Philanthropy of BTS explained

South Korean boy band BTS are known for their philanthropic endeavors. Multiple members of the band have been inducted into prestigious donation clubs, such as the UNICEF Honors Club and the Green Noble Club, in acknowledgement of the size and frequency of their donations.[1] [2] [3] They have also received awards for their donations, with one member receiving a Patron of the Arts Award for donations to the arts,[4] and BTS as a whole receiving a UNICEF Inspire Award for their Love Myself campaign. They often donate privately, with their patronage later being made public by the organizations they support and the media.[1] [5] The band's efforts have motivated their fans to also engage in various charitable and humanitarian activities, and on occasion even match their donations.[6]

History

2015–2017: Early activities

In 2015, BTS donated seven tons (7,187 kg) of rice to charity at the K-Star Road opening ceremony held in Apgujeong-dong.[7] The following year they participated in ALLETS's "Let's Share the Heart" collaboration charity campaign with Naver[8] to raise donations for LISA, a Korean medical charity which promotes organ and blood donation.[9]

In 2017, BTS and Big Hit Entertainment donated KR₩100 million (US$87,915) to the 4/16 Sewol Families for Truth and A Safer Society, an organization connected to the families of the sinking of MV Sewol in 2014. Each member donated ₩10 million and Big Hit donated an additional ₩30 million. The donation was intended to have been made in secret.[10] Later that year, BTS officially launched their Love Myself campaign, an initiative dedicated to funding several social programs to prevent violence against children and teens and to provide support for victims of violence in partnership with the Korean Committee for UNICEF.[11] [12]

2018–present: Other philanthropic ventures

In April 2018, BTS participated in Stevie Wonder's "Dream Still Lives" tribute to Martin Luther King Jr.[13] That June, the band donated to the ALS hospital building fund.[14] In September, BTS attended the United Nations 73rd General Assembly for the launch of the youth initiative "Youth 2030: The UN Youth Strategy" and its corresponding UNICEF campaign "Generation Unlimited".[15] [16] According to UNICEF, the goal of the initiative is "to provide quality education and training for young people".[17] BTS were selected to attend due to their impact on youth culture through their music and social messages, previous philanthropic endeavors, and popularity among the 15-to-25-year-old age demographic.[15] [16]

Starbucks Korea partnered with BTS in January 2020, for their "Be the Brightest Stars" campaign that included limited-edition beverages, food, and merchandise exclusive to South Korea. A portion of the profits from the campaign went towards career and educational development programs for disadvantaged youth as part of The Beautiful Foundation's Opportunity Youth Independence Project.[18] Later that month, BTS participated in the Grammy week MusiCares charity auction event hosted by Julien's Auctions.[19] The band autographed and submitted a set of seven microphones—the first-ever authorized items from them to be brought to auction—used between 2017 and 2019 during their Love Yourself World Tour. Initially estimated to raise between $10,000–20,000, the lot sold for $83,200, more than eight times its starting price and the highest of the event.[20] All proceeds were donated to MusiCares, a non-profit organization that focuses on human service issues directly impacting the health and welfare of the music community.[21] In June, BTS and Big Hit donated $1 million towards the Black Lives Matter movement, in the wake of the murder of George Floyd; the band's fans matched the donation within 24 hours.[22] [23] The band later donated $1 million to Live Nation's Crew Nation campaign to support live music personnel during the COVID-19 pandemic.[24]

With the continuation of the pandemic into 2021, BTS participated in another MusiCares fundraising auction held on January 29.[25] The band donated a collection of outfits from their "Dynamite" music video that were projected to raise between $20,000–40,000.[26] The ensembles auctioned for $162,500—over eight times original estimates[27] [28] —as the top-selling item of the event.[29] BTS also donated seven outfits from their "Life Goes On" music video to the Grammy week charity auction hosted by Charitybuzz in March. Valued at $30,000, bidding took place from March 8–23, with proceeds going towards the non-profit Grammy Museum Foundation's music education initiatives.[30] In October, the band contributed the custom Louis Vuitton suits worn for their "Dynamite" performance during the 2021 Grammy Awards, a set of rings worn by J-Hope for the same performance, and a signed Epiphone 56 Les Paul Pro electric guitar[31] to another MusiCares relief auction that was hosted by Julien's on January 30, 2022, as a precursor to the Grammy Awards in April.[32] Estimated to raise between $30,000–50,000,[32] the suits sold for $160,000, while the rings sold for over $24,000 collectively, and the guitar for $64,000.[33]

