List of mergers and acquisitions by Alphabet explained

Google is a computer software and a web search engine company that acquired, on average, more than one company per week in 2010 and 2011.[1] The table below is an incomplete list of acquisitions, with each acquisition listed being for the respective company in its entirety, unless otherwise specified. The acquisition date listed is the date of the agreement between Google and the acquisition subject. As Google is headquartered in the United States, acquisition is listed in US dollars. If the price of an acquisition is unlisted, then it is undisclosed. If the Google service that is derived from the acquired company is known, then it is also listed here. Google itself was re-organized into a subsidiary of a larger holding company known as Alphabet Inc. in 2015.

, Alphabet has acquired over 200 companies, with its largest acquisition being the purchase of Motorola Mobility, a mobile device manufacturing company, for $12.5 billion in 2012. Most of the firms acquired by Google are based in the United States, and, in turn, most of these are based in or around the San Francisco Bay Area. To date, Alphabet has divested itself of four[2] business units: Frommers, which was sold back to Arthur Frommer in April 2012;[3] SketchUp, which was sold to Trimble in April 2012,[4] Boston Dynamics in early 2016 and Google Radio Automation, which was sold to WideOrbit in 2009.[5]

Many Google products originated as services provided by companies that Google has since acquired. For example, Google's first acquisition was the Usenet company Deja News, and its services became Google Groups. Similarly, Google acquired Dodgeball, a social networking service company, and eventually replaced it with Google Latitude. Other acquisitions include web application company JotSpot, which became Google Sites; Voice over IP company GrandCentral, which became Google Voice; and video hosting service company Next New Networks, which became YouTube Next Lab and Audience Development Group. CEO Larry Page has explained that potential acquisition candidates must pass a sort of "toothbrush test": Are their products potentially useful once or twice a day, and do they improve your life?[6]

Following the acquisition of Israel-based startup Waze in June 2013, Google submitted a 10-Q filing with the Securities Exchange Commission (SEC) that revealed that the corporation spent $1.3 billion on acquisitions during the first half of 2013, with $966 million of that total going to Waze.[7]

Key acquisitions

In October 2006, Google announced that it had acquired the video-sharing site YouTube for $1.65 billion in Google stock,[8] [9] and the deal was finalized on November 13, 2006.[10] [11]

On April 13, 2007, Google reached an agreement to acquire DoubleClick for $3.1 billion, transferring to Google valuable relationships that DoubleClick had with Web publishers and advertising agencies.[12] The deal was approved despite anti-trust concerns raised by competitors Microsoft and AT&T.[13]

On August 15, 2011, Google made its largest-ever acquisition to date when it announced that it would acquire Motorola Mobility for $12.5 billion[14] [15] subject to approval from regulators in the United States and Europe. This purchase was made in part to help Google gain Motorola's considerable patent portfolio on mobile phones and wireless technologies, to help protect Google in its ongoing patent disputes with other companies,[16] mainly Apple and Microsoft,[17] and to allow it to continue to freely offer Android.[18] The merger was completed on May 22, 2012, after the approval of China.[19]

In June 2013, Google acquired Waze, a $966 million deal.[20] While Waze would remain an independent entity, its social features, such as its crowdsourced location platform, were reportedly valuable integrations between Waze and Google Maps, Google's own mapping service.[21]

On January 26, 2014, Google announced it had agreed to acquire DeepMind Technologies, a privately held artificial intelligence company from London. DeepMind describes itself as having the ability to combine the best techniques from machine learning and systems neuroscience to build general-purpose learning algorithms. DeepMind's first commercial applications were used in simulations, e-commerce and games. it was reported that DeepMind had roughly 75 employees.[22] Technology news website Recode reported that the company was purchased for $400 million though it was not disclosed where the information came from. A Google spokesman would not comment on the price.[23] [24] The purchase of DeepMind aids in Google's recent growth in the artificial intelligence and robotics community.[25]

