Sports on Amazon Prime Video explained

Amazon first acquired sports rights in April 2017, when they signed a $50 million deal for the non-exclusive rights to stream portions of the NFL's Thursday Night Football games during the 2017 NFL season to Prime subscribers, replacing a previous deal with Twitter.[1] Since then Amazon has acquired exclusive sports rights in 10 countries, including Australia, Canada, Brazil, France, Germany, Italy and the United Kingdom. Premier rights include the Copa do Brasil in Brazil, Ligue 1 and the French Open in France, the UEFA Champions League in the United Kingdom, Germany and Italy, the Premier League in the United Kingdom and Thursday Night Football in the United States.

In December 2022, Amazon launched Sports Talk in the United States; a free ad-supported streaming television sports talk channel produced in partnership with Embassy Row.[2] The channel was shut down in October 2023.[3]

Channels

Prime Video also offers several "channels" for live sports. These channels are separate, non Amazon subscription services, which add a cost on top of Amazon Prime, but, when purchased, can be accessed through Amazon Prime.

In the United States the channels include, MLB.TV (which includes MLB Network),[4] [5] NBA League Pass (which includes NBA TV),[6] [7] Paramount+ (which includes select sporting events from CBS Sports),[8] PGA Tour Live,[9] Motortrend,[10] MOTV,[11] FuelTV,[12] Max (which includes all sporting events from TNT Sports) and The Surf Network.[13]

In the United Kingdom the channels include, Premier Sports,[14] Discovery+ Sport,[15] and La Liga TV.[16]

In France the channels include, Golf Channel[17] and Le Pass Ligue 1.[18]

In Brazil the channels include NBA, Canais Globo (which includes SporTV),[19] Premiere (Brasileirão),[20] Combate, Paramount+ (Copa Libertadores and Copa Sudamericana events)[21] and CazéTV.[22]

Current rights

Australia

Austria

Brazil

Canada

France

Germany

India

Italy

Japan

Mexico

Sweden and Denmark

United Kingdom

United States

Global

Former rights

Sports Talk

Sports Talk
Network:Sports on Amazon Prime Video
Owner:Amazon
Picture Format:720p (HD, variable due to user bandwidth)
Country:United States
Language:English

Sports Talk was a free ad-supported streaming television sports talk channel produced in partnership with Embassy Row offered on Amazon Prime and Amazon Freevee.[66] Launched in December 2022, live programming was aired from 8 a.m. to 8 p.m. eastern time each weekday. Shows on the channel included Bonjour Sports Talk, The Cari Champion Show, Game Breakers, From the Desk Of Master T, The Power Hour, The Greatest Hour of All Time, and The Backup Plan. Notable on-air talent included Ben Lyons, Cari Champion and Rennae Stubbs.[2] The channel shutdown in October 2023.[3]