Love Myself campaign

The Love Myself campaign was launched on November 1, 2017, in partnership with the Korean and Japanese committees for UNICEF.[34] [35] [36] BTS became the first artist in South Korea to raise funds as part of a social fund for global campaigns.[37] The idea was introduced by the band as a sponsorship to #ENDviolence, a global UNICEF campaign aimed at the protection of young people so they can live without the fear of violence,[38] and promotes the hashtag #BTSLoveMyself, which asks fans and supporters to post self-loving photos with the hashtag to different social media platforms.[39] As of October 2021, the campaign has generated 5 million tweets and over 50 million engagements.[40]

BTS introduced donation platforms in collaboration with KakaoTalk in January 2018, as well as official stickers for the campaign.[41] [42] A partnership with the Japan Committee for UNICEF was announced five months later, through a partnership agreement ceremony held in Tokyo.[43] BTS later attended the 73rd session of the United Nations General Assembly in New York on September 24,[44] for the launch ceremony of UNICEF's global partnership, Generation Unlimited, a program "dedicated to increasing opportunities and investments for children and young people aged 10 to 24".[45] On behalf of the band, BTS' leader RM delivered a six-minute speech in English about self-acceptance and the Love Myself campaign.[46] [47]

In March 2021, BTS and Big Hit released a joint video statement with UNICEF and UNICEF Korea, announcing their renewed support of the campaign for two more years.[48] Love Myself was "elevated to a multinational MCA partnership", marking the first time that a Korea-based partnership had been expanded to a "global trilateral partnership with UNICEF headquarters". The band pledged an additional $500,000 per year to UNICEF Korea.[49] BTS also became sponsors of the global #ENDViolence campaign, dedicating a portion of income from their campaign merchandise and the Love Yourself album series sales to it; a further $1 million donation was promised to UNICEF Korea by 2022.[49] [50] On September 22, 2023, Big Hit announced a donation of to the Korean UNICEF committee in appreciation of BTS and their fanbase, ARMY; the contribution is also part of the Love Myself campaign.[51]

In April 2024, the #OnMyMind initiative, created to help improve and support the mental health of youth around the world, was introduced as the campaign's second chapter.[52]

Funding

The campaign is funded in the following ways:[34] [53] [54]

Proceeds are used to support young victims of school violence, domestic violence, and sexual assault around the world, as well as to provide education programs for local communities in aid of violence prevention.[54]

Accomplishments

The campaign raised an additional ₩106 million within just two months of its launch—by January 17, 2018—taking the global funds total to ₩606 million.[60] In November 2018, UNICEF Korea announced that over ₩1.6 billion ($1.4 million) had been raised.[61] By June 2019, cumulative worldwide funds had surpassed ₩2.4 billion.[62]

By December 2020, the #BTSLoveMyself hashtag had been used across social media over 14 million times, with the campaign's global funds totalling ₩3.2 billion ($2.8 million).[63] This number rose to ₩4.2 billion ($3.67 million) by October 2021.[64] Per an April 2024 campaign update, over $6.6 million has been raised between the band and its fans as of March 2024.[52]

Accolades

The Love Myself campaign won a UNICEF Inspire Award in the 'Best Integrated Campaigns and Events' category at the 2020 UNICEF Inspire Awards. Held annually by UNICEF Headquarters, the ceremony honours the "most innovative and inspiring" global UNICEF campaigns of the year across 18 categories. The 'Integrated Campaigns and Events' category awards campaigns that have generated the biggest influence and inspiration in areas including promoting children's rights, fundraising, and public relations. For the 2020 edition, 100 campaigns across 50 countries were considered, with winners selected through a combination of online votes by UNICEF employees worldwide and the evaluation of a judges' panel.[65] [66] [67]

