Pepsi AM explained

Pepsi AM was a variant of Pepsi that contained 25% extra caffeine and was marketed as a morning boost/energy drink.[1] [2] It was introduced in test markets in August 1989, but was discontinued in October 1990 due to poor sales and reception.[3] [4]

Notes and References

  1. News: 16 October 1990 . They’re Not Waking Up to Pepsi AM, Soft Drink Maker Finds . dead . https://web.archive.org/web/20210525214619/https://apnews.com/article/e9290d650c83dfb9f4500468640b89c9 . 25 May 2021 . Associated Press.
  2. Web site: Lazarus . George . 1990-10-12 . PEPSI BIDS ADIEU TO ITS A.M. COLA . 2024-05-11 . Chicago Tribune . en-US.
  3. Web site: Fisher . Ben . 2020-07-07 . The Real Reason Pepsi A.M. Disappeared . 2024-05-11 . Mashed . en-US.
  4. News: Press . The Associated . 1989-09-30 . A New Pepsi Adds Caffeine . 2024-05-11 . The New York Times . en-US . 0362-4331.