Tsukuba. Research results are regularly published in scientific journals.[14] [15]

Motorsport

Until March 2021,[16] Stanley sold aftermarket products under the motorsport-inspired Raybrig brand, which also sponsored Team Kunimitsu in Super GT. After Team Kunimitsu won the 2020 GT500 Championship, bringing an end to a 25-year sponsorship, Stanley itself replaced Raybrig as the team's main sponsor for 2021.[17]

Social involvement

Founder Takaharu Kitano also established the Kitano Foundation of Lifelong Integrated Education in 1975, which awards scholarships to those who can not afford education. The foundation is active in Japan, China, Vietnam, the Philippines, India and other countries.[18] [19]

Stanley is also the title sponsor of the Stanley Ladies Golf Tournament, a women's golf series managed by the LPGA that also funds the construction of schools in Kenya.

Event sponsorship

Stanley takes part in illumination events worldwide. At festivities marking 150 years of Japanese-German friendship, the Brandenburg Gate in Berlin was illuminated with LED flood lights in 2011.[20] Stanley LED lights were installed outside the Kabuki-za in Ginza before its reopening in 2013.[21] Both lighting arrangements were conducted in cooperation with lighting artist Makoto Ishii.

External links

Notes and References

  1. Web site: Corporate overview . Stanley Electric . March 7, 2019 . January 4, 2020 . https://web.archive.org/web/20200104192846/https://www.stanley.co.jp/e/company/outline.php . dead .
  2. Web site: About the company . . March 7, 2019.
  3. Web site: Company Profile . . . March 7, 2019.
  4. Web site: Stanley Electric Annual Reports. 2018-07-10. August 4, 2018. https://web.archive.org/web/20180804003425/http://www.stanley.co.jp/e/ir/report.php. dead.
  5. Web site: Stanley Electric Profile . https://web.archive.org/web/20131105013941/http://www.reuters.com/finance/stocks/companyProfile?rpc=66&symbol=6923.T . dead . 2013-11-05 . Reuters . 2013-09-13.
  6. Web site: Stanleys world bases . Stanley Electric . 2013-09-13.
  7. Web site: Stanleys Customers . Stanley Electric . 2013-09-13 . en . October 8, 2013 . https://web.archive.org/web/20131008203158/http://www.thaistanley.com/eng/product_customer.asp?menuid=2 . dead .
  8. Web site: History STANLEY ELECTRIC CO., LTD.. 2021-03-10. www.stanley.co.jp.
  9. Web site: 2012-11-11. Auto lightning supplier in London back on beam. 2013-09-13. The Columbus dispatch. November 5, 2013. https://web.archive.org/web/20131105055826/http://www.dispatch.com/content/stories/business/2012/11/11/auto-lighting-supplier-in-london-back-on-beam.html. dead.
  10. Web site: Hella und Stanley gründen Holding in Melbourne . Motor Talk . 2002-03-01 . 2013-09-12 . dead . https://web.archive.org/web/20130609044601/http://www.motor-talk.de/news/hella-und-stanley-gruenden-holding-in-melbourne-t11930.html . 2013-06-09 .
  11. Web site: Automotive equipment STANLEY ELECTRIC CO., LTD.. 2021-03-10. www.stanley.co.jp.
  12. Web site: Stanley product index . Stanley Electric . 2013-09-13.
  13. Web site: Stanley Electric shifting focus on LED Headlights . Supplier Business . 2013-01-08 . 2013-09-12 .
  14. Web site: Nitrogen/oxygen plasma improves p-type MgZnO for Zinc oxide UV LEDs . Semiconductor Today . 2011 . 2013-09-13 . dead . https://web.archive.org/web/20130515001751/http://www.semiconductor-today.com/features/SemiconductorToday_SeptOct_Stanley.pdf . 2013-05-15 .
  15. Web site: Modified blackbody radiation spectrum of a selective emitter with application to incandescent light source design . Optics Express . 2010-06-07 . 2013-09-13.
  16. Web site: Super GT: Kunimitsu/Raybrig deal to end after 2020 season. 2021-03-10. www.motorsport.com. November 26, 2020 . en.
  17. Web site: Kunimitsu Honda reveals new Super GT sponsor for 2021. 2021-03-10. www.motorsport.com. en.
  18. Web site: Responsibility to International and Local Communities STANLEY ELECTRIC CO., LTD.. 2021-03-10. www.stanley.co.jp.
  19. Web site: Annual Report . DK Jain Group (Lumax) . 2012 . 2013-09-13.
  20. Web site: Introduction to the Stanley Group Business . Stanley Electric . 2012 . 2013-09-13.
  21. Web site: 2014 Environmental Report. Stanley Electric.