Popeyes Explained

Popeyes Louisiana Kitchen, Inc.
Trade Name:Popeyes
Former Name:Popeyes Chicken & Biscuits
Popeyes Famous Fried Chicken & Biscuits
Type:Subsidiary
Founded: (as Chicken on the Run)
Arabi, Louisiana, United States
Founder:Al Copeland
Hq Location City:Miami, Florida
Hq Location Country:United States[1]
Num Locations: 3,705
Net Income: US$ 228 million
Industry:Restaurants
Genre:Fast food
Num Employees Year:December 2015
Parent:Restaurant Brands International (2017–present)
Num Employees:2,130
Footnotes:[2] [3]

Popeyes Louisiana Kitchen, Inc., also known as Popeyes and formerly named Popeyes Chicken & Biscuits[4] and Popeyes Famous Fried Chicken & Biscuits,[5] is an American multinational chain of fried chicken restaurants formed in 1972 in New Orleans, Louisiana and headquartered in Miami. It is currently a subsidiary of Toronto-based Restaurant Brands International., Popeyes has 3,705 restaurants, which are located in more than 46 states and the District of Columbia, Puerto Rico, and 30 countries worldwide. About 50 locations are company-owned; the other ~98% are franchised.[6]

History

Popeyes was formed in Arabi, Louisiana, a suburb of New Orleans, Louisiana, in St. Bernard Parish. It first opened its doors on June 12, 1972, as "Chicken on the Run".[7] [8] Owner Al Copeland (1944–2008) wanted to compete with Kentucky Fried Chicken,[9] but his restaurant failed after several months.[7] [9] Copeland reopened the restaurant four days later as Popeyes Mighty Good Chicken.[9] By 1975, the company had been renamed as Popeyes Famous Fried Chicken.[9] Copeland started franchising his restaurant in 1976, beginning in Louisiana. The chain expanded to Canada in 1984, and opened its 500th restaurant in 1985.[7] B. P. Newman of Laredo, Texas, acquired several franchises in Texas and surrounding states. Two hundred additional locations were added during a period of slower expansion.

By 1990, Copeland Enterprises was in default on $391 million in debts it had taken on in its 1989 purchase of Church's, a rival fast food chain also focusing in fried chicken, and by April 1991, the company filed for bankruptcy protection.[10] [11] In October 1992, the court approved a plan by a group of Copeland's creditors that resulted in the creation of America's Favorite Chicken Company, Inc. (AFC) to serve as the new parent company for Popeyes and Church's.[12] AFC went public in 2001 with initial public offering (IPO) of $142,818,479, and began trading on the NASDAQ under ticker symbol AFCE.[13] On December 29, 2004, AFC sold Church's to Arcapita (formerly Crescent Capital Investments) retaining Popeyes.

On August 8, 2000, Popeyes announced a franchise development plan/agreement that included 35 new restaurant locations around Australia in a bid to solidify their presence within the Asia Pacific region. All were to be located in Sydney, the capital city of New South Wales.[14]

On January 21, 2014, AFC was renamed as Popeyes Louisiana Kitchen, Inc., and its NASDAQ ticker symbol was changed to PLKI.

On June 17, 2014, Popeyes announced it had re-acquired full control of its seasonings, recipes, and other proprietary food preparation techniques from Diversified Foods & Seasonings, which remained under the control of Al Copeland and his estate after the creditor sale of Popeyes to AFC. Popeyes had continued to license the seasonings, recipes, and techniques from DF&S for a yearly 'spice royalty', before buying them outright for $43 million. DF&S remains the main supplier for Popeyes until at least 2029.[15]

Acquisition by Restaurant Brands International

On February 21, 2017, Restaurant Brands International announced a deal to buy Popeyes for US$1.8 billion.[16] On March 27, 2017, the deal closed with RBI purchasing Popeyes at $79 per share via Orange, Inc, an indirect subsidiary of RBI.[17]

Name

Alvin C. Copeland claimed he named the stores after the fictional detective Jimmy "Popeye" Doyle (portrayed by Gene Hackman) in the 1971 film The French Connection,[18] [19] which came out a year before the chain was founded, and not the comic strip character Popeye the Sailor.[20]

However, the company's early brand became deeply tied to the cartoon star with its sponsorship of the Popeye & Pals children's show in New Orleans, and the character appeared on items from packaging to racing boats.