Notes and References

  1. Web site: https://entertain.naver.com/read?oid=609&aid=0000116839. ko:방탄소년단 진, 기부금 1억원 돌파…유니세프 아너스클럽 회원(공식). BTS Jin, over 100 million won in donations...Membership of UNICEF Honors Club (Official). Lee. Min-ji. May 31, 2019. Newsen. ko. https://web.archive.org/web/20190620155952/https://entertain.naver.com/read?oid=609&aid=0000116839. June 20, 2019. live. October 22, 2021. Naver.
  2. News: https://entertain.naver.com/now/read?oid=382&aid=0000710381. ko:방탄소년단 제이홉, 오늘 생일 맞아 1억 기부…총 2억5천만원 [공식입장]. BTS J-Hope Donates 100 Million for his birthday...Total 250 million won [Official]. Hong. Seong-young. February 18, 2019. Sports Donga. ko. August 5, 2019. https://web.archive.org/web/20190805200307/https://entertain.naver.com/now/read?oid=382&aid=0000710381. live. February 18, 2019. Naver.
  3. News: https://entertain.naver.com/read?oid=109&aid=0004490612. ko:BTS 지민·청하·김소연♥이상우, 1억원 고액기부자 그린노블클럽 가입 [공식]. BTS Jimin, Chung Ha, Kim So Yeon ♥ Lee Sang Woo, 100 million won donors joined the Green Noble Club. [Official]. Yeon. Hwi-seon. October 13, 2021. Osen. ko. https://web.archive.org/web/20211018015009/https://entertain.naver.com/read?oid=109&aid=0004490612. October 18, 2021. live. October 12, 2021. Naver.
  4. News: https://entertain.naver.com/read?oid=609&aid=0000374994. ko:'미술관 1억 기부' 방탄소년단 RM, 2020 올해의 예술후원인대상 수상. '100 Million Won Art Museum Donation, BTS RM awarded 2020 Patron of the Arts Award. Hwang. Hye-Jin. December 21, 2020. Newsen. ko. https://web.archive.org/web/20201221011947/https://entertain.naver.com/read?oid=609&aid=0000374994. December 21, 2020. live. December 26, 2020. Naver.
  5. News: https://news.naver.com/main/read.naver?mode=LSD&mid=sec&sid1=100&oid=016&aid=0001715472. ko:BTS 지민, 전남교육청에 장학기금 1억 몰래 기부. BTS Jimin secretly donated 100 million won scholarships to Jeonnam Office of Education. Park. Dae-sung. August 24, 2020. Herald Economic News. ko. October 27, 2021. Naver.
  6. Web site: When BTS members donate to charity they inspire fans to do the same – the 'Army' raised US$1 million for Black Lives Matter and US$83,000 for Typhoon Vamco victims. Tubiera. Alecsandra. December 11, 2020. South China Morning Post. https://web.archive.org/web/20201211102602/https://www.scmp.com/magazines/style/celebrity/article/3113575/when-bts-members-donate-charity-they-inspire-fans-do-same. December 11, 2020. live. October 22, 2021.
  7. Web site: BTS donates 7 tons of rice for charity. Kim. Yu-jin. December 22, 2015. The Korea Herald. https://web.archive.org/web/20200630200943/http://kpopherald.com/view.php?ud=201512221135485143085_2. June 30, 2020. live. August 11, 2018.
  8. Allet campaign:
    • Web site: https://www.vlive.tv/video/17957/BTS-방탄소년단-LETS-SHARE-THE-HEART-사랑은-함께할-때-빛나는-것. ko:BTS 방탄소년단 #LETS SHARE THE HEART '사랑은 함께할 때 빛나는 것' 재생수 1,035,903 좋아요 22,610,376 4 months ago. Vlive. ko. https://web.archive.org/web/20170207124923/http://www.vlive.tv/video/17957/BTS-%EB%B0%A9%ED%83%84%EC%86%8C%EB%85%84%EB%8B%A8-LETS-SHARE-THE-HEART-%EC%82%AC%EB%9E%91%EC%9D%80-%ED%95%A8%EA%BB%98%ED%95%A0-%EB%95%8C-%EB%B9%9B%EB%82%98%EB%8A%94-%EA%B2%83. February 7, 2017. live. April 22, 2017.
    • Web site: http://tenasia.hankyung.com/archives/1073264. ko:방탄소년단(BTS) 빛나는 하트, 'Let's Share the heart'. Kim. Reporter Su Kyung. December 2, 2016. TenAsia. ko. https://web.archive.org/web/20161220211545/http://tenasia.hankyung.com/archives/1073264. December 20, 2016. live. November 13, 2017.
