Péri Cochin Explained

Péri Cochin
Birth Name:Périhane Chalabi
Birth Date:28 May 1965
Birth Place:Beyrouth, Lebanon
Nationality:French, Lebanese
Occupation:Television presenter, producer, entrepreneur

Périhane Chalabi Cochin (born 28 May 1965 in Beirut) more commonly known as Péri Cochin, is a French TV host with Lebanese and Iraqi heritage. She runs the company Waww La Table,[1] which she co-founded in 2020.

Biography

Chalabi Cochin comes from families of transnational identities with a Shia background. Her father is the Iraqi businessman Talal Chalabi,[2] a brother of the banker and politician Ahmad Chalabi. The Chalabis descend from a Shia dynasty of merchants and bankers in Baghdad.[3] Péri and her family left Lebanon for France in 1974 at the age of nine, at the start of the Lebanese civil war.

After attending boarding school and passing her baccalauréat at the age of 16, Péri enrolled at the École du Louvre, where she specialised in contemporary art. Finding these studies lacking in vitality, she decided to change. She went on to study architecture, obtaining her DESA diploma with a special mention from the jury.[4]

She had three children with the architect Guillaume Cochin: Théodore, Aristide and Hippolyte.[5] She also raised Maxime, her husband's son from a previous marriage.

On 17 May 2013, on Laurent Ruquier's show on Europe 1, she announced that she was pregnant with her fourth child (a daughter, Talma) with her new partner, for whom it would be the first child.[6]

She was godmother of Papillons blancs de Paris[7] for 15 years, an association that works in the interests of people with mental and cognitive disabilities and their families.[8]

Career

In 1991, she launched La Tarte aux Bonbons [9] with her sister-in-law. These candy gift products were an immediate success, with 2,500 points of sale in France, exports to twelve countries and a licence in the United States. In 1996, Péri began working with confectionery manufacturers to create new products and sign licences.

Her travels gave her the idea in 1997 of registering a patent [10] to prevent salt from clumping (sticking) when it's damp. At the same time, she designed and developed the first line of indoor/outdoor furniture in exotic wood for a leading manufacturer.

TV host and producer

In 2001, recognized for her numerous skills, her humour and her outspokenness, she joined Laurent Ruquier's team for his shows On va s'gêner [11] on Europe 1 and On a tout essayé [12] on France 2 until the show was discontinued in 2007. She also appeared on Les Grosses Têtes'[13] and L'Émission pour tous[14] on France 2.

In 2007, she joined Guillaume Durand in his new cultural programme, Esprits libres.

On 20 September 2008, along with four columnists, she presented her own programme Bien dans ma vie,[15] devoted to well-being and broadcast every Saturday on M6. She decided not to renew for a second season because her career as a producer took over.

Péri Cochin launched a parallel production business with her company Periscoop in 2005.[16] She bought the rights to Tout le monde en parle and Un gars, une fille to produce them in Arabic for television stations in the Middle East. Taratata, Union libre, Sans aucun doute and many other successful adaptations soon followed. All these prime-time entertainment programmes are broadcast via satellite from the Persian Gulf to the Maghreb.[17]

In 2015, she bought the rights to Got Talent for French-speaking Africa and began production of L'Afrique a un incroyable talent,[18] with a prestigious jury including Angelique Kidjo, Fally Ipupa and Claudia Tagbo. She opened an office in Abidjan in 2016 to make the most of this super-production in 22 countries, with six broadcasting channels including Canal+ Afrique. Two seasons followed, with more than 10,000 candidates auditioned across all the countries and numerous awards from Facebook and YouTube for the record-breaking number of followers and views.

Other activities

In 2007, Péri published a book entitled Péri, mode de vie, mode d'emploi,[19] published by Calmann Levy.

She also expanded her production activities in 2008, buying the rights to a Spanish play entitled El Otro Lado de la Cama and working on the project that would become Open Bed. She approached Laurent Ruquier about doing a French adaptation, and they ended up co-producing the play, which was performed by Elisa Tovati and Titoff at Les Bouffes Parisiens.

At the same time, she created J'adoreLesDiners.com, a website aimed at anyone who wanted to widen their circle of acquaintances by taking part in dinners in every major city in France. In just a few weeks, thousands of people signed up and dinners were launched.