The chain later acquired rights to use Popeye the Sailor for marketing and used this for 35 years.[20] In late November 2012, AFC announced the mutual termination of their licensing contract with King Features Syndicate, effectively ending their association with the Popeye characters.[21]

The name is spelled "Popeyes", without the apostrophe commonly used by other restaurant chains such as McDonald's and Hardee's. Copeland claimed facetiously that he was "too poor" to afford an apostrophe.[18]

Products

Popeyes serves chicken dishes in mild and spicy flavors and offers sides such as red beans and rice, Cajun fries, mashed potatoes with Cajun-style gravy, Cajun rice, macaroni & cheese, biscuits, and coleslaw. In addition to chicken, Popeyes also serves seafood entrées such as shrimp and catfish.[22] On October 30, 2006, AFC announced that Popeyes planned to introduce a trans fat-free biscuit as well as french fries containing one gram of trans fat by year-end.[23] On November 18, 2011, AFC announced that, for the Thanksgiving holiday, Popeyes would release a Fried Turducken sandwich that would show off the first ever Turducken patty. On July 29, 2013, AFC began offering a special entree of fried chicken strips dipped in waffle batter, which was already a proven success in some markets.[24] For a limited time only in 2017, Popeyes offered "Sweet and Crunchy" chicken, fried chicken tenders coated in shortbread cookie breading.[25] In 2021, Popeyes introduced a flounder sandwich.[26]

Chicken sandwich

Popeyes began selling a chicken sandwich in August 2019 to compete with Chick-fil-A's similar flagship sandwich. The company first launched the sandwich at Long Beach restaurant Sweet Dixie Kitchen, a locally-famous spot that had become known for reselling fried chicken that it had purchased at Popeyes.[27] [28] The sandwich launched nationwide to all locations in the US on August 12, 2019, but had some advance openings at the beginning of 2019.

The marketing campaign, designed by advertising agency GSD&M started on August 12, 2019, with a tweet on Popeyes' Twitter feed. The new sandwich went viral immediately and prompted responses from nearly every fast food chain including McDonald's, Chick-Fil-A, and Wendy's.[29] [30] Popeyes reported a 103% increase in traffic in the days following the launch of the sandwich.[31] The sandwich helped Popeyes gather an estimated $23 million in free publicity since its launch.[32] Popeyes stores routinely sold out of the sandwich and experienced long lines,[33] and a man outside of a Maryland Popeyes chain was stabbed to death during a dispute over a cutting in line for a chicken sandwich.[34] Locations across the US were supposed to have enough materials to last them until the end of September. Instead, restaurants were almost entirely sold out after less than two weeks.[35] On August 27, approximately two weeks after the launch, Popeyes announced that it had officially sold out of the chicken sandwich across the country.[36] One person in Tennessee sued Popeyes, claiming that his inability to get the sandwich has caused him to be "hustled out of money", making Popeyes guilty of "false advertising" along with "deceptive business practices".[37] On October 28, 2019, Popeyes announced that the chicken sandwich would return to locations across the US on November 3.[38] Popeyes chicken sandwich is made of buttermilk-battered white meat on a brioche bun along with pickles and mayonnaise or spicy Cajun spread.[39] A single sandwich contains, of fat, of saturated fat, of sodium, and 28 net grams of protein.

