PureGym explained

PureGym
Type:Private company
Industry:Health clubs
Founded:2009
Founder:Peter Roberts
Location:Leeds, UK
Num Locations:327 gyms
Num Locations Year:2022
Area Served:United Kingdom, Switzerland, United States, Denmark, Saudi Arabia, United Arab Emirates
Key People:Humphrey Cobbold (CEO)
Owner:Leonard Green & Partners
Website:https://www.puregym.com

PureGym Limited is a British chain of no-frills health clubs, headquartered in Leeds. It is Britain's largest gym chain by membership, with over 1,500,000 members registered to their gyms.[1] [2] [3] [4] PureGym also operate gyms in 8 more countries and have over 500 locations worldwide; the newest territory, the UAE, opened in 2022.

In May 2015, PureGym acquired all gyms from rival UK fitness chain LA Fitness, bringing the total number of gyms across the UK to 141. In 2019 an acquisition of Danish chain Fitness World added another approximately 200 centers to the portfolio.[5] As of October 2022, PureGym has 327 gyms in the UK.

Facilities

Most locations are open 24 hours a day[6] and offer cardio equipment, fixed and free weights, and exercise classes. There are over 200 pieces of training equipment in most gyms. There are no swimming pools or saunas, which are found in more expensive gyms.

For safety, all PureGyms are monitored by real-time CCTV linked directly to security staff and emergency services. They also have AEDs and first aid kits on site. Most gyms also run weekly fire drills during off-peak hours.[7]

Ownership and management

PureGym was privately owned by CCMP Capital and other investors.[8] In 2014, rival The Gym Group attempted to take over PureGym, but abandoned the takeover after it was referred to the Competition and Markets Authority.[9]

In May 2015, PureGym Ltd bought their UK rival LA Fitness for around £60 million to £80 million.[10] [11]

Humphrey Cobbold took over from Peter Roberts as the CEO. Roberts has, in turn, become the CFO, with Adam Bellamy continuing as the Non-Executive Director.

In November 2017 it was bought by Los Angeles–based Leonard Green & Partners for £600 million.[12]

In December 2019 PureGym agreed to buy Danish Fitness World, which also operated in Switzerland and Poland, for £350 million.[13]

In February 2021 Humphrey Cobbold told the BBC that "We are burning about £500,000 a day and that's the average over eight months of closure".

In 2019, PureGym acquired the Swiss basefit.ch. By the end of 2021, all of their facilities will have been renamed and redesigned[14]

It has a 2-star accreditation from Best Companies and a BCI score of 696.6.[15]

PureGym opened in Dubai in 2022. PureGym UAE is headed up by CEO Susan Turner, with operations being handled by John Foy.

External links

Notes and References

  1. News: Kemp . Kenny . PureGym breaks through the million member barrier . 26 December 2020 . Insider.co.uk . 25 April 2019.
  2. Web site: Overview . PureGym . 26 December 2020 . en.
  3. News: Culot . Caroline . Norwich gym to close after being taken over by rival firm . 26 December 2020 . Eastern Daily Press . 17 October 2019 . en-UK.
  4. News: Reporter . LLB . Pure Gym reaches 1 million members and announces opening of 200th gym in the UK . 26 December 2020 . London Loves Business . 21 February 2018.
  5. Web site: PureGym to acquire European operator Fitness World. 2019-12-12. Health Club Management.
  6. Web site: Hard at it in the all-night gym | Life and style . The Guardian . 2016-08-29 . 2016-09-08.
  7. https://www.puregym.com/landing/safety-and-security/
  8. Web site: Private equity takeover lifts Pure Gym. 8 September 2016.
  9. Web site: The Gym Group keen to cut pounds in growth market. 8 September 2016.
  10. News: Pure Gym to buy rival LA Fitness. BBC News. 29 May 2015.
  11. Web site: Pure Gym buys LA Fitness. Hickey. Shane. 2015-05-29. The Guardian. 2018-01-15.
  12. News: Bury . Rhiannon . 2017-11-03 . US private equity firm with Topshop stake snaps up Pure Gym . 2018-01-15 . The Telegraph . en-GB . 0307-1235. https://www.physiquesports.co.uk
  13. News: Puregym expands in Europe with £350m acquisition of Fitness World . Booth . James . CityAM . 12 December 2019 . 29 January 2020.
  14. Web site: 2021-07-20. Basefit.ch wird bis Ende 2021 in PureGym umbenannt. 2021-11-24. basefit.ch. de-DE.
  15. Web site: Pure Gym: BCI . Best Companies.