List of mergers and acquisitions

NumberAcquisition dateCompanyBusinessCountryPrice (USD)Used as or integrated withRefs.
1DejaNewsUsenet—Google Groups[26] [27] [28] [29]
2OutrideWeb search engine—Google Personalized Search[30]
3Pyra LabsWeblog software—Blogger[31]
4Neotonic SoftwareCustomer relationship management—Google Groups, Gmail[32]
5Applied SemanticsOnline advertising$AdSense, AdWords[33] [34] [35] [36] [37]
6KaltixWeb search engine—Google Personalized Search[38]
7SprinksOnline advertising—AdSense, AdWords[39]
8Genius LabsBlogging—Blogger[40]
9Ignite LogicHTML editor—Google Sites[41]
10PicasaImage organizer—Picasa, Blogger[42]
11ZipDashTraffic analysis—Google Maps[43]
12Where2Map analysis—Google Maps[44]
13KeyholeMap analysis—Google Maps, Google Earth[45]
14Urchin Software CorporationWeb analytics—Google Analytics[46]
15DodgeballSocial networking service—Google Latitude[47]
16Akwan Information TechnologiesSearch engines—Internet backbone[48]
17ReqwirelessMobile browser—Google Mobile[49]
18AndroidMobile operating system$Android[50] [51]
19SkiaGraphics library—Skia[52]
20PhatbitsWidget engine—Google Desktop[53]
21allPAYMobile software—Google Mobile[54]
22bruNETMobile software—Google Mobile
23dMarc BroadcastingAdvertising$AdSense[55]
24Measure MapWeblog software—Google Analytics[56]
25UpstartleWord processor—Google Docs[57]
26@Last Software3D modeling software—Google Sketchup[58]
27OrionWeb search engine—Google Search[59]
282Web TechnologiesOnline spreadsheets—Google Spreadsheet[60] [61]
29Neven Vision GermanyComputer vision—Picasa, Google Goggles[62]
30YouTubeVideo sharing$1,650,000,000YouTube[63] [64]
31JotSpotWeb application—Google Sites[65]
32EndoxonMapping$Google Maps[66]
33AdscapeIn-game advertising$AdSense[67]
34TrendalyzerStatistical software—Google Analytics[68]
35CrusixSocial networking service—YouTube—
36Tonic SystemsPresentation program—Google Docs[69]
37MarratechVideoconferencing$Google Talk, Google Hangouts[70]
38DoubleClickOnline advertising$3,100,000,000AdSense[71] [72] [73]
39GreenBorderComputer security—Google Chrome[74]
40PanoramioPhoto sharing—Panoramio[75]
41FeedBurnerWeb feed$FeedBurner[76]
42PeakStreamParallel processing—Android[77]
43ZenterPresentation program—Google Docs[78]
44GrandCentralVoice over IP$Google Voice[79] [80]
45ImageAmericaAerial photography—Google Maps[81]
46PostiniCommunications security$Gmail[82]
47ZingkuSocial networking service—Google Mobile[83]
48JaikuMicroblogging—Google Mobile[84]
49OmnisioOnline video$YouTube[85]
50TNCWeblog software—Blogger[86]
51On2Video compression$WebM, YouTube[87]
52reCAPTCHASecurity—Google Books, reCAPTCHA[88]
53AdMobMobile advertising—DoubleClick, Invite Media[89] [90] [91]
54Gizmo5Voice over IP$Google Talk, Google Hangouts[92]
55TeracentOnline advertising—AdSense[93]
56AppJetCollaborative real-time editor—Google Wave, Google Docs[94]
57AardvarkSocial search$Aardvark[95]
58reMailEmail search—Gmail[96]
59PicnikPhoto editing—Picasa[97] [98]
60DocVerseMicrosoft Office files sharing site$Google Docs[99]
61EpisodicOnline video platform start-up—YouTube[100]
62PlinkVisual search engine—Google Goggles[101]
63AgniluxServer CPUs—Android[102]
64LabPixiesGadgets—iGoogle, Android[103]
65BumpTopDesktop environment$Android[104]
66Global IP SolutionsVideo and audio compression$WebRTC[105] [106]
67Simplify MediaMusic streaming—Android[107]
68Ruba.comTravel—iGoogle[108]
69Invite MediaAdvertising$DoubleClick[109]
70MetawebSemantic search—Google Search[110]