In September 2020, Popeyes' chicken sandwich went on sale in Canada.[40]

Style and marketing

The restaurants' exteriors have a distinctive orange and white color scheme. The original locations had a black lava rock exterior with a red shingled roof. Most older locations have covered the rock exterior to conform with the current orange stucco appearance. During the 1970s and 1980s, the company occasionally licensed characters from the Popeye comic strip to use in its advertising. TV and radio ads often use New Orleans-style music, along with the trademark "Love That Chicken" jingle[41] sung by New Orleans funk and R&B musician Dr. John.

In 2009, Popeyes introduced "Annie the Chicken Queen", a fictitious, upbeat, African-American Popeyes chef played by actress Deidrie Henry.[42] The character is meant to be "honest, vibrant, youthful and authentic" according to Dick Lynch, Popeyes Chief Marketing Officer. "Everyone has a relative or a good friend who will give it to them straight, and that's what Annie is all about", Lynch said.[43]

Popeyes has sponsored various NASCAR drivers since 2000. That year, NASCAR Busch Series driver Rich Bickle was sponsored by the company for six races,[44] [45] while Mark McFarland received a one-race deal in the same series the following season.[46] In March 2018, Tyler Matthews made his NASCAR Camping World Truck Series debut in the No. 99 Popeyes truck at Martinsville Speedway,[47] and the company also sponsored Brennan Poole and Vizion Motorsports for that year's Truck Series season finale at Homestead–Miami Speedway.[48]

Popeyes has made use of various slogans in television advertisements, most notably "Love that chicken from Popeyes".[49] [50]

International franchises

Some international franchises, such as the ones located in Germany and Japan, are located only on US military installations and are generally not accessible to the local civilian public.

Popeyes arrived in the Philippines in 2001 but left in 2007 due to a problem with the franchisor;[51] [52] [53] it later returned with a new deal with Kuya J Group in 2018 and opened its first branch in Pasig on May 19, 2019.[54] [55] Popeyes opened their first store in China on May 15, 2020,[56] and in March 2021, it announced plans to open stores in Mexico[57] and the United Kingdom,[58] with the first restaurant in the latter country, locating at Westfield Stratford City opening on November 20, 2021.[59] Restaurant Brands International signed a master franchise and development agreement with Indian company Jubilant FoodWorks on March 24, 2021, to operate Popeyes restaurants in India, Bangladesh, Nepal and Bhutan.[60] [61] The first Popeyes restaurant in South Asia opened in Bambalapitiya, Sri Lanka on February 25, 2021.

In December 2020, Popeyes announced that it would be closing all locations in South Korea due to poor sales partially attributed to the COVID-19 pandemic.[62] [63] In October 2021, Popeyes signed an agreement with Romanian company Sterling Cruise to open 90 restaurants in Romania in the next 10 years, the first one opened on April 9, 2022.[64] In January 2022, Popeyes Signed an agreement with South Korean Tuna Supplier Shilla International to open again in South Korea, the first one opened in January 2023.

Popeyes opened its first store in Indonesia in 2000 under PT Popeyes Chicken Seafood Indonesia (later taken over by PT Popindo Selera Prima in 2002) and had opened its store in Jakarta, Bandung, Yogyakarta, Surabaya, Medan and Samarinda, but the last store in Puri Indah Mall, West Jakarta closed in 2011. Popeyes returned to Indonesia under PT Sari Chicken Indonesia, an affiliate of Mitra Adiperkasa and opened its first store in Skyline Building, Central Jakarta on December 23, 2022.[65]

In August 2023, British private equity firm TDR Capital invested into Popeyes UK.[66] [67] [68] In 2024, Popeyes announced that it would be opening stores in New Zealand and Taiwan later that year.[69] [70] It forced a small fish and chip shop called Popeye's Takeaways in Feilding, New Zealand to change its name although the shop does not sell fried chicken.[71] [72]

width=20%Yearwidth=20%United States width=20%Canadawidth=20%Outside of the U.S. and Canadawidth=20%Company-owned
2003 1,324 20 320 95
2004 1,382 28 347 67
2005 1,427 28 315 56
2006 1,459 31 306 50
2007 1,507 34 276 61
2008 1,527 39 301 55
2009 1,539 42 325 37
2010 1,533 42 333 37
2022 1,545 42 344 50
Source: Entrepreneur.com[73]

