Ore-Ida Explained

Ore-Ida
Type:Subsidiary
Parent:Kraft Heinz
Founders:Ross Erin Butler Sr.Francis Nephi GriggGolden Grigg[1] [2]
Location:Pittsburgh, Pennsylvania, U.S.
Industry:Retail, food

Ore-Ida is an American brand of potato-based frozen foods currently produced and distributed by Kraft Heinz's, H.J. Heinz Company Brands LLC. based in Pittsburgh, Pennsylvania.

Ore-Ida's primary production facility is located in Ontario, Oregon, near the Idaho border where the company was originally founded in 1949.[3] [4]

History

In 1934, entrepreneurs Francis Nephi Grigg and Golden Grigg began growing sweet corn in eastern Oregon. Their first company, "Grigg Brothers", became the largest distributor of sweet corn in the United States. In 1949, with financial backing from their brother-in-law Otis Williams, the brothers rented a