Punch (website) explained

Punch
Founded:2013
Country Of Origin:US
Owner:Vox Media
Founder:Talia Baiocchi
Aaron Wehner
Editor:Talia Baiocchi (editor-in-chief)
Chloe Frechette (deputy editor)
Jess Mayhugh (managing editor)
Url:https://www.punchdrink.com

Punch is an online media website covering drinks, drinking culture, and nightlife. The website was founded by Talia Baiocchi and Aaron Wehner in 2013.[1] Vox Media acquired Punch in 2021 as a companion site to Eater.[2] The site has been recognized six times by the James Beard Foundation Awards.[3]

History

The drinks and nightlife site Punch is a brand of the digital media company Vox Media.[4] It covers drinking culture and home bartending, offering feature stories and guides alongside a cocktail recipe database with over 2,500 recipes. The property earns revenue via advertising, sometimes displaying content generated by Vox Creative.[5]

Punch was founded in 2013 by current editor-in-chief Talia Baiocchi and Aaron Wehner. The site was initially focused around wine, spirits, cocktails, and nightlife.[6] [1] In August of 2021, Punch was acquired by Vox Media as a companion brand to Eater, expanding coverage to include social videos. In 2023, Punch launched Pre Shift, a newsletter for the hospitality industry, in collaboration with Eater.[7]

Organization

Punch is led by founder and editor-in-chief Talia Baiocchi. In 2013, Leslie Pariseau joined Punch as the site's founding deputy editor, and later, features editor.[8] As of 2024, Chloe Frechette is the deputy editor and Jess Mayhugh is the managing editor of Punch.[9]

Reception

Punch has been described by The Wall Street Journal as "a hip online magazine devoted to wine and cocktails."[8]

The brand's content has been nominated for six and won three James Beard Foundation Awards.

Notes and References

  1. Web site: critic . S. Irene Virbila S. Irene Virbila is a former restaurant . in 2015 . wine columnist for the Los Angeles Times She left . 2013-09-06 . PUNCH, a new online magazine, will focus on the culture of drinking . 2024-05-03 . Los Angeles Times . en-US.
  2. Web site: Media . Vox . 2021-08-23 . Vox Media acquires James Beard Award-winning Punch as part of food and restaurant network Eater . 2024-05-03 . Vox Media . en.
  3. Web site: Awards Search James Beard Foundation . 2024-03-28 . www.jamesbeard.org . en.
  4. Web site: Fischer . Sara . August 23, 2021 . Vox Media acquires cocktail media brand "Punch" . Axios.
  5. Web site: Stenberg . Mark . 2021-08-23 . Vox Media Acquires Drinks Publisher Punch . 2024-03-28 . www.adweek.com . en-US.
  6. Web site: Media . Vox . 2023-11-14 . Punch Celebrates its 10-Year Anniversary . 2024-03-28 . Vox Media . en.
  7. Web site: Staff . Eater . 2023-07-21 . Sign Up for Pre Shift . 2024-03-28 . Eater . en.
  8. News: Teague . Lettie . Brooklyn-Based Editors Try to Marry Worlds of Wine, Cocktails . 2024-03-28 . WSJ . en-US.
  9. Web site: Punch . About Us . 2024-03-28 . PUNCH . en.