See also

Notes and References

  1. Web site: Popeyes to move headquarters out of Atlanta. Louis. Billy Jean. 2018-08-03. Atlanta Business Chronicle. 2018-11-10.
  2. Web site: 2021 Annual Report (Form 10-K) . February 23, 2022 . September 8, 2022 . Restaurant Brands International . . September 9, 2022 . https://web.archive.org/web/20220909044939/https://www.sec.gov/ix?doc=/Archives/edgar/data/1618756/000161875622000018/qsr-20211231.htm#ie56950d96c5445a5b565c5ccf70724e1_67 . live .
  3. Web site: February 15, 2022 . Restaurant Brands International Inc. Reports Full Year and Fourth Quarter 2021 Results . September 8, 2022 . Restaurant Brands International IR . en-US . July 8, 2022 . https://web.archive.org/web/20220708085302/https://www.rbi.com/English/news/news-details/2022/Restaurant-Brands-International-Inc.-Reports-Full-Year-and-Fourth-Quarter-2021-Results/default.aspx . live .
  4. Web site: About Popeyes. Popeyes Louisiana Kitchen. live. https://web.archive.org/web/20121004234911/http://popeyes.com/company/about-popeyes.php. 4 October 2012. 12 September 2017.
  5. New Orleans CityBusiness. Bob & Gee Tucker: Community Service Important for Married Consulting Team. 11. 6. 23C. 24 September 1990. Engelberg, Adrian.
  6. Web site: Hoovers/Dun & Bradstreet: Popeyes Chicken & Biscuits. Hoovers. dead. https://web.archive.org/web/20070707065313/http://www.hoovers.com/popeyes/--ID__105593--/free-co-factsheet.xhtml. 7 July 2007.
  7. Web site: Our Story . Popeyes Louisiana Kitchen . September 12, 2017 . October 19, 2012 . https://web.archive.org/web/20121019064753/http://popeyes.com/our-story/ . live .
  8. Dodds . Eric . Happy Birthday, Popeyes Chicken . Time . February 20, 2019 . June 12, 2015.
  9. News: Chandler . David . Now That His Chicken Business Is Booming, Al Copeland Wants to Muscle in on Cajun Cuisine . May 30, 2018 . People . October 15, 1984 . November 11, 2018 . https://web.archive.org/web/20181111093247/https://people.com/archive/now-that-his-chicken-business-is-booming-al-copeland-wants-to-muscle-in-on-cajun-cuisine-vol-22-no-16/ . live .
  10. News: Chicken firm in bankruptcy. Chicago Tribune. April 2, 1991. January 22, 2021. April 7, 2023. https://web.archive.org/web/20230407183547/https://www.chicagotribune.com/news/ct-xpm-1991-04-06-9101310607-story.html. live.
  11. News: COMPANY NEWS; Copeland Forced Into Chapter 11. The New York Times. April 6, 1991. January 22, 2021. January 28, 2021. https://web.archive.org/web/20210128095917/https://www.nytimes.com/1991/04/06/business/company-news-copeland-forced-into-chapter-11.html. live.
  12. Web site: Answers - The Most Trusted Place for Answering Life's Questions. Answers.com. February 22, 2017. dead. https://web.archive.org/web/20170624163507/http://www.answers.com/topic/church-s-chicken. June 24, 2017. mdy-all.
  13. https://archive.today/20131209125340/http://ipo.findthecompany.com/l/863/Afc-Enterprises AFC Enterprises Initial Public Offering
  14. Web site: Popeyes to Develop 35 Restaurants in Australia. August 8, 2000 . February 6, 2020. February 6, 2020. https://web.archive.org/web/20200206071629/https://www.qsrmagazine.com/news/popeyes-develop-35-restaurants-australia. live.