    • Web site: http://entertain.naver.com/read?oid=311&aid=0000678973. ko:방탄소년단, 연말 기부 캠페인 참여... "사랑은 함께 할 때 빛나는 것" [화보]. BTS, participating in year-end donation campaign... "Love shines when we're together". [Photo shoot]. Seo. Jae-kyeong. December 2, 2016. X Sports News. ko. https://web.archive.org/web/20171113231207/http://entertain.naver.com/read?oid=311&aid=0000678973. November 13, 2017. live. November 13, 2017. Naver.
  9. Web site: Let's Share the Heart. Naver Campaign. https://web.archive.org/web/20180116135239/http://campaign.naver.com/v/shareheart/en/. January 16, 2018. live. March 28, 2021.
  10. Web site: BTS Donates to Families of Sewol Ferry Victims. Min. Susan. January 21, 2017. Mwave. https://web.archive.org/web/20170423063911/http://mwave.interest.me/en/kpop-news/article/111953/bts-donates-to-families-of-sewol-ferry-victims-all-kpop-news. April 23, 2017. live. April 22, 2017.
  11. Web site: About LOVE MYSELF. October 31, 2017. www.love-myself.org. https://web.archive.org/web/20171113231206/https://www.love-myself.org/eng/about-lovemyself/. November 13, 2017. live. November 13, 2017.
  12. Love Myself campaign refs:
  13. Web site: Obama, Stevie Wonder and others honor legacy of Martin Luther King Jr.. Kaufman. Spencer. April 5, 2018. ABC News. https://web.archive.org/web/20180406114916/https://abcnews.go.com/GMA/Culture/dozens-celebs-stevie-wonders-dream-lives-video-honoring/story?id=54253335. April 6, 2018. live. October 22, 2021.
  14. Here's Just About Everything BTS Did in 2018. Herman. Tamar. December 31, 2018. Billboard. https://web.archive.org/web/20190101085625/https://www.billboard.com/articles/news/bts/8491984/everything-bts-did-2018. January 1, 2019. live. March 28, 2021.
  15. Web site: BTS at the UN: 'Our Fans' Stories Constantly Remind Us of Our Responsibility'. Chakraborty. Riddhi. September 24, 2018. Rolling Stone India. https://web.archive.org/web/20180924214754/http://rollingstoneindia.com/bts-un-fans-stories-constantly-remind-us-responsibility/. September 24, 2018. live. March 28, 2021.
  16. Web site: K-pop boy band, "BTS," to give some buzz to staid UN. Falk. Pamela. September 23, 2018. CBS News. https://web.archive.org/web/20180924041038/https://www.cbsnews.com/news/k-pop-boy-band-bts-beyond-the-scene-bangtan-boys-united-nations-general-assembly-generation-debate/. September 24, 2018. live. March 28, 2021.
  17. Web site: World leaders unite under new initiative to provide quality education and training for young people. September 20, 2018. UNICEF. https://web.archive.org/web/20180921034257/https://www.unicef.org/press-releases/world-leaders-unite-under-new-initiative-provide-quality-education-and-training. September 21, 2018. live. March 28, 2021.
  18. Web site: https://entertain.naver.com/now/read?oid=001&aid=0011338726. ko:전국 스타벅스 매장에 방탄소년단 노래 나온다. BTS songs appear at Starbucks stores nationwide. January 16, 2020. Yonhap News. ko. https://web.archive.org/web/20200625183421/https://entertain.naver.com/now/read?oid=001&aid=0011338726. June 25, 2020. live. March 28, 2021. Naver.
  19. Aerosmith, BTS Donate Autographed Gear to MusiCares Charity Auction. Blistein. Jon. December 27, 2019. Rolling Stone. https://web.archive.org/web/20191227181404/https://www.rollingstone.com/music/music-news/aerosmith-bts-musicares-charity-auction-2020-931623/. December 27, 2019. live. March 13, 2021.
  20. Web site: K-pop band BTS's microphones fetch $83,200 at auction. . January 24, 2020. Reuters. https://web.archive.org/web/20210314012127/https://www.reuters.com/article/idUSKBN1ZO01O. March 14, 2021. live. October 22, 2021.
