| Popular Holdings Limited | |
| Type: | Private company |
| Foundation: | Singapore (– as Cheng Hing Company) |
| Location Country: | 15 Serangoon North Ave 5, Singapore 554360, Singapore |
| Key People: | Chou Cheng Ngok (Group CEO) |
| Industry: | Retail & distribution, publishing, e-Learning & property development |
| Products: | Books, stationery, assessment titles, multimedia products |
| Revenue: | S$450,317,000 (2009) |
Popular Holdings Limited, more commonly known as just Popular (stylized in all caps) or colloquially as the Popular Bookstore, is a Singaporean multinational bookstore chain. Aside from Singapore, it also has subsidiaries in countries such as Canada, China (including Hong Kong and Macau), Taiwan, Malaysia, United Kingdom, and the United States.
During the financial year of 2011, it had a turnover of approximately S$735.9 million.[1]
The first Popular Bookstore was set up in 1936 by Chou Sing Chu in North Bridge Road, Singapore, initially focusing on retailing Chinese books and stationery. In March 2006, Popular Holdings was the main organiser of BookFest@Singapore, the first Chinese-language book fair ever held outside of China.[2]
In May 2006, Popular Holdings staged the inaugural BookFest@Malaysia in Kuala Lumpur. It is a platform for established publishers to showcase their latest publications and renowned authors to meet and interact with the readers. The inaugural BookFest@Hong Kong was organized in 2008. By 2009, the annual BookFest has become a major event of the book industries in Singapore, Malaysia and Hong Kong.[3]
The company was founded with the intention to publish, distribute and retail Chinese language books or books catering to the interests of Singaporeans. Ever since, one of the company's goals has been to cater to the interests of a wider, more diverse clientele.
Popular is headed by Chou Cheng Ngok, who is the Group chief executive officer and Executive Director of the Group.[4] Lim Lee Ngoh heads the operations in Malaysia and Singapore, while her counterpart in Greater China is Poon Chi Wai, Ponch. Desmond Wee Guan Oei is the Non-Executive chairman and Executive Director[5] of the Board and other directors include Lim Soon Tze, David Chia Tian Bin and Christopher Chia.[6]
Former directors include Ching Ging Oong, Poh Ping Tek, Ching Cheng Pong, Ang Tuak Liak, Vangatharaman Ramayah and Chim Choon Cheng.[7]
The Group currently carries out its publishing activities through subsidiaries operating in Singapore, Malaysia, Hong Kong, Macau, Taiwan and Canada. Its bookstore operations currently have a network of over 130 Popular Bookstores in Singapore, Malaysia and Hong Kong. It now has its core businesses in retail, distribution, publishing and e-learning.
Back in 1936, Popular focused on the retailing of Chinese books and stationery. It has now expanded its product offerings to include English books, Malay books, textbooks and assessment books, Gadgets & IT products, household appliances, titbits, stationery, multimedia products and many more.[8] It currently has stores in Singapore, Malaysia and Hong Kong.
POPULAR Online is a one-stop station that provides a comprehensive range of books, educational peripherals, stationery, gadgets & IT products and more.Visit Popular Online Singapore official site (Singapore)
POPULAR held its first BookFest in 2006. It had started out with the objective of promoting the reading of Chinese across regions and bringing in the foremost works of Chinese literature.[9]
In 1999, POPULAR Group set up a purchasing office in Taiwan to purchase Chinese books for Singapore, Malaysia and Hong Kong. With the expansion of the business, Popular Book Company Ltd was established in 2003 as a subsidiary of POPULAR Group. POPULAR Group now exports Chinese books in Taiwan, distributes books to Singapore, Malaysia, and Hong Kong through around 188 POPULAR outlets. Novum Organum, also a subsidiary of POPULAR, is the distributor for the Group’s house brands and focuses on the book markets in Singapore and Malaysia.[10]
POPULAR made an early foray into e-Learning in Hong Kong, with the establishment of Popular e-Learning (HK) Ltd. (‘PeLH’) in 2000. It provides e-Learning software and solutions to schools in Hong Kong, South East Asia and Taiwan.[11] In 2001, Guangzhou Cyber Progress Information Technology Limited (GCPIT) was established to support PeLH in its efforts.[12]
The list of its subsidiaries is listed below:[13]