  15. News: Popeyes Buys Its Recipes for $43 Million. Wait, Popeyes Didn't Own Its Recipes?. https://web.archive.org/web/20140618083853/http://www.businessweek.com/articles/2014-06-17/popeyes-buys-its-recipes-for-43-million-dot-wait-popeyes-didnt-own-its-recipes. dead. June 18, 2014. Wong. Vanessa. June 17, 2014. Bloomberg Businessweek. June 18, 2014.
  16. News: Silva Laughlin . Luaren . February 21, 2017 . Restaurant Brands Takes a Bite Out of Popeyes . . February 22, 2017 . August 15, 2017 . https://web.archive.org/web/20170815032626/https://www.nytimes.com/2017/02/21/business/dealbook/restaurant-brands-takes-a-bite-out-of-popeyes.html?ref=dealbook . live .
  17. Restaurant Brands International Inc. Announces Successful Completion of its Tender Offer to Purchase All of the Outstanding Shares of Popeyes Louisiana Kitchen, Inc. . PR Newswire.
  18. https://www.nytimes.com/2008/03/25/business/25copeland.html?ref=obituaries Martin, Douglas. "Al Copeland, a Restaurateur Known for Spice and Speed, Dies at 64"
  19. Hoffman, Ken, "Chicken Cordon Bleu est TACO tres magnifique", King Features Syndicate, published in The Gazette of Cedar Rapids-Iowa City, Iowa, June 19, 1998, p. 2, ("chain was named for Popeye Doyle, the cop in The French Connection") Archived online at newsbank.com . Retrieved March 27, 2008
  20. News: 'Well, blow me down!' Popeye is out at Popeyes. Moon. Bob. 2012-11-29. Marketplace Investor. 2018-07-11. July 11, 2018. https://web.archive.org/web/20180711091711/https://www.marketplace.org/2012/11/29/business/food-and-drink/well-blow-me-down-popeye-out-popeyes. live.
  21. http://www.ajc.com/news/business/popeyes-ditches-ex-spinach-eating-pitchman/nTF8p/ "Popeyes ditches ex-spinach-eating pitchman"
  22. Web site: Menu . Popeyes . August 28, 2020 . August 29, 2020 . https://web.archive.org/web/20200829011809/https://popeyeschicken.ca/menu/ . live .
  23. http://www.cattlenetwork.com/Content.asp?ContentID=80211 Dow Jones newswire (Oct. 31, 2006): "AFC's Popeyes Chicken Plans Low Trans-Fat French Fries", by Richard Gibson
  24. Web site: Popeyes Debuts Chicken Waffle Tenders, World Wonders Why No One Else Thought Of That Already. The Huffington Post. July 24, 2013. September 6, 2013. November 9, 2016. https://web.archive.org/web/20161109021410/http://www.huffingtonpost.com/2013/07/24/popeyes-chicken-waffles-tenders_n_3645022.html. live.
  25. News: Popeyes is now frying chicken in cookie batter – here's the flavor verdict. AOL. June 22, 2017. en. October 28, 2020. https://web.archive.org/web/20201028173635/https://www.aol.com/article/lifestyle/2017/06/19/popeyes-is-now-frying-its-chicken-in-mashed-up-cookies-heres/22489530/. live.
  26. Web site: Popeyes adding very first fish sandwich to menu, this time with insurance plan. Chicago Tribune. February 10, 2021 . February 11, 2021. February 11, 2021. https://web.archive.org/web/20210211011644/https://www.chicagotribune.com/dining/ny-popeyes-fish-sandwich-for-sale-insurance-20210210-nwd4v7nxmze3rcyo4blmexqn3m-story.html?outputType=amp. live.
  27. Web site: Social-media battles, massive crowds, and overworked employees: Inside the rise and fall of Popeyes' chicken sandwich. Taylor. Kate. Business Insider. 2019-11-05. March 1, 2021. https://web.archive.org/web/20210301203912/https://www.businessinsider.com/popeyes-chicken-sandwich-rise-and-fall-story-2019-8. live.