  21. BTS' Tour Microphones Sell for $83,000 at MusiCares Auction. Kreps. Daniel. January 25, 2020. Rolling Stone. https://web.archive.org/web/20200125184303/https://www.rollingstone.com/music/music-news/bts-microphones-musicares-auction-aerosmith-942930/. January 25, 2020. live. March 13, 2021.
  22. Web site: BTS and Big Hit Entertainment Donate $1 Million to Black Lives Matter (EXCLUSIVE). Benjamin. Jeff. June 6, 2020. Variety. https://web.archive.org/web/20200606230313/https://variety.com/2020/music/news/bts-big-hit-1-million-black-lives-matter-donation-1234627049/. June 6, 2020. live. March 13, 2021.
  23. Web site: It's no fluke how BTS fans raised $1 million in 24 hours. Yuan. Karen. June 8, 2020. Fortune. https://web.archive.org/web/20200609112352/https://fortune.com/2020/06/08/how-bts-fans-raised-1-million-in-24-hours/. June 9, 2020. live. March 13, 2021.
  24. Web site: BTS and Big Hit Entertainment Donate $1 Million to Crew Nation Charity. Aswad. Jem. June 22, 2020. Variety. https://web.archive.org/web/20200622233204/https://variety.com/2020/biz/markets-festivals/bts-big-hit-1-million-crew-nation-1234645150/. June 22, 2020. live. March 13, 2021.
  25. BTS' 'Dynamite' Costumes Will Soon Be Up for Auction. Aniftos. Rania. November 30, 2020. Billboard. https://web.archive.org/web/20201130231703/https://www.billboard.com/articles/news/bts/9491533/bts-dynamite-costumes-auction/. November 30, 2020. live. March 13, 2021.
  26. Web site: BTS 'Dynamite' costumes to light up U.S. music charity auction. . November 30, 2020. Reuters. https://web.archive.org/web/20210314021107/https://www.reuters.com/article/idUSKBN28A1ZH. March 14, 2021. live. March 13, 2021.
  27. BTS' 'Dynamite' Outfits Sell for Eight Times Estimated Value at Auction. Shaffer. Claire. February 1, 2021. Rolling Stone. https://web.archive.org/web/20210312143632/https://www.rollingstone.com/music/music-news/bts-dynamite-outfits-auction-1121697/. March 12, 2021. dead. October 22, 2021. subscription.
  28. Web site: BTS' 'Dynamite' outfits sell for $162,500 at charity auction. Kan. Hyeong-woo. February 2, 2021. The Korea Herald. https://web.archive.org/web/20201130231703/https://www.billboard.com/articles/news/bts/9491533/bts-dynamite-costumes-auction/. November 30, 2020. live. March 13, 2021.
  29. BTS 'Dynamite' Outfits Sell for $162K at Auction. Iasimone. Ashley. February 1, 2021. Billboard. https://web.archive.org/web/20210201031100/https://www.billboard.com/articles/columns/k-town/9519078/bts-dynamite-outfits-sold-auction/. February 1, 2021. live. March 13, 2021.
  30. Web site: BTS donate 'Life Goes On' outfits to Grammy auction for charity. Yeo. Gladys. March 9, 2021. NME. https://web.archive.org/web/20210309084559/https://www.nme.com/en_asia/news/music/bts-donate-life-goes-on-outfits-grammy-week-auction-2896600. March 9, 2021. live. March 13, 2021.
  31. BTS, Harry Styles & More Offering Rare Collectibles for MusiCares Auction. Nazareno. Mia. December 20, 2021. Billboard. https://web.archive.org/web/20211220205431/https://www.billboard.com/music/awards/bts-harry-styles-collectibles-musicares-auction-2022-1235012993/. December 20, 2021. live. January 31, 2022.
  32. Web site: BTS' Louis Vuitton Grammys Looks Are Up for Auction. Ilchi. Layla. October 12, 2021. WWD. https://web.archive.org/web/20211012164437/https://wwd.com/fashion-news/fashion-scoops/bts-louis-vuitton-grammys-looks-auction-1234973782/. October 12, 2021. live. November 2, 2021.
  33. Web site: MusiCares Charity Auction (#3312). January 30, 2022. www.julienslive.com. https://archive.today/20220131044426/https://www.julienslive.com/auctions/catalog/id/383. January 31, 2022. live. January 31, 2022.
