Pocketbook (application) explained

Pocketbook
Type:Finance
Area Served:Australia
Parent:Zip Co Limited
Founded:2012
Founder:Alvin Singh, Bosco Tan, Finlay Harrison
Hq Location City:Sydney, New South Wales Australia

Pocketbook is a Sydney-based free budget planner and personal finance app launched in 2012.[1] [2] The app helps users setup and manage budgets, track spending and manage bills.[3] Pocketbook is the first personal finance app in Australia to offer users the ability to manage their money through linking their bank accounts.[4] As of 2016 Pocketbook claims to support over 250,000 Australians,[5] in January 2018 that number was 435,000.[6]

History

Pocketbook is founded by Alvin Singh and Bosco Tan in 2012.[7] It was conceived in 2011 in a Wolli Creek apartment as a tool for Alvin and Bosco to take control of their money.[8] The app has been featured on CNET, Business Insider and other popular media outlets.[9] In September 2016, Pocketbook was acquired by ZIP Co Ltd .[10]

Features

The app syncs with the bank account of users and organizes spending into different categories.[11] Users of the app can be reminded of bill payments, analyse spending and set spending limits.[12] They can also be alerted of fraudulent transactions and deductions.[13] The app employs security measures like end to end encryption, CloudFlare protection, fraud detection, identity protection etc.[14] Pocketbook is available via web and mobile version.

Funding rounds

Pocketbook has raised $500,000 from technology fund Tank Stream Ventures which is co-founded and backed by Markus Kahlbetzer. Other investors include TV personality David Koch, Geoff Levy, David Shein and Peter Cooper.[15] In September 2016 Digital retail finance and payment industry player zipMoney (ASX:Z1P) bought Pocketbook in a $7.5m deal [16]

Awards

External links

Notes and References

  1. News: Keeping your hip pocket healthy. 5 January 2017. The Australian. 2 May 2016.
  2. News: Lim. Jason. Aussie Personal Finance Startup Pocketbook Hits 100,000 Users. https://web.archive.org/web/20140912083456/http://www.forbes.com/sites/jlim/2014/09/10/aussie-personal-finance-startup-pocketbook-hits-100000-users/#431395542a04. dead. September 12, 2014. 5 January 2017. Forbes.
  3. News: Courtenay. Adam. Best apps to manage your money. 5 January 2017. The Sydney Morning Herald. 1 June 2016.
  4. News: Williams. Hayley. Top Five Apps For Tax Time. 5 January 2017. Lifehacker.
  5. News: Afterpay and zipMoney: New instalment of old idea gains momentum. 7 February 2017. The Australian.
  6. News: Z1P Quarterly Report.
  7. News: Pocketbook moves into mortgages. 5 January 2017. The Australian. 8 June 2016.
  8. News: Zipmoney Announces Completion of Pocketbook Acquisition. 23 January 2017. Morningstar, Inc.. 12 September 2016.
  9. News: Pash. Chris. zipMoney has grabbed fintech Pocketbook in a $7.5 million deal. https://web.archive.org/web/20160913153944/http://www.businessinsider.com.au/zipmoney-has-grabbed-fintech-pocketbook-in-a-7-5-million-deal-2016-9. dead. September 13, 2016. 5 January 2017. Business Insider. 12 September 2016.
  10. News: zipMoney raises $20.6m. 23 January 2017. News. Special Broadcasting Service. en.
  11. News: Kochie's best money apps. 12 February 2017. News.com.au.
  12. News: Long. Christine. Budget? Bills? Banking? App to it. 12 February 2017. The Sydney Morning Herald. 17 March 2015.
  13. News: The financial perks of off-season travel. 12 February 2017. The Gazette (Cedar Rapids).
  14. Web site: Security - Pocketbook. Official website. 12 February 2017.
  15. News: Money management startup Pocketbook gets $500,000 from Markus Kahlbetzer's Tank Stream and investors including TV's Kochie. 12 February 2017. The Australian Financial Review. 14 November 2013.
  16. News: zipMoney has grabbed fintech Pocketbook in a $7.5 million deal. https://web.archive.org/web/20160913153944/http://www.businessinsider.com.au/zipmoney-has-grabbed-fintech-pocketbook-in-a-7-5-million-deal-2016-9. dead. September 13, 2016. Pash. Chris. 2016-09-12. Business Insider Australia. 2018-02-12. en.
  17. News: Fintech Business Awards 2017 winners revealed. Staff Reporter. 2017-02-24. 2018-02-12. en.
  18. News: 2017 Winners. Hasan. Riaz. 2017-11-10. MyBusiness Awards 2017. 2018-02-12. en-gb.
  19. News: Pocketbook – best finance app of 2016. 2016-11-29. Australian FinTech. 2017-10-24. en-US.
  20. News: Best Personal Finance App: Pocketbook. 23 January 2017. Finder.com.au. 10 November 2016.
  21. News: Over 3100 attendees gathered in Sydney for StartCon and the Australasian Startup Awards 2016. 23 January 2017. StartCon.
  22. News: Powell. Rose. All the winners from the 2014 StartupSmart awards. 7 February 2017. StartupSmart. 27 March 2014. en-AU.
  23. Web site: Grand Finale at Sibos, Dubai. Innotribe.com. 7 February 2017.

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