71ZetawireMobile payment, NFC—Android, Google Wallet, Google Checkout[111]
72InstantiationsJava/Eclipse/AJAX developer tools—Google Web Toolkit[112] [113]
73Slide.comSocial gaming$Google+, Orkut, Google Play[114]
74JamboolSocial Gold payment$Google+, Orkut[115]
75Like.comVisual search engine$Google Shopping[116] [117]
76AngstroSocial networking service—Google, Google Alert[118]
77SocialDeckSocial gaming—Google, Google+[119]
78QuikseeOnline video$Google Maps[120]
79PlannrSchedule management—Google+[121] [122]
80BlindTypeTouch typing—Android[123] [124]
81Phonetic ArtsSpeech synthesis—Google Voice, Google Translate[125]
82Widevine TechnologiesDRM—Google TV[126]
83eBook TechnologiesE-book—Google Books[127]
84SayNowVoice recognition—Google Voice[128]
85ZynamicsSecurity—Project Zero[129] [130]
86BeatThatQuote.comPrice comparison service$Google Shopping[131] [132]
87Next New NetworksOnline video—YouTube[133]
88Green Parrot PicturesDigital video—YouTube[134]
89PushLifeService provider$Google Play[135]
90ITA SoftwareTravel technology$Google Flights[136] [137]
91TalkBinMobile software—Android[138]
92SparkbuyProduct search—Google Shopping[139]
93PostRankSocial media analytics service—Google+ Google Analytics[140]
94AdmeldOnline advertising$DoubleClick, Invite Media[141] [142]
95SageTVMedia center—Google TV, Google Fiber, Android TV[143]
96PunchdLoyalty program—Google Offers[144] [145]
97FridgeSocial groups—Google+[146]
98PittPattFacial recognition system—Android[147] [148]
99DealmapOne deal a day service—Google Offers[149]
100Motorola MobilityMobile device manufacturer$12,500,000,000Android, Google TV, Android TV, Patent portfolio[150]
101Zave NetworksDigital coupons—Google Offers[151]
102ZagatRestaurant reviews$Google Places, Google Maps[152] [153] [154]
103DailyDealOne deal a day service$Google Offers[155]
104SocialGrappleSocial media analytics service—Google+ Google Analytics[156]
105AptureInstantaneous search—Google Search[157]
106KatangoSocial circle organization—Google+[158]
107RightsFlowMusic rights management—YouTube[159]
108Clever SenseLocal recommendations app—Google Maps[160] [161]
109MilkSoftware company—Google+[162]
110TxViaOnline payments—Google Wallet, Google Checkout[163]
111MeeboSocial networking$Google+[164]
112QuickofficeMobile office suite—Google Docs[165]
113SparrowMobile apps$Gmail[166] [167] [168]
114WIMM LabsAndroid-powered smartwatches—Android Wear[169]
115Wildfire InteractiveSocial media marketing$Google, Google+[170]
116VirusTotal.comSecurity—Chronicle[171] [172]
117Nik SoftwarePhotography—Google, Android[173] [174] [175]
118ViewdleFacial recognition$Android[176] [177]
119Incentive TargetingDigital coupons—Google Offers[178] [179]
120BufferBoxPackage delivery$Google Shopping, Android[180] [181]
121Channel IntelligenceProduct ecommerce$Google Shopping[182]
122DNNresearchDeep Neural Networks$Google, X[183] [184]
123Talaria TechnologiesCloud computing—Google Cloud[185]
124BehavioSocial prediction—Google Now[186]
125WaviiNatural language processing$Google Knowledge Graph[187]
126Makani PowerAirborne wind turbines—X[188]
127WazeGPS navigation software$Google Maps, Waze
128BumpMobile software—Google Photos[189]
129FlutterGesture recognition technology$Google, Android, X[190]
130FlexyCoreDroidBooster app for Android$Android[191]
131SchaftRobotics, humanoid robots—X[192]
132Industrial PerceptionRobotic arms, computer vision—X
133Redwood RoboticsRobotic arms—X
134Meka RoboticsRobots—X
135HolomniRobotic wheels—X