  28. Web site: Popeyes Launches Fried Chicken Sandwich by Teaming Up With Restaurant That Ripped Them Off. Greg. Morabito. Eater. August 8, 2019. 2021-01-08. January 11, 2021. https://web.archive.org/web/20210111011124/https://www.eater.com/2019/8/8/20759070/popeyes-gate-restaurant-sweet-dixie-kitchen-chicken-sandwich. live.
  29. Sunday Strategist: Popeyes Knew Exactly What It Was Doing. Suddath. Claire. 2019-08-25. Bloomberg Businessweek. 2019-08-27.
  30. Web site: Austin company helped Popeyes fried chicken sandwich go viral. Odam. Matthew. Austin 360. en. 2019-08-27. November 24, 2020. https://web.archive.org/web/20201124150843/https://www.austin360.com/entertainmentlife/20190826/austin-company-helped-popeyes-fried-chicken-sandwich-go-viral. live.
  31. Web site: Ditch the lines -- Quavo is selling Popeyes chicken sandwiches for $1,000 each. Leah. Asmelash. CNN. August 25, 2019. 2019-08-26. November 7, 2020. https://web.archive.org/web/20201107234415/https://www.cnn.com/2019/08/25/entertainment/quavo-migos-popeyes-chicken-sandwich-trnd/index.html. live.
  32. Web site: All our Popeyes' chicken sandwich coverage gave them $23 million in free press. Suzanne-Mayer. Dominick. The Takeout. August 26, 2019. en-US. 2019-08-26. November 8, 2020. https://web.archive.org/web/20201108000754/https://thetakeout.com/popeyes-chicken-sandwich-coverage-23-million-free-press-1837582061. live.
  33. Web site: Popeyes' new fried chicken sandwich has created a frenzy in its stores: new data. finance.yahoo.com. August 26, 2019 . en-US. 2019-08-26. October 26, 2020. https://web.archive.org/web/20201026022446/https://finance.yahoo.com/news/popeyes-new-fried-chicken-sandwich-has-created-a-frenzy-in-its-stores-new-data-165231715.html. live.
  34. Web site: Riess . Madeline Holcombe,Rebekah . Man stabbed to death after argument over Popeyes chicken sandwich . CNN . 27 November 2021 . en . 5 November 2019 . November 27, 2021 . https://web.archive.org/web/20211127060025/https://www.cnn.com/2019/11/05/us/popeyes-sandwich-stabbing/index.html . live .
  35. Web site: Social-media battles, massive crowds, and overworked employees: Inside the rise and fall of Popeyes' chicken sandwich. Taylor. Kate. Business Insider. 2019-09-23. March 1, 2021. https://web.archive.org/web/20210301203912/https://www.businessinsider.com/popeyes-chicken-sandwich-rise-and-fall-story-2019-8. live.
  36. Web site: Popeyes sells out of its chicken sandwich in less than a month. Lucas. Amelia. 2019-08-27. CNBC. en. 2019-08-28. February 24, 2021. https://web.archive.org/web/20210224133914/https://www.cnbc.com/2019/08/27/popeyes-has-sold-out-of-its-chicken-sandwich-in-less-than-a-month.html. live.
  37. News: Man sues Popeyes after missing out on new chicken sandwich. Kelly. McCarthy. August 30, 2019. ABC News. September 5, 2019. February 26, 2021. https://web.archive.org/web/20210226185539/https://abcnews.go.com/US/man-sues-popeyes-missing-chicken-sandwich/story?id=65292396. live.
  38. News: Popeyes is bringing back its chicken sandwich on Sunday and reigniting its battle with Chick-fil-A. Taylor, Kate. Ciment, Shoshy. Business Insider. October 28, 2019. November 5, 2019. November 5, 2019. https://web.archive.org/web/20191105064737/https://www.businessinsider.com/popeyes-chicken-sandwich-returns-chick-fil-a-battle-2019-10/. live.