Notes and References

  1. News: Amazon's NFL Deal Includes $30 Million in Free Marketing. Scott Soshnick. April 17, 2017. Bloomberg.com. August 3, 2017.
  2. Web site: Prime Video Announces Sports Talk. November 14, 2022. August 24, 2023. Sports Video Group. en-US.
  3. Web site: Amazon Prime Video Reportedly Set to End 'Sports Talk' Block. September 28, 2023. November 12, 2023. Barrett Sports Media. en-US.
  4. Web site: MLB.TV. April 11, 2022. amazon.com. en-US.
  5. Web site: Lucia . Joe . 2024-07-24 . MLB Network launches direct-to-consumer (DTC) service . 2024-07-24 . Awful Announcing . en-US.
  6. Web site: NBA League Pass. April 11, 2022. amazon.com. en-US.
  7. Web site: NBA TV. April 11, 2022. amazon.com. en-US.
  8. Web site: Paramount+. April 11, 2022. primevideo.com. en-US.
  9. Web site: PGA Tour Live. April 11, 2022. primevideo.com. en-US.
  10. Web site: Motortrend. April 11, 2022. primevideo.com. en-US.
  11. Web site: MOTV. April 11, 2022. primevideo.com. en-US.
  12. Web site: FuelTV. April 11, 2022. primevideo.com. en-US.
  13. Web site: The Surf Network. April 11, 2022. primevideo.com. en-US.
  14. Web site: Premier Sports. April 11, 2022. amazon.co.uk. en-US.
  15. Web site: Discovery+. April 11, 2022. amazon.co.uk. en-US.
  16. Web site: La Liga TV. April 11, 2022. amazon.co.uk. en-US.
  17. Web site: Golf Channel. April 11, 2022. amazon.com. en-US.
  18. Web site: Ligue 1. April 11, 2022. amazon.com. en-US.
  19. Web site: Prime Video adiciona pacote opcional com Canais Globo. Além da Tela. July 24, 2024. July 24, 2024.
  20. Web site: June 11, 2021 . Premiere acerta parceria com Amazon Prime Video para distribuição de jogos do futebol brasileiro . May 18, 2023 . ge . pt-br.
  21. Web site: May 3, 2023 . Paramount+: como assinar e quanto custa para ver jogos da Libertadores e da Sul-Americana Goal.com Brasil . May 18, 2023 . www.goal.com . pt-BR.
  22. Web site: Mensagem . Meio & . 2024-06-07 . CazéTV passa a fazer parte do cardápio do Prime Video . 2024-06-13 . Meio e Mensagem - Marketing, Mídia e Comunicação . pt-BR.
  23. Web site: Amazon secures rights in Australia to screen all cricket World Cups and ICC events . December 4, 2023. December 4, 2023. . Australian Associated Press. en.
  24. Web site: Bresaola . Riccardo. Wimbledon moves from Sky to Amazon in Germany and Austria . December 14, 2023. February 1, 2024. Sportcal . en.
  25. Web site: Amazon Prime Video transmitirá Copa do Brasil sem custo adicional a assinantes . August 26, 2022 . Poder360 . December 15, 2021 . pt-br.
  26. Web site: January 30, 2023 . Saiba onde assistir a Copa do Brasil 2023 . January 30, 2023 . Esporteemidia.com . pt-BR.
  27. Web site: Amazon Prime Video compra direitos de transmissão da NBA para o Brasil. TudoCelular.com. pt. October 17, 2022. October 20, 2022.
  28. Web site: Band fecha acordo com Prime Video e transmitirá finais da NBA . 2024-06-07 . NaTelinha . pt-br.
  29. Web site: Mensagem . Meio & . 2024-06-07 . CazéTV passa a fazer parte do cardápio do Prime Video . 2024-06-13 . Meio e Mensagem - Marketing, Mídia e Comunicação . pt-BR.
  30. Web site: ONE, Prime Video Reveal Dates For Five American Primetime Events. August 24, 2023. onefc.com. July 21, 2022 . en-US.
  31. Web site: 'Prime Monday Night Hockey' to air NHL games in Canada beginning next season. April 25, 2024. NHL. April 25, 2024 . en-US.
  32. Web site: Amazon Scores "Historic" Deal To Stream Ligue 1 Soccer in France. April 16, 2022. Deadline.com. June 11, 2021 . en-US.
  33. Web site: Amazon Nets Domestic Rights for French Open Night Sessions. June 5, 2022. sporttechie.com. en-US.
  34. News: Amazon Will Broadcast Champions League Matches in Germany for 2021-22 Season. April 22, 2022. Cohen. Andrew. Sports Business Journal. Street & Smith's Sports Group. en-US.
  35. News: Amazon Prime Video India Takes New Zealand Cricket Rights – Global Bulletin. August 24, 2023. variety.com. December 20, 2020 . en-US.
  36. News: Soccer-Amazon secures rights to screen Champions League matches in Italy. April 12, 2022. reuters.com. December 18, 2020 . en-US.
  37. News: Prime Video Presents Live Boxing Featuring Tenshin Nasukawa's Boxing Debut Bout Livestreamed Exclusively on Prime Video April 8. August 24, 2023. press.amazonstudios.com. February 13, 2023 . en-US.