136Bot & DollyRobotic cameras—X
137AutofussAds and design—X
138Boston DynamicsRobotics—X[193]
138BitspinTimely app for Android—Android[194]
139Nest LabsHome automation$3,200,000,000Nest Labs[195] [196]
140ImpermiumInternet security—Project Zero[197]
141DeepMind TechnologiesArtificial intelligence$Google DeepMind[198] [199]
142SlickLoginInternet Security—Project Zero[200]
143spider.ioAnti-click fraud—DoubleClick, AdSense[201]
144GreenThrottleGadgets—Android[202] [203]
145Titan AerospaceHigh-altitude UAVs—Project Loon[204] [205] [206]
146RangespanE-commerce—Google Shopping[207]
147AdometryOnline advertising attribution—Google Analytics AdSense[208]
148AppetasRestaurant website creation—Google My Business[209]
149StackdriverCloud computing—Google Cloud Platform[210]
150MyEnergyOnline energy usage monitoring—Nest Labs[211]
151Quest VisualAugmented reality—Google Translate[212]
152DivideMobile device management—Android for Work[213]
153Skybox ImagingSatellite$Google Maps, Project Loon[214]
154mDialogOnline advertising—DoubleClick[215]
155Alpental TechnologiesWireless—Google
156DropcamHome monitoring$Nest Labs[216]
157AppurifyAutomated application testing$95,000,000Android[217]
158SongzaMusic streaming—Google Play, Android TV[218]
159drawElementsGraphics compatibility testing—Android[219]
160EmuIM client—Google Hangouts, Google Now[220]
161DirectrMobile video—YouTube[221]
162JetpacArtificial intelligence, image recognition—Picasa[222]
163Gecko DesignMechanical design—X[223]
164Zync RenderCloud-based visual effects software—Google Cloud Platform[224]
165Lift LabsLiftware—Verily[225]
166PolarSocial polling—Google+[226]
167FirebaseApplication development platform—Google Cloud Platform[227]
168Dark Blue Labs & Vision FactoryArtificial intelligence$Google DeepMind[228]
169RevolvHome automation—Nest Labs[229]
170RelativeWaveMobile software prototyping—Android[230]
171VidmakerVideo editing—YouTube[231]
172Launchpad ToysChild-friendly apps—YouTube for Kids[232] [233]
173OdyseeMultimedia sharing and storage—Google+[234]
174SoftcardMobile payments—Android Pay[235] [236]
175Red Hot LabsApp advertising and discovery—Google Play[237]
176Thrive AudioSurround sound technology—Google Cardboard[238]
177Skillman & HackettVirtual reality software—Tilt Brush
178TimefulMobile software—Google Inbox, Google Calendar[239]
179Pulse.ioMobile app optimizer—Android[240]
180PixateMobile software prototyping—Android[241]
181OysterE-book subscriptions—Google Play Books
182Jibe MobileRich Communication Services—Messages[242]
183AgawiMobile application streaming—Android, Google Play[243]
184Digisfera360-degree photography—Street View[244]
185Fly LabsVideo editing—Google Photos[245]
186bebopCloud software$Google Cloud Platform[246]
187BandPagePlatform for musicians—YouTube[247]
188PieEnterprise communications—Spaces[248]
189SynergyseInteractive learning platform—Google Docs[249]
190WebpassInternet service provider—Google Fiber[250]
191MoodstocksImage recognition—Google Photos[251]
192AnvatoCloud-based video services—Google Cloud Platform[252]
193KifiLink management—Spaces[253]
194LaunchKitMobile developer tools—Firebase[254]
195OrbiteraCloud software$Google Cloud Platform[255]
196ApigeeAPI management and predictive analytics$Google Cloud Platform[256]
197Urban EnginesLocation-based analytics—Google Maps[257] [258]
198API.AINatural language processing—Google Assistant[259] [260]
199FameBitBranded content—YouTube[261]
200EyefluenceEye tracking, virtual reality—[262] [263]
