| Push Pop | |
| Location Country: | United States |
| Area Served: | Worldwide |
| Industry: | Confectionery |
| Products: | Lollipops |
| Owner: | Bazooka Candy Brands |
Push Pop is an American brand of fruit-flavored lollipops produced in Taiwan (and other Southeast Asian countries). It debuted in 1986 and comes in many flavors.[1] [2] [3]
Products made under the Push Pop name are manufactured by Bazooka Candy Brands (BCB), owner of a portfolio of confectionery brands. In October 2023, it was announced that BCB had its purchase completed by Apax Partners.[4]
The product's gimmick is that the lollipop takes the form of a long cylinder that retracts into a capped plastic tube, and must be "pushed" out for consumption. Push Pop varieties include Original, spring-loaded Jumbo, Triple Power, Flip-N-Dip, push pop sliderz, and Push Pump Spray.[5]
In 2020, the Push Pop Gummy Roll was added to the line of Push Pop candies.[6] The gummy roll comes in a tape-like dispenser that allows the consumer to pull out a strand of the roll and tear it off to get their desired piece of sanded gummy candy.[7] This new Push pop candy comes in 4 different flavors: Strawberry, Watermelon, Blue Raspberry, and Berry Blast. Creating gummy candy was a bit of a departure for Push Pop, as the brand focuses on creating a fun experience for eating lollipops.[8] [9] The Push Pop Gummy Roll was first announced in May 2019 at the Sweets & Snacks Expo in Chicago.[10]
It has proven to be a popular product with kids, winning the Candy Industry Kid’s Choice award for Best Novelty candy.[11]