  38. Web site: Amazon Prime Video 井端新監督率いる「侍ジャパン」の全試合をライブ配信 - スポニチ Sponichi Annex 野球 . 2024-06-07 . スポニチ Sponichi Annex . ja.
  39. Web site: 2024-06-06 . Amazon makes rare sports move in Japan with Copa América . 2024-06-07 . SportBusiness . en-US.
  40. News: NBA, Amazon partner to air games in Mexico. January 17, 2024. Sports Business Journal. January 17, 2024. en-US.
  41. News: Saleh . Tariq. Amazon to show Premier League in Denmark and Sweden through Viaplay deal. March 28, 2024. Sportcal. March 27, 2024. en-US.
  42. News: Premier League agrees TV rollover deal. en-GB. BBC Sport. May 13, 2021.
  43. News: Roxborough . Scott . Szalai. Georg. Amazon Buys U.K. Champions League Soccer Rights in Groundbreaking Deal. July 1, 2022. August 25, 2023. Hollywood Reporter. Penske Media Corporation. Los Angeles. en-US.
  44. Web site: NFL completes long-term media distribution agreements through 2033 season. March 22, 2021. NFL.com. en-US.
  45. Web site: New York Yankees Will Stream 21 Games Regionally On Amazon Prime Video. April 11, 2022. forbes.com. en-US.
  46. NWSL announces landmark media partnerships with CBS Sports, ESPN, Prime Video and Scripps Sports. November 12, 2023. November 9, 2023. NWSL. en-US.
  47. Web site: New, More Ways to Watch the Kraken. April 21, 2022. NHL . April 25, 2024 . en-US.
  48. Web site: Seattle Storm announces new streaming deal with Prime Video. April 21, 2022. kiro7.com. April 21, 2022 . en-US.
  49. Web site: Overtime Elite, Amazon Agree to Media Rights Contract to Broadcast Games, TV Series. August 24, 2023. Bleacher Report. November 2, 2022 . en-US.
  50. Web site: NASCAR announces historic media rights agreements with FOX, NBC, Amazon and Warner Bros. Discovery. November 29, 2023. NASCAR.com. November 29, 2023 . en-US.
  51. Web site: PRIME VIDEO AND PBC ANNOUNCE NEW MULTIYEAR RIGHTS AGREEMENT . July 24, 2024. December 6, 2023 . Premier Boxing Champions . en.
  52. Web site: Amazon and the WNBA Reach Multi-Year Deal to Stream 16 Regular-Season Games and the Commissioner's Cup Championship on Prime Video. April 11, 2022. WNBA.com. en-US.
  53. Web site: Amazon Prime Video and the WNBA Announce New 11-Year Media Rights Agreement. July 24, 2024. July 24, 2024. Amazon.com. en-US.
  54. Web site: Prime Video and the WNBA Announce Multi-Year Rights Extension. July 24, 2024. April 5, 2024. Amazon.com. en-US.
  55. Web site: Amazon Prime Video and the NBA Announce Landmark 11-Year Global Media Rights Agreement Beginning in 2025. July 24, 2024. Amazon. July 24, 2024 . en-US.
  56. Web site: May 26, 2023 . Amazon Prime signs on to stream professional pickleball tournaments . August 24, 2023 . . en-US.
  57. Web site: Amazon Expands Foray Into Sports Streaming in Australia, Adds Celebrity Touch (EXCLUSIVE). August 24, 2023. Variety. April 12, 2022 . en-US.
  58. Web site: Association of Volleyball Professionals Partners with Amazon Prime Video to Deliver Global Coverage of AVP Pro Beach Volleyball Tour. January 19, 2024. Business Wire. December 14, 2017 . en-US.
  59. Web site: Japan's 2023 World Baseball Classic games picked up by Amazon in domestic market. August 24, 2023. sportspromedia.com. January 26, 2023 . en-US.
  60. Web site: Amazon Prime Video to carry Seattle Sounders matches in new deal through 2022. August 24, 2023. mlssoccer.com. August 18, 2020 . en-US.
  61. Web site: Sky Sports secured US Open UK rights after eight-year gap. August 24, 2023. mlssoccer.com. December 15, 2022 . en-US.
  62. Web site: ATP And ATP Media Partner With Amazon Prime Video To Deliver Global Coverage Of The Next Gen ATP Finals - Next Gen ATP Finals.
  63. News: Amazon outbids Sky to win exclusive ATP tour tennis rights. Sweney. Mark. August 1, 2017. The Guardian. August 2, 2017. en-GB. 0261-3077.
  64. Web site: ATP And ATP Media Expand Partnership With Amazon Prime Video - ATP World Tour - Tennis.
  65. Web site: Amazon wins exclusive rights to WTA in four-year deal, Prime Video to be the home for tennis in the UK and Ireland. April 12, 2022. NFL.com. en-US.
  66. Web site: Forristal. Lauren. Amazon launches 'Sports Talk' on Prime Video to give sports fans 12 hours of live daily content. November 14, 2022. August 24, 2023. techcrunch.com. en-US.