Our Homecoming Explained

Status:Active
Genre:Afrobeats, Alternative music, Hip hop, Afro-swing, UK drill, Grime
Date:Easter weekend
Frequency:Annual
Location:Lagos
Country:Nigeria
Years Active:2018–present
Founder Name:Grace Ladoja

Our Homecoming (also referred to as Homecoming or Homecoming Festival),[1] is an annual three-days music, fashion, sport, and arts festival in Lagos, Nigeria. It has been founded by Grace Ladoja, as a community under Metallic Inc. The platform was established for cultural exchange, sharing African creativity with the world as a way of connecting international creatives from Africa in the diaspora back to the motherland (Nigeria "Africa"). The festival provides a venue for workshops, football pitch, art museum, live bands, DJs, and musicians.

The festival is yearly supported by The NATIVE, Vivendii, Off-White, Browns, Patta, Ambush, Stüssy, and Nike.[2] [3] [4] In 2019, UBA Group partnered with Homecoming to celebrate its Easter Festival in Lagos.[5] [6] The Homecoming matches kicks-off annually at Astro2000 Ikoyi, and the Cup was won by The Native team in 2018 and 2019,[7] and International Girl Crew team won the 2020 cup.

History

The Homecoming Festival is produced by Metallic Inc., and founded by Grace Ladoja. It was created to celebrate cultural heritage and creative excellence through the lens of music, fashion, art, and sport. The festival has been instrumental in giving back to the community, and has created opportunities for young people in various different creative industries to showcase their talent to the world.

On 1 October 2018, Julie Adenuga, launched a new docu series, Julie In Lagos, to document the event on Beats 1. The docu series features guest appearances from Wizkid, Skepta, Tiwa Savage, J Hus, Not3s, Odunsi (The Engine), Cruel Santino, and Wavy the Creator, with various brands, such as Vivendii, Off-White, Mains London, and Orange Culture.[8] The third edition of the festival was hosted online in Nigeria and streamed in various countries within Africa and Europe, due to the pandemic without live audience. In August 2020, the panels unveiled its partners for the Homecoming Digital Festival with Browns, Mowalola, Casablanca, Off-White, Orange Culture, Patta, Vivendii, Post-Imperial, and Motherlan.[9] [10]

2018: First edition

The first edition featured guess performance from Tiwa Savage, Nasty C, Skepta, Wizkid, Naomi Campbell, John Boyega, Jimmy Ayeni, Lady Donli, Teezee, Cruel Santino, Not3s, Mowalola, DJ Obi, Olamide, Taribo West, Daniel Amokachi, Davido, Ozwald Boateng, Greatness Dex, J Hus, Odunsi (The Engine), Lancey Foux, BBK and Imaan Hammam.[11] [12] [13]

2019: Second edition

The second edition featured guess performance from La Meme Gang, Fireboy DML, Moonchild Sanelly, Sho Madjozi, Naira Marley, Niniola, Rema, Tems, Simi, Prettyboy D-O, Cruel Santino, Odunsi (The Engine), Runtown, DRB LasGidi, Ajebutter22, Skepta, Poco Lee, Octavian, Teni, Davido, Wizkid, Tiwa Savage, J Hus, Nasty C, Not3s, BOJ, and Terri.[14] [15] [16]

2020: Third edition

The third edition featured guess performance from DJ Obi, Fireboy DML, Sho Madjozi, Naira Marley, Niniola, Rema, Tems, Simi, Prettyboy D-O, Cruel Santino, Odunsi (The Engine), Runtown, DRB LasGidi, Skepta, Poco Lee, Teni, Wizkid, Vivendii Boys, and Terri. On September 2, 2020, a furniture designer, Yinka Ilori exhibited his collection of I Got Chairs For Days, at the Browns East store in Shoreditch, London.[17] The collection is a set of coloured chairs, as a reflection of his heritage, he tell's Lotte Brouwer of Livingetc.

Notes and References

  1. Web site: Frank . Alex . In One Wild Weekend, Nike, Skepta, and Naomi Campbell Converged to Celebrate Lagos, the Coolest City on Earth . Vogue.
  2. Web site: Stüssy, Patta & Nike to Host Lagos Pop-Ups at Homecoming 2019 . HYPEBEAST . 26 May 2021 . 2019-03-29.
  3. Web site: Homecoming is returning to Lagos this Easter . The NATIVE . 26 May 2021 . 2019-04-01.
  4. Web site: Our Homecoming Global African Influence . www.brownsfashion.com . 26 May 2021 . en.
  5. Web site: HOMECOMING 2019: UBA AND THE 'CULTURE' . United Bank for Africa . 27 May 2021 . 2019-04-20.
  6. Web site: Africa . United Bank for . UBA Homecoming 2019 . UBA Group . 27 May 2021 . 2019-04-21.
  7. Web site: How Homecoming Became Nigeria's Go-To Festival . Mille World . 26 May 2021 . 2019-04-23.
  8. Web site: Watch Skepta & Julie Adenuga's 3-Part #Homecoming Documentary . OkayAfrica . 26 May 2021 . en . 2018-10-02.
  9. Web site: Here are all the details for the Homecoming Digital Festival 2020 . The NATIVE . 27 May 2021 . 2020-08-27.
  10. Web site: Seward . Mahoro . Homecoming 2020 is bringing Nigeria’s best design talent to the world . i-D . 27 May 2021 . en . 2020-08-26.
  11. Web site: Six young Nigerians tell us why Homecoming 2018 was so important . The NATIVE . 26 May 2021 . 2018-04-13.
  12. Web site: How British Nigerians are finding themselves in the chaos of Lagos . Dazed . 26 May 2021 . en . 2018-04-09.
  13. Web site: Wizkid, Tiwa Savage, Davido, Nasty C, Naomi Campbell… Here are the Highlights of Homecoming 2018 . BellaNaija . 26 May 2021 . 2018-04-09.
  14. Web site: Homecoming 2019 Official Date Announced . The Guardian Nigeria . 27 May 2021 . 2019-02-13.
  15. Web site: Homecoming, the Lagos Festival Bringing African Talent to the World Stage . AnotherMan . 27 May 2021 . en.
  16. Web site: Homecoming 2019: Showcasing the sheer power of youthful energy and trends . Pulse Nigeria . 27 May 2021 . en . 2019-04-22.
  17. Web site: Brouwer 2020-09-02T15:16:15Z . Lotte . A Peek Inside Yinka Ilori's Latest Exhibition, In Celebration Of Homecoming 2020 . livingetc.com . 27 May 2021 . 2020-09-02.