In 2013, Péri invented a new kind of lottery, a charity lottery, 1 Picasso for 100 euros [20] in aid of the International Association for the Safeguarding of Tyre, an ancient city in southern Lebanon, listed as a UNESCO World Heritage Site. Donations were used to build a craft village, with the aim of reviving ancient craft techniques, creating jobs and stimulating economic development in the region.

A second edition of 1 Picasso for 100 euros [21] took place in 2019. The funds raised, this time for the NGO Care, have given 200,000 people living in Cameroon and Madagascar access to clean water.

"What I love most of all is creating new concepts," she says. In 2020, with her friend Arabelle Reille, they co-founded Waww La Table,[22] a medium of influence and inspiration, as well as an e-commerce site. The aim of this website is to market craft products designed by big-name designers.

Publication

References

  1. Web site: 2023-05-17. 2021-12-31. Sabah. fr-FR. Kaddouri. En route vers 2022 " Waww La Table ", quand les arts de la table deviennent phénomène viral !. Forbes France.
  2. Book: Who's Who in Lebanon 2007–2008. Publitec Publications & De Gruyter Saur. 2007. 978-3-598-07734-0. Beirut / Munich. 84, 88.
  3. News: 2015-11-03. Ahmed Chalabi suffers a heart-attack. The Economist. 2020-12-07. 0013-0613.
  4. Web site: 2023-05-18. fr. Péri Cochin : biographie, news, photos et videos. Télé-Loisirs.
  5. News: Z . L . Péri Cochin a donné naissance à son dernier enfant à 49 ans, non sans crainte . 29 November 2023 . Public . October . 2023-10-29.
  6. Web site: 17 May 2013. On va s'gêner 17-05-13.
  7. Web site: 2023-05-19. fr. Péri Cochin. Babelio.
  8. Web site: Les Papillons blancs de Paris . JeVeuxAider . 29 November 2023.
  9. Web site: 2023-05-18. 2003-06-28. On en parle... Péri Cochin : elle a "tout essayé" !(photo). L'Orient-Le Jour.
  10. Web site: Péri Cochin "Chakou Makou" - Archive INA.
  11. Book: 2023-05-18. fr. On Va S'gêner ! : Les Meilleurs Moments De L'émission de Laurent Ruquier - Livre.
  12. Book: 2023-05-18. fr. On Va S'gêner ! : Les Meilleurs Moments De L'émission de Laurent Ruquier - Livre.
  13. Web site: 2023-05-18. fr-FR. Une petite nouvelle aux Grosses Têtes.
  14. http://www.leblogtvnews.com/article-l-emission-pour-tous-aper-u-du-plateau-et-de-l-equipe-121987626.html "L'Émission pour tous" avec Ruquier : aperçu du plateau et de l'équipe
  15. Web site: 2023-05-19. 2008-09-20. Par Le 20 septembre 2008. fr-FR. à 07h00. Péri Cochin se sent bien. leparisien.fr.
  16. Web site: 2023-05-18. 2009-02-06. fr. Péri Cochin et les coulisses de la télévision. Toutelatele.
  17. Web site: 2023-05-19. 2017-06-29. fr. Péri Cochin à la conquête de l’audiovisuel africain - Marion Esquerré. Commerce du Levant.
  18. Web site: 2023-05-18. 2017-06-29. fr. Péri Cochin à la conquête de l’audiovisuel africain - Marion Esquerré. Commerce du Levant.
  19. Web site: 2023-05-19. fr. SensCritique. Péri, mode de vie, mode d'emploi Péri Cochin. SensCritique.
  20. Web site: 2023-05-19. 2020-02-11. fr. Un Picasso pour 100 euros. Série Limitée.
  21. Web site: 2023-05-19. 2020-05-21. Par Catherine Balle Le 21 mai 2020. Modifié Le 22 Mai 2020. fr-FR. à 20h52. À 11h33. Tableau de Picasso pour 100 euros : "Ma mère n’avait jamais gagné au Loto". leparisien.fr.
  22. Web site: 2023-05-17. 2021-10-11. fr. Péri Cochin et Arabelle Reille, de l’art de recevoir. LEFIGARO.