Hästens Explained

Hästens Sängar AB
Type:Privately held company
Genre:Family Business
Founder:Pehr Adolf Janson
Location City:Köping
Subsid:Hästens Beds Ab
Location Country:Sweden
Key People:Jan Ryde (Executive Chairman & Owner), Robert Carlén (CFO).
Area Served:Global locations
Industry:Furnitures / Luxury goods
Products:High-end Mattress/beds, bedding, accessories
Homepage:http://www.hastens.com/

Hästens Sängar AB, or simply Hastens[1] (in Swedish pronounced as /ˈhɛ̌sːtɛns/, Swedish for "The horse's" as in "the horse's beds"), is a Swedish manufacturer established in 1852, that produces and trades in beds, bed linen, pillows and lifestyle accessories.[2]

The company was founded by Pehr Adolf Janson in 1852 as a saddler business and is a family-owned company.[3] David Janson shifted their focus in the early 1900s from making saddles to making beds. By 1952, a century after its foundation, they had become the official bedding supplier of Sweden's royal court,[4] a title they share with IKEA since 1984.[5] The company continues to manufacture all beds in its factory in Sweden.[6]

Hästens manufactures beds and mattresses by using materials such as cotton, horse hair, wool and flax. Hästens retail stores also sell branded premium bedlinen, pillows, duvets and accessories.

History

Pehr Adolf Janson (1830-1885) was awarded his master certificate in 1852 by King Oscar I of Sweden.[7] Master saddlers were also makers of mattresses, since horsetail hair was an essential material for the pads that went into the carriage.[8] At that time, becoming a master saddler in Sweden required the certificate to be issued by the King himself.

In the late 1800s, the family moved to Hed and Pehr Adolf's son Per Thure Janson decided to follow his father's path in becoming a master saddler. Per Thure started a company together with his son David Janson. The business of making beds took off and they were soon producing more beds than saddles.[9]

In 1939, British architect Ralph Erskine (1914–2005) travelled by bicycle to Sweden, where he later met David Janson who commissioned him to build the Hästens Factory, which was one of the first buildings that he designed in Sweden.[10] It was designed by Erskine in 1948 and he also designed the further expansion of the factory in 1998, in Köping where the company is still located .[11]

In 1978, Jack Ryde designed Hästens' blue check pattern that was presented for a furniture trade fair. The blue check pattern is a registered trademark for Hästens beds and is protected.[12] [13]

Hästens today

Markets

Hästens currently operates retail stores around the world in locations such as: Stockholm, London, Dallas, Houston, Paris, Amsterdam, Israel, Zurich, Frankfurt, Barcelona, Bari, Brussels, Malta, New York, México City, Beijing, Shanghai, Hong Kong, Taipei and Seoul.[14] [15] [16]

Awards

Legal cases

In 2000, a Swedish court ruled that Hästens was not allowed to advertise with phrases such as "The finest beds in the world" and "due to [our unique manufacturing process in Köping], we can offer 25 years' warranty on springs and frames". The latter was, among other reasons, because the springs and frames were actually manufactured by a subcontractor.[26] Many companies have tried to copy the check patterns and Hästens has successfully undertaken legal procedures in several countries against infringements and counterfeits.[27] As of 2011, the phrase "At Hästens we set out to make the best beds in the world." is used.[28]

Notes and References

  1. Web site: Hästens Sängar AB: Private Company Information. Bloomberg. 2018-09-17.
  2. Web site: Our Story - Perfect sleep tailored for you since 1852 Hästens. Hästens. en. 2018-09-17.
  3. Web site: The World of Hästens (company brochure). Hästens.
  4. Web site: PURVEYOR TO THE SWEDISH ROYAL COURT SINCE 1952. 30 May 2018. Hästens.com.
  5. Web site: Ikea Catalogues 1984/85 . dead . https://web.archive.org/web/20140516203602/http://ikea-kataloger.blogspot.se/ . May 16, 2014 .
  6. Dagens Industri March 25th, 2014 "Slut med sömnlösa nätter"
  7. Web site: 2022-02-02 . New high street bed store puts a Hästens spring in La Casa’s step . 2022-06-10 . Jersey Evening Post . en-GB.
  8. Web site: Heritage. February 13, 2015 . dead . https://web.archive.org/web/20150111170253/http://www.hastens.com/en/our-story/heritage/ . January 11, 2015 .
  9. Web site: Hästens Heritage . Hastens.com . dead . https://web.archive.org/web/20150111170253/http://www.hastens.com/en/our-story/heritage/ . January 11, 2015 .
  10. Web site: Stockholm University. Stockholm University. 2015-02-13. https://web.archive.org/web/20150213230100/http://www.sub.su.se/home/about-the-library/architecture/erskine-100-years/. 2015-02-13. dead.
  11. Web site: Köpings hemsida.
  12. Web site: Marknadsdomstolen - Domar. 2015-01-19. https://web.archive.org/web/20150119030953/http://www.marknadsdomstolen.se/avgoranden/domar?item=1523&year=2002#id-1523. 2015-01-19. dead.
  13. Web site: Marknadsdomstolen - Domar. 2015-01-19. https://web.archive.org/web/20150119031243/http://www.marknadsdomstolen.se/avgoranden/domar?item=1514&year=2002#id-1514. 2015-01-19. dead.
  14. Dagens Industri March 24th, 2014 "Slut med sömnlösa nätter" page 28-29
  15. Web site: Inauguración de la tienda Hästens en Madrid. Cámara de Comercio Hispano Sueca.
  16. Web site: Glow Digital BlogTout sur la Brussels Japan Night ! - Glow Digital Blog. Glow Digital Blog. 2015-01-19. https://web.archive.org/web/20150119030639/http://www.glowmedia.be/brussels-japan-night/. 2015-01-19. dead.
  17. Web site: List of Royal Warrant Holders of the Swedish court. Kungliga Hovleverantörer. dead. https://web.archive.org/web/20150214055727/http://hovlev.se/index_e.html. 2015-02-14.
  18. Web site: Horsehair beds 'Sweden's export of the year. 24 April 2006. The local.
  19. Web site: Hästens wins the export prize. Dagens Industri.
  20. Web site: Wallpaper* Design Awards 2010: The Interior Design Winners. Inventor Spot.
  21. Web site: Hästens Bed makers. Wallpaper Magazine.
  22. Groupe Decoration Francaise Paris
  23. Web site: Signumpriset. PRESS RELEASE 24.01.2013. 2015-02-17. https://web.archive.org/web/20150217123817/http://hastensnew2.episerverhotell.net/upload/pdf/Pressrelease_Signumpriset_ENG.pdf. 2015-02-17. dead.
  24. Web site: Brand Eye - Vi mäter varumärkets styrka. 2015-01-19. https://web.archive.org/web/20131010032615/http://www.brandeye.se/artiklar/bn113_hart.pdf. 2013-10-10. dead.
  25. Web site: Hurun Report. Hurun Report. 2015-02-17. https://web.archive.org/web/20150217120154/http://www.hurun.net/en/ArticleShow.aspx?nid=9604. 2015-02-17. dead.
  26. http://www.marknadsdomstolen.se/Filer/Avg%C3%B6randen/Dom00.20.pdf Court ruling Dux v. Hästens
  27. Web site: Blå-vita rutor gav seger till Köpingsföretag. Sveriges Radio.
  28. http://www.hastens.com/en-us/Sangar/ Best bed