Pikimal Explained

Pikimal
Type:LLC
Founder:Eric Silver
Foundation:2010
Location:Pittsburgh, Pennsylvania, United States
Key People:Eric Silver, CEO
Num Employees:13[1]
Homepage:www.pikimal.com

Pikimal (pronounced as pick-em-all)[2] was a website, designed as a decision engine that uses consumer input to provide specialized search results for products and categories. It was founded by Eric Silver in 2010.[3]

Unlike typical search engines, Pikimal mines data to provide users with only the facts pertaining to their search, as a hopeful solution to SEO and marketing biased search results.

As of April 2011, Pikimal had 13 full-time employees in Pittsburgh, PA, interns, and various contractors around the world.

History

Pikimal was founded in January 2010 by Eric Silver,[4] previously the chief marketing officer at Modcloth. The Pikimal site was launched in public beta form in October 2010.

Functionality

Pikimal allows users to adjust sliders to express what facts of a product are particularly important to them. These percentages are combined with an algorithm to provide users with product recommendations that are rooted directly in facts, but only the facts they find most relevant.[5]

Pivot and Shutdown

In 2012, Pikimal changed its name to Webkite and pivoted to provide faceted search solutions to other companies. As of September 2014, pikimal.com and all associated sites has been shut down.

Notes and References

  1. News: Pikimal, a comparison shopping website, hopes to stand out from crowd . . Malia . Spencer . 25 March 2011.
  2. Web site: Shop Smarter With Pikimal . Popcitymedia.com . Deb Smit . March 30, 2011 . https://web.archive.org/web/20110402233952/http://www.popcitymedia.com/innovationnews/pikimal033011.aspx . April 2, 2011 . dead .
  3. Web site: Deborah Todd . Pittsburgh-based Webkite cuts staff, names new CEO . . November 4, 2014 . https://web.archive.org/web/20141106145915/https://www.post-gazette.com/business/2014/11/04/Pittsburgh-based-Webkite-cuts-staff-names-new-CEO/stories/201411040189 . November 6, 2014 . live .
  4. Web site: Internet Industrialist . . February 21, 2012 . Robert Isenberg . https://web.archive.org/web/20230828071603/https://www.pittsburghmagazine.com/internet-industrialist/ . August 28, 2023 . live .
  5. Web site: What is Pikimal? Video. YouTube.