201LeapDroidAndroid emulator—Android[264]
202QwiklabsCloud-based hands-on training platform—Google Cloud Platform[265]
203CronologicsSmartwatches—Android Wear[266]
204Limes AudioVoice communication—Google Duo, Google Hangouts[267]
205FabricMobile app platform—Firebase[268]
206KaggleData science—Google Cloud Platform[269]
207AppBridgeProductivity suite—Google Docs[270]
208Owlchemy LabsVirtual reality studio—[271]
209Halli LabsArtificial intelligence—[272]
210AIMatterComputer vision—YouTube[273] [274] [275]
211Talent and intellectual property licenses$1,100,000,000Google Pixel[276] [277] [278]
212BitiumSingle sign-on and identity management—Google Cloud Platform[279]
213Relay MediaAMP converter—Accelerated Mobile Pages[280]
21460dbPodcasts—Google Play Music, Google Podcasts[281]
215ReduxAudio—[282] [283]
216TenorGIF image search—Google Images, Gboard[284]
217VelostrataCloud migration—Google Cloud Platform[285]
218CaskBig data, Hadoop—Google Cloud Platform[286]
219GraphicsFuzzGPU reliability—Android[287] [288]
220SenosisHealth monitoring—Nest Labs[289]
221OnwardMachine learning, natural language processing—[290] [291]
222Workbench EducationEducation technology—Google Classroom[292]
223Sigmoid LabsIndian Railways train tracking app Where Is My Train$[293] [294]
224DevOps Research and AssessmentResearch and assessment—Google Cloud Platform[295]
225SuperpodQuestion and answer app$Google Assistant[296] [297]
226AloomaBig data, cloud migration$Google Cloud Platform[298] [299] [300]
227NightcornVideo sharing—YouTube[301]
228LookerBig data, analytics$2,600,000,000Google Cloud Platform[302]
229ElastifileFile storage—Google Cloud Platform[303]
230SocraticLearning apps—Google Classroom[304]
231CloudSimpleCloud hosting—Google Cloud Platform[305]
232Typhoon StudiosVideo game development—Stadia[306]
233AppSheetMobile app development—Google Cloud Platform[307]
234PointyLocal retail inventory feeds$Google Maps[308]
235Cornerstone Technology B.V.Mainframe, cloud migration—Google Cloud Platform[309]
236NorthSmart glasses$[310] [311]
237StratozoneCloud assessment—Google Cloud Platform[312]
238DataformBig data, analytics—Google Cloud Platform[313] [314]
239NeverwareChromiumOS distribution—ChromeOS Flex[315] [316] [317]
240ActifioBackup, disaster recovery—Google Cloud Platform[318]
241FitbitWearables$2,100,000,000Wear OS[319] [320]
242ProvinoCloud hardware—Tensor processing unit[321]
243DysonicsAudio hardware—Pixel Buds[322]
243SimsimE-commerce$YouTube[323]
244PlayspaceCollaboration tool—Google Workspace[324]
245MuJoCoRobotics simulator—Google DeepMind[325]
246SiemplifyCybersecurity$500,000,000Google Cloud Platform[326] [327]
247March 8, 2022MandiantCybersecurity$5,400,000,000Google Cloud Platform[328]
248March 16, 2022RaxiumAR hardware$1,000,000,000[329] [330]
249April 22, 2022VicariousArtificial intelligence, robotics software—Intrinsic[331]
250April 29, 2022MobiledgeXMobile edge computing—Google Cloud Platform[332]
251May 13, 2022ForseetiCybersecurity software—Google Cloud Platform[333]
252AlterArtificial intelligence
$[334]
253September 20, 2022BreezoMeterAir quality monitoring—[335]
254October 11, 2022BrightBytesData and analytics—[336]
255October 26, 2022Sound Life SciencesHealth monitoring—[337] [338]
256December 15, 2022Open Source Robotics CorporationRobotics software—Intrinsic[339]
257June 2, 2023PhotomathArtificial intelligence—Bard[340] [341]
258June 5, 2024CameyoVirtual app delivery—ChromeOS[342]