  34. Web site: http://isplus.live.joins.com/news/article/article.asp?total_id=22072002&cloc=. ko:방탄소년단X유니세프, 韓최초 글로벌 프로젝트 론칭. BTS X UNICEF launches the first global project. Hwang. Ji-young. November 1, 2017. Daily Sports. ko. https://web.archive.org/web/20171101165218/https://entertain.naver.com/now/read?oid=241&aid=0002725020. November 1, 2017. live. June 25, 2020.
  35. Web site: K-pop group BTS launches anti-violence campaign with UNICEF. . November 1, 2017. ABS-CBN News. https://web.archive.org/web/20171103054849/https://news.abs-cbn.com/entertainment/11/01/17/k-pop-group-bts-launches-anti-violence-campaign-with-unicef. November 3, 2017. live. June 25, 2020.
  36. Web site: https://www.unicef.or.jp/news/2018/0063.html. ja:世界的ヒップホップボーイズグループ BTS (防弾少年団) が応援する 子ども、青少年に対する暴力の撲滅を目指す ユニセフ#ENDviolenceキャンペーン. UNICEF #ENDviolence campaign to end violence against children and adolescents supported by the global hip-hop boy group BTS. April 16, 2018. Japan UNICEF Association. ja. https://web.archive.org/web/20180614171927/https://www.unicef.or.jp/news/2018/0063.html. June 14, 2018. live. June 25, 2020.
  37. Web site:
    1. ENDviolence – LOVE MYSELF
    . love-myself.org. https://web.archive.org/web/20171101120510/https://www.love-myself.org/eng/about-endviolence/. November 1, 2017. live. June 25, 2020.
  38. Web site: BTS Partners With UNICEF on 'Love Myself' Anti-Violence Campaign. Drysdale. Jennifer. November 1, 2017. Entertainment Tonight. https://web.archive.org/web/20171102045806/https://www.etonline.com/bts-partners-unicef-love-myself-anti-violence-campaign-90286. November 2, 2017. live. June 25, 2020.
  39. bts_love_myself. 956316156905730048. January 24, 2018. Love Myself, and Love Others. We are all worth being loved by everyone including ourselves. Start this by posting your own self-loving photo with #BTSLoveMyself hashtag. June 25, 2020.
  40. Web site: https://www.oricon.co.jp/news/2209400/full/. ja:BTS「LOVE MYSELF」キャンペーン、500万ツイート・5000万エンゲージメントに到達. BTS "LOVE MYSELF" campaign reaches 5 million tweets and 50 million engagements. October 6, 2021. Oricon News. ja. https://web.archive.org/web/20211006054636/https://www.oricon.co.jp/news/2209400/full/. October 6, 2021. live. October 6, 2021.
  41. Web site: https://www.hankyung.com/entertainment/article/201801304634g. ko:방탄소년단, 착한 이모티콘 '기브티콘'으로 기부. BTS, donate a kind emoticon to "Giveicon".. Kim. Ha-na. January 30, 2018. Hankyung.com. ko. https://archive.today/20200625203451/https://www.hankyung.com/entertainment/article/201801304634g. June 25, 2020. live. April 6, 2021.
  42. Web site: http://enews24.tving.com/news/article.asp?nsID=1276115. ko:방탄소년단X모바일 플랫폼, 전 세계 '기부 참여' 이끈다. BTS X mobile platform leads global donation participation. Lee. Bo-ra. January 30, 2018. enews24. ko. https://web.archive.org/web/20181118101027/http://enews24.tving.com/news/article?nsID=1276115. November 18, 2018. dead. December 1, 2021.
  43. Web site: LOVE MYSELF partnered with Japan Committee for UNICEF, expanding the campaign globally. June 8, 2018. love-myself.org. https://web.archive.org/web/20180614172039/https://www.love-myself.org/post-eng/test/. June 14, 2018. live. June 25, 2020.
  44. News: K-pop band BTS addresses United Nations with plea to young people. September 25, 2018. Reuters. https://web.archive.org/web/20180925212629/https://www.abc.net.au/news/2018-09-25/k-pop-band-goes-viral-with-un-plea-to-young-people/10301934. September 25, 2018. live. June 25, 2020. ABC News.