  39. Web site: Who bought the Popeyes chicken sandwich? Wealthy Gen-Xers who live alone. Meyer. Zlati. 2019-10-04. Fast Company. en-US. 2019-11-05. December 8, 2019. https://web.archive.org/web/20191208004257/https://www.fastcompany.com/90413194/popeyes-chicken-sandwich-secret-revealed-who-bought-them. live.
  40. Web site: Balakrishnan. Anita. 2020-09-10. Popeyes to roll out much-hyped chicken sandwich Canada-wide amid physical distancing. 2020-09-10. CP24. en. September 10, 2020. https://web.archive.org/web/20200910190809/https://www.cp24.com/news/popeyes-to-roll-out-much-hyped-chicken-sandwich-canada-wide-amid-physical-distancing-1.5099016. live.
  41. Web site: Popeyes Chicken. Popeyes Louisiana Kitchen. live. https://web.archive.org/web/20050113053107/http://www.popeyeschicken.com/downloads.html. 13 January 2005. February 22, 2017.
  42. Web site: Where is the famous Popeye's lady?. April 3, 2022. April 25, 2022. https://web.archive.org/web/20220425221044/https://www.theadvertiser.com/story/news/2018/08/01/where-famous-popeyes-lady/883934002/. live.
  43. Popeyes Louisiana Kitchen . Popeyes keeps it real with new advertising campaign . March 30, 2009 . May 27, 2009 . dead . https://web.archive.org/web/20090527031232/http://www.popeyes.com/article.php?articleno=MTAz . May 27, 2009 .
  44. Popeyes Sponsors NASCAR Team. QSR. May 5, 2000. September 11, 2019.
  45. Web site: BUSCH: Rich Bickle Gains Sponsor. Motorsport.com. February 21, 2000. September 11, 2019. June 20, 2021. https://web.archive.org/web/20210620061615/https://us.motorsport.com/nascar-xs/news/busch-rich-bickle-gains-sponsor/1788686/. live.
  46. Web site: Callahan. Terry. NASCAR BGN: Popeys to sponsor Mark McFarland in Richmond race. The Auto Channel. September 6, 2001. September 11, 2019. October 2, 2022. https://web.archive.org/web/20221002074102/https://www.theautochannel.com/news/2001/09/05/028912.html. live.
  47. Web site: Tyler Matthews teams up with Popeyes and BB&T Scott & Stringfellow for NASCAR debut. Catchfence. September 11, 2019. January 19, 2021. https://web.archive.org/web/20210119110345/http://www.catchfence.com/270476/tyler-matthews-teams-popeyes-bbt-scott-stringfellow-nascar-debut. live.
  48. Web site: #tbt to the season finale at Homestead-Miami Speedway! Of all the tracks that the NASCAR Gander Outdoor Truck Series visits, which is your favorite? #VizionMotorsports #NASCAR #racing #isitfebruaryyet. https://ghostarchive.org/iarchive/s/instagram/BrVp2xGFpqE . December 26, 2021 . registration. Instagram. September 13, 2019.
  49. Web site: Anaya . Cynthia . 2022-10-05 . What Popeyes Was First Called . 2022-12-23 . The Daily Meal . en-US . December 23, 2022 . https://web.archive.org/web/20221223033616/https://www.thedailymeal.com/1033473/what-popeyes-was-first-called/ . live .
  50. Web site: Gomez-Misserian . Gabriela . 2022-08-17 . A New Cookbook Celebrates Fifty Years of Popeyes . 2022-12-23 . Garden & Gun . en-US . December 23, 2022 . https://web.archive.org/web/20221223033616/https://gardenandgun.com/articles/a-new-cookbook-celebrates-fifty-years-of-popeyes/ . live .