Divestitures

On December 10, 2012, Google sold the manufacturing operations of Motorola Mobility to Flextronics for $75 million.[343] As a part of the agreement, Flextronics will manufacture undisclosed Android and other mobile devices.[344] On December 19, 2012, Google sold the Motorola Home business division of Motorola Mobility to Arris Group for $2.35 billion in a cash-and-stock transaction. As a part of this deal, Google acquired a 15.7% stake in Arris Group valued at $300 million.[345] [346]

On January 29, 2014, Google announced that it would divest Motorola Mobility to Lenovo for $2.91 billion, a fraction of the original $12.5 billion price paid by Google to acquire the company. Google retained all but 2000 of Motorola's patents and entered into cross-licensing deals.[347]

In 2017, Google sold off its satellite business, Terra Bella, to Planet Labs for an undisclosed price and entered into a multi-year agreement to license Earth imagery from the company.[348]

See also

External links

Notes and References

  1. News: Rusli. Evelyn M.. For Google, a New High in Deal-Making. The New York Times. December 7, 2011. October 27, 2011.
  2. News: SketchUp Is Google's First Divestment In Years, And It Made A Profit. Josh. Constine. April 26, 2012. TechCrunch. April 6, 2013.
  3. Web site: Frommer's founder buys back travel guide brand from Google. Julianne. Pepitone. April 4, 2013. CNNMoney.com. May 6, 2013.
  4. Web site: A new home for SketchUp. John. Bacus. SketchUp. April 26, 2012. May 6, 2013.
  5. Web site: WideOrbit Acquires Google Radio Automation. August 5, 2009. WideOrbit. May 6, 2013. dead. https://web.archive.org/web/20130317121019/http://www.wideorbit.com/news-archives/3-news/news-archives/141-wideorbit-acquires-google-radio-automation/. March 17, 2013.
  6. Web site: In Silicon Valley, Mergers Must Meet the Toothbrush Test. August 17, 2014. The New York Times. August 18, 2014.
  7. Web site: Yahoo And Google Are Both Spending Big Money On Acquisition Sprees And What That Says About Their Futures. TechCrunch. AOL Inc. July 29, 2013. Rip. Empson. July 29, 2013.
  8. Web site: Google Has Acquired YouTube. Arrington. Michael. October 9, 2006. TechCrunch. AOL. March 15, 2017.
  9. News: Google to Acquire YouTube for $1.65 Billion. Sorkin. Andrew Ross. Peters. Jeremy W.. October 9, 2006. The New York Times. March 15, 2017.
  10. Web site: Google Closes YouTube Acquisition. Arrington. Michael. November 13, 2006. TechCrunch. AOL. March 15, 2017.
  11. Web site: Google closes YouTube deal. Auchard. Eric. November 14, 2006. Reuters. Thomson Reuters. March 15, 2017.
  12. News: Google Buys DoubleClick for $3.1 Billion. Story. Louise. Helft. Miguel. April 14, 2007. The New York Times. March 9, 2017.
  13. Book: Auletta, Ken. Googled: The End of the World As We Know It. 2009. The Penguin Press. 9780753522431. New York. en.
  14. News: Google agrees to acquire Motorola Mobility. Tsukayama, Hayley. August 15, 2011. The Washington Post. August 17, 2011.
  15. Web site: Google to Acquire Motorola Mobility — Google Investor Relations. Google. August 17, 2011.
  16. Web site: Official Google Blog: Supercharging Android: Google to Acquire Motorola Mobility. Page. Larry. Google Blog at Blogspot.com. August 17, 2011.
  17. Web site: Google CEO: 'Anticompetitive' Apple, Microsoft forced Motorola deal. Hughes. Neil. AppleInsider. August 15, 2011 . August 17, 2011.
  18. Web site: Google to buy Motorola Mobility for $12.5B. Cheng. Roger. August 15, 2011. CNet News.
  19. News: Google. May 22, 2012. BBC News. May 23, 2012.
  20. Web site: Google reveals it spent $966 million in Waze acquisition. Kerr. Dara. July 25, 2013. CNET. CBS Interactive. June 12, 2017.
  21. Web site: Google Bought Waze For $1.1B, Giving A Social Data Boost To Its Mapping Business. Lunden. Ingrid. June 11, 2013. TechCrunch. AOL. June 12, 2017.
  22. News: Google To Acquire Artificial Intelligence Company DeepMind. Chowdhry. Amit. January 27, 2014. Forbes. January 27, 2014.
  23. News: Google to buy artificial intelligence company DeepMind. Helgren. Chris. January 27, 2014. Reuters. January 27, 2014. September 26, 2015. https://web.archive.org/web/20150926065732/http://www.reuters.com/article/2014/01/27/us-google-deepmind-idUSBREA0Q03220140127. live.
  24. News: Google buys artificial intelligence company DeepMind. Ribeiro. Jon. January 27, 2014. PC World. January 27, 2014.
  25. Web site: Google buying AI startup DeepMind for a reported $400 million. Opam. Kwame. January 26, 2014. The Verge. Vox Media. March 9, 2017.
  26. Web site: Google acquires Deja. February 12, 2001. Geek.com. Ziff Davis. May 10, 2017. April 6, 2019. https://web.archive.org/web/20190406155104/https://www.geek.com/news/google-acquires-deja-544420/. dead.
  27. Web site: Google saves Deja.com Usenet service. Cullen. Drew. February 12, 2001. The Register. Situation Publishing. May 10, 2017.
  28. Web site: Google Acquires Usenet Discussion Service and Significant Assets from Deja.com. https://web.archive.org/web/20010215015838/http://www.google.com/press/pressrel/pressrelease48.html. February 15, 2001. February 12, 2001. April 4, 2007.