  45. BTS to Speak at United Nations for UNICEF's 'Generation Unlimited' Launch. Herman. Tamar. September 20, 2018. Billboard. https://web.archive.org/web/20180920091658/https://www.billboard.com/articles/columns/k-town/8476070/bts-to-speak-at-united-nations-unicef-generation-unlimited-launch. September 20, 2018. live. June 25, 2020.
  46. Web site: Watch BTS Address the United Nations With an Emotional Speech About Self-Acceptance. Allaire. Christian. September 24, 2018. Vogue. https://web.archive.org/web/20180925005938/https://www.vogue.com/article/bts-united-nations-speech-love-myself-unicef-campaign. September 25, 2018. live. March 28, 2021.
  47. BTS at the UN: 'Our Fans' Stories Constantly Remind Us of Our Responsibility'. Chakraborty. Riddhi. September 24, 2018. Rolling Stone India. https://web.archive.org/web/20180924214754/http://rollingstoneindia.com/bts-un-fans-stories-constantly-remind-us-responsibility/. September 24, 2018. live. September 24, 2018.
  48. BTS Renew Commitment to 'Love Myself' Anti-Violence Campaign with UNICEF. Kaufman. Gil. March 8, 2021. Billboard. https://web.archive.org/web/20210308134313/https://www.billboard.com/articles/columns/k-town/9536408/bts-renew-commitment-love-myself-anti-violence-campaign-unicef/. March 8, 2021. live. March 28, 2021.
  49. Web site: BTS extends joint anti-violence campaign with Unicef Korea for two more years. Yoon. So-yeon. March 5, 2021. Korea JoongAng Daily. https://web.archive.org/web/20210305162845/https://koreajoongangdaily.joins.com/2021/03/05/entertainment/kpop/BTS-Unicef-Love-Myself/20210305133800562.html. March 5, 2021. live. March 28, 2021.
  50. Web site: BTS says 'Love Myself' initiative helped them embrace themselves more. . March 5, 2021. Yonhap News. https://web.archive.org/web/20210305080101/https://en.yna.co.kr/view/AEN20210305008100315. March 5, 2021. live. April 6, 2021.
  51. Web site: https://mydaily.co.kr/page/view/2023092017272720855. ko:[공식] 빅히트뮤직, 방탄소년단과 재계약 체결 전격발표…"2025년 이후에도 함께한다". [Official] Big Hit Music Announces Re-signing With BTS..."Let's stay together after 2025". Lee. Seung-rok. September 20, 2023. My Daily. ko. https://web.archive.org/web/20230922001621/https://mydaily.co.kr/page/view/2023092017272720855. September 22, 2023. live. September 22, 2023.
  52. BTS Launches Mental Health Initiative With UNICEF. Chan. Anna. April 22, 2024. Billboard. https://web.archive.org/web/20240422153313/https://www.billboard.com/music/music-news/bts-mental-health-initiative-onmymind-unicef-1235662421/. April 22, 2024. live. April 22, 2024.
  53. BTS Collaborates with UNICEF on 'Love Myself' Anti-Violence Campaign. Herman. Tamar. October 31, 2017. Billboard. https://web.archive.org/web/20171101083859/https://www.billboard.com/articles/columns/k-town/8022101/bts-collaborates-unicef-love-myself-anti-violence-campaign. November 1, 2017. live. June 25, 2020.
  54. Web site: About LOVE MYSELF. love-myself.org. https://web.archive.org/web/20171113231206/https://www.love-myself.org/eng/about-lovemyself/. November 13, 2017. live. June 25, 2020.
  55. Web site: BTS "LOVE MYSELF" – LINE stickers LINE STORE. January 29, 2018. Line Store. https://web.archive.org/web/20180215024010/https://store.line.me/stickershop/product/10485/en. February 15, 2018. live. June 25, 2020.
  56. Web site: BTS LOVE MYSELF. January 30, 2018. Kakao Emoticon Shop. ko. https://web.archive.org/web/20191212144705/https://e.kakao.com/t/bts-love-myself. December 12, 2019. live. June 25, 2020.