  51. News: Texas Chicken, Popeye's file suit vs US franchisor. Christina. Mendez. Conrado Jr.. Diaz. The Philippine Star. August 15, 2001. June 5, 2022. June 5, 2022. https://web.archive.org/web/20220605131317/https://www.philstar.com/business/2001/08/15/130252/texas-chicken-popeye146s-file-suit-vs-us-franchisor. live.
  52. News: Popeyes 'Louisiana Kitchen' is returning to the Philippines; netizens rejoice. Coconuts Manila. August 20, 2018. June 5, 2022. June 5, 2022. https://web.archive.org/web/20220605131315/https://coconuts.co/manila/food-drink/popeyes-louisiana-kitchen-returning-to-the-philippines-netizens-rejoice/. live.
  53. News: Kuya J to bring back Popeyes to Philippines. BusinessWorld. Arra. Francia. August 20, 2018. June 5, 2022. June 5, 2022. https://web.archive.org/web/20220605154308/https://www.bworldonline.com/editors-picks/2018/08/20/181361/kuya-j-to-bring-back-popeyes-to-philippines/. live.
  54. News: Popeyes now open in Arcovia City. Ver. Paulino. The Philippine Star. May 19, 2019. June 5, 2022. June 5, 2022. https://web.archive.org/web/20220605131315/https://www.philstar.com/entertainment/2019/05/19/1918926/popeyes-now-open-arcovia-city. live.
  55. News: LIST: Where Popeyes will open around Metro Manila. Rappler. June 29, 2021. June 5, 2022. June 5, 2022. https://web.archive.org/web/20220605131315/https://www.rappler.com/life-and-style/225008-popeyes-philippines-branches-metro-manila/. live.
  56. Web site: 日本にはない"幻のフライドチキン"を求めて、米軍基地内「ポパイズ」に潜入. May 3, 2017. May 10, 2020. May 5, 2020. https://web.archive.org/web/20200505011442/https://news.mynavi.jp/article/20170503-popeyes/. live.
  57. Popeyes® Announces Expansion in Mexico.
  58. Web site: Fried Chicken Juggernaut Popeyes Sets Eyes on First U.K. Restaurant. March 23, 2021. March 24, 2021. March 24, 2021. https://web.archive.org/web/20210324174713/https://london.eater.com/22346106/popeyes-chicken-uk-restaurant-opening. live.
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  61. News: Press Trust of India . Jubilant FoodWorks to bring US-based fast food chain Popeyes to India . Business Standard India . 25 March 2021 . 24 March 2021 . March 24, 2021 . https://web.archive.org/web/20210324164326/https://www.business-standard.com/article/companies/jubilant-foodworks-to-bring-us-based-fast-food-chain-popeyes-to-india-121032401420_1.html . live .
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  64. Web site: Popeyes® to Expand Iconic Restaurant Brand to Romania. Business Wire. 28 October 2021. 28 November 2021. November 28, 2021. https://web.archive.org/web/20211128210546/https://www.businesswire.com/news/home/20211028005370/en/Popeyes%C2%AE-to-Expand-Iconic-Restaurant-Brand-to-Romania. live.
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  67. Web site: McCarthy . Sebastian . TDR Capital gets taste for chicken with Popeyes deal . 2024-01-07 . www.penews.com . en-GB.
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  70. Web site: Popeyes set to spice up Taipei with first Taiwan store . 2024-03-15 . news.tvbs.com.tw . en-US.
  71. News: ‘No more Popeye’: Fish’n’chip shop forced to drop name by fast food giant. Matthew. Dallas. Stuff. May 3, 2024.
  72. News: Popeyes' battle shows how big businesses protect their trademarks - even when they have no plans to come to NZ. Radio New Zealand. May 16, 2024. Misha. Ketchell.
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