  29. News: Digital history saved. December 14, 2001. BBC News. BBC. May 10, 2017.
  30. Web site: Google Acquires Technology Assets of Outride Inc. https://web.archive.org/web/20010928201821/http://www.google.com/press/pressrel/outride.html. September 28, 2001. McCaffrey. Cindy. September 20, 2001. April 4, 2007.
  31. Web site: Puzzling Out Google's Blogger Acquisition. Search Engine Watch. February 18, 2003. Chris. Sherman. January 8, 2008. dead. https://web.archive.org/web/20080118213952/http://searchenginewatch.com/showPage.html?page=2161891. January 18, 2008.
  32. Web site: Google acquires Neotonic Software. Search Engine Journal. June 4, 2004. April 4, 2007.
  33. Web site: Google Buys Applied Semantics. Search Engine Watch. April 23, 2003. January 8, 2008. dead. https://web.archive.org/web/20071227211631/http://searchenginewatch.com/showPage.html?page=2196001. December 27, 2007.
  34. Web site: Google Buys Applied Semantics. Infotoday. April 28, 2003. May 5, 2015.
  35. Today in History: Google Buys Applied Semantics. Morrissey. Brian. April 23, 2013. Digiday. May 10, 2017.
  36. Web site: The 15 Most Important Tech Acquisitions of All Time. Bracetti. Alex. January 8, 2013. Complex. Verizon Hearst Media Partners. May 10, 2017.
  37. Web site: AdSense Turns 10: Reflections On Google's Great Leap Beyond Search Ads. Sullivan. Danny. February 27, 2013. Marketing Land. May 10, 2017.
  38. Web site: Andrew. Orlowski. Google buys search engine – PageRank RIP?. The Register. September 30, 2003. January 8, 2008.
  39. Web site: Ilana. Grunberg. Google Acquires Sprinks. SearchNewz. November 5, 2003. July 3, 2007. January 9, 2013. https://web.archive.org/web/20130109163507/http://www.searchnewz.com/searchnewz-12-20031105GoogleAcquiresSprinks.html. dead.
  40. Web site: SEO Consultants. List of Companies Acquired by Google. July 3, 2007. dead. https://web.archive.org/web/20070629114918/http://www.seoconsultants.com/google/acquisitions/. June 29, 2007.
  41. Web site: Google Quietly Acquires Ignite Logic. WebProNews. May 10, 2004. April 4, 2007. dead. https://web.archive.org/web/20110325042751/http://www.webpronews.com/google-quietly-acquires-ignite-logic-2004-05. March 25, 2011.
  42. Web site: Google Acquires Picasa. Clickz. July 13, 2007. January 8, 2008. Janis. Mara.
  43. Web site: Google acquires traffic info start-up Zipdash. SiliconBeat. Michael. Bazeley. March 30, 2005. January 8, 2008. November 22, 2015. https://web.archive.org/web/20151122120428/http://www.siliconbeat.com/entries/2005/03/30/google_acquires_traffic_info_startup_zipdash.html. dead.
  44. Web site: Google mapper advises: take browsers to the limit. https://web.archive.org/web/20090202181659/http://news.cnet.co.uk/software/0%2C39029694%2C39191133%2C00.htm. February 2, 2009. CNET. July 29, 2005. Renai. LeMay. January 8, 2008. dead.
  45. Web site: Google Acquires Keyhole Corp. October 27, 2004. April 4, 2007.
  46. Web site: Google Agrees To Acquire Urchin. March 28, 2005. April 4, 2007.
  47. Web site: Google buys Dodgeball. Engadget. May 12, 2005. April 4, 2007.
  48. Web site: Google Continues International Expansion, Opens Offices in Latin America. November 17, 2005. April 4, 2007.
  49. Web site: Google turning Canada into mobile software mecca. The Register. January 10, 2006. April 4, 2007.
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  158. News: Google Acquires Katango, The Automatic Friend Sorter. TechCrunch. May 6, 2013.
  159. News: YouTube Buys Company That Processes Music Royalties. The New York Times. Ben. Sisario. December 9, 2011. May 6, 2013.
  160. News: Google Acquires Clever Sense, Creator Of Local Recommendations App Alfred. TechCrunch. May 6, 2013.
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  164. Web site: Google is acquiring messaging and advertising service Meebo for its Google+ team. June 4, 2012. The Next Web. May 6, 2013.
  165. Web site: Google + Quickoffice = get more done anytime, anywhere. June 5, 2012. May 6, 2013.
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  171. News: An update from VirusTotal. September 7, 2012. September 7, 2012. VirusTotal Team. VirusTotal.com.
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  178. News: Google buys Cambridge online marketing firm. Boston.com. November 28, 2012.
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  186. News: Google acquires Android mobile-data firm Behavio. Ben. Woods. April 16, 2013. CNet. April 16, 2013.
  187. News: Google Buys Wavii For North Of Million. TechCrunch. April 25, 2013.
  188. News: X Acquires Makani Power And Its Airborne Wind Turbines. TechCrunch. May 23, 2013.
  189. News: Albanesius. Chloe. Google Buys Bump App for Easy Sharing. September 16, 2013. PC Mag. September 16, 2013.
  190. News: Google Acquires YC-Backed Flutter, A Gesture Recognition Technology Startup, For Around M. TechCrunch. October 2, 2013.
  191. News: Google buys the company behind DroidBooster to speed up Android, cross fingers for KitKat. PhoneArena. October 22, 2013.