  57. Web site: https://together.kakao.com/fundraisings/49382. ko:폭력없는 세상, 함께 만들어요!. A world without violence, let's make it together!. together.kakao.com. ko. https://archive.today/20200625184221/https://together.kakao.com/fundraisings/49382. June 25, 2020. live. June 25, 2020.
  58. Web site: https://blog.naver.com/nv_withn/221194218072. ko:[기부콩받기] 방탄소년단 라인스티커로 굿액션하세요!. [Get Donation Beans] Do good action with BTS line stickers!. With Naver N. ko. https://archive.today/20200625185857/https://blog.naver.com/nv_withn/221194218072. June 25, 2020. live. June 25, 2020.
  59. Web site: https://www.yna.co.kr/view/AKR20180130071051033. ko:방탄소년단, 카톡·라인과 '폭력 근절' 기부 이모티콘 출시(종합). BTS release donation emoticons with KakaoTalk and Line. Kim. Tae-gyun. January 20, 2018. Yonhap News. ko. https://archive.today/20200625191541/https://www.yna.co.kr/view/AKR20180130071051033. June 25, 2020. live. June 25, 2020.
  60. Web site: http://entertain.naver.com/read?oid=011&aid=0003199532. ko:방탄소년단 '러브 마이셀프' 캠페인, 전 세계 모금액 6억 돌파. BTS 'Love My Self' campaign, worldwide fund raised 600 million. Lee. Ha-na. January 17, 2018. Seoul Economic Daily. ko. https://archive.today/20200625175155/https://entertain.naver.com/read?oid=011&aid=0003199532. June 25, 2020. live. June 25, 2020. Naver.
  61. BTS' UNICEF 'Love Myself' Campaign Raises Over $1.4 Million. Herman. Tamar. November 2, 2018. Billboard. https://web.archive.org/web/20181103042049/https://www.billboard.com/articles/news/bts/8483029/bts-unicef-love-myself-campaign-money-raised. November 3, 2018. live. June 25, 2020.
  62. Web site: LOVE MYSELF Home. love-myself.org. ko. https://web.archive.org/web/20190702234851/http://webcache.googleusercontent.com/search?q=cache%3Ahttps%3A%2F%2Fwww.love-myself.org%2Feng%2Fhome%2F. July 2, 2019. dead. July 25, 2019.
  63. Web site: Adieu 2020! Let's look forward to 2021 with more ways to LOVE MYSELF!. December 28, 2020. love-myself.org. https://web.archive.org/web/20201228162516/https://www.love-myself.org/post-eng/campaign-post-eng/lm2020wrapup_en/. December 28, 2020. live. December 28, 2020.
  64. Web site: https://entertain.v.daum.net/v/20211006082258749. ko:방탄소년단 유니세프 기부금 42억 돌파, 韓최초 '세계아동현황 보고서' 소개. BTS' UNICEF donation exceeded 4.2 billion won, introduction of Korea's first 'World Children's Status Report'. Hwang. Hye-jin. October 6, 2021. Newsen. ko. https://web.archive.org/web/20211005235513/https://entertain.v.daum.net/v/20211006082258749. October 5, 2021. live. October 6, 2021. Daum.
  65. Web site: BTS honored for UNICEF's most integrated campaign. Lee. Gyu-lee. June 22, 2020. The Korea Times. https://web.archive.org/web/20200623104046/https://www.koreatimes.co.kr/www/art/2020/06/398_291607.html. June 23, 2020. live. June 25, 2020.
  66. Web site: https://entertain.v.daum.net/v/20200622083813269. ko:방탄소년단X빅히트, 유니세프 인스파이어 어워즈 수상 "선한 영향력"(공식). BTS X Big Hit wins UNICEF Inspire Awards "Good Influence". Hwang. Hye-jin. June 22, 2020. Osen. ko. https://web.archive.org/web/20200622231606/https://entertain.v.daum.net/v/20200622083813269. June 22, 2020. live. June 25, 2020. Daum.
  67. Web site: BTS's anti-violence campaign wins Unicef's best campaign award. Yoon. So-yeon. June 22, 2020. Korea JoongAng Daily. https://web.archive.org/web/20200622135809/https://koreajoongangdaily.joins.com/2020/06/22/entertainment/kpop/BTS-LOVE-MYSELF-CAMPAIGN/20200622160400315.html. June 22, 2020. live. June 25, 2020.

This article is licensed under the GNU Free Documentation License. It uses material from the Wikipedia article "Philanthropy of BTS".

Except where otherwise indicated, Everything.Explained.Today is © Copyright 2009-2024, A B Cryer, All Rights Reserved. Cookie policy.