  192. News: Google Puts Money on Robots, Using the Man Behind Android. December 13, 2013. The New York Times. December 4, 2013. John. Markoff.
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  201. News: Investing in a cleaner, more accountable web with spider.io. DoubleClick Advertiser Blog. February 21, 2014. February 22, 2014.
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  204. News: Google Acquires Titan Aerospace, The Drone Company Pursued By Facebook. TechCrunch. April 14, 2014. July 9, 2016.
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  208. News: Google to Acquire Online Attribution Firm Adometry. Wall Street Journal. May 7, 2014.
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  227. News: Welcome Firebase to the Google Cloud Platform Team. googlecloudplatform.blogspot.com. October 21, 2014.
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  233. News: YouTube for kids edges closer as Google buys apps firm Launchpad Toys. The Guardian. February 5, 2015.
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  235. Web site: Google Wallet will soon come pre-installed on Verizon, AT&T, and T-Mobile Android phones. The Verge. February 23, 2015. February 23, 2015.
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  238. News: Google's Works with Cardboard program promises 'awesome VR' for everyone. The Verge. April 16, 2015.
  239. News: Google Acquires Timeful To Bring Smart Scheduling To Google Apps. TechCrunch. May 4, 2015.
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  252. Web site: Google Cloud Platform Acquires Anvato. PC Magazine. July 8, 2016.
  253. Web site: Google acquires collaboration startup Kifi for Google Spaces. Smith. Jake. ZDNet. July 23, 2016.
  254. Web site: Google acquires LaunchKit, will discontinue hosted mobile development services. VentureBeat. July 27, 2016. August 4, 2016.
  255. Web site: Google Buys Orbitera, a Platform for Cloud Marketplaces, for $100M+. TechCrunch. August 8, 2016. August 8, 2016.
  256. Web site: Google Buys Apigee for $625 Million. Gagliordi. Natalie. ZDNet. CBS Interactive. September 8, 2016.
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  258. Web site: Google Acquires Urban Engines to Bring Its Location-Based Analytics to Google Maps. VentureBeat. September 16, 2016. September 18, 2016.
  259. Web site: Making Conversational Interfaces Easier to Build. Google Developers Blog. October 1, 2016.
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  266. Web site: Google acquires smartwatch OS startup Cronologics, founded by ex-employees. Ars Technica. December 13, 2016. December 13, 2016.
  267. Web site: Google acquires Limes Audio to create "the best online voice quality on the market". Android Police. January 5, 2017. January 6, 2017.
  268. Web site: Google acquires Twitter's Fabric mobile app dev tools, will be integrated into Firebase. Li. Abner. January 18, 2017. 9to5Google. January 19, 2017.
  269. Web site: Google confirms acquisition of data science startup Kaggle. Novet. Jordan. March 8, 2017. VentureBeat. March 8, 2017.
  270. Web site: Google acquires AppBridge to help enterprises move their files to its cloud services. Frederic. Lardinois. March 9, 2017. TechCrunch. April 25, 2017.
  271. Web site: Google just acquired one of the most successful VR game studios. Adi. Roberston. May 10, 2017. The Verge. May 12, 2017.
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  282. Web site: Redux ST acquired by Google. AcquiredBy. en-US. March 31, 2019.
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  296. News: Google picks up company behind Q&A app. January 3, 2019.
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  298. Web site: Google buys Israeli data migration co Alooma for $150m. Globes. December 21, 2023.
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  302. News: Google to buy analytics software firm Looker for $2.6 billion. June 7, 2019. June 7, 2019. en.
  303. News: Google to acquire Elastifile. July 9, 2019. October 30, 2019. en.
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  312. Web site: StratoZone. 2020-12-14. www.stratozone.com.
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  337. News: Exclusive: Google quietly acquired a Seattle digital health startup that built an app to monitor breathing. Schubert . Charlotte. October 26, 2022. Geekwire. October 26, 2022.
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  343. Web site: Motorola's retreat continues, sells factories in China and Brazil to Flextronics for $75 million. Cooper. Daniel. December 11, 2012. Engadget. AOL. March 9, 2017.
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  345. Web site: Google sells Motorola Home set top box division to Arris for $2.35 billion. Seifert. Dan. December 19, 2012. The Verge. Vox Media. April 7, 2017.
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  347. News: Google sells Motorola Mobility to Lenovo for $2.91 billion. Kang. Cecilia. January 30, 2014. The Washington Post. January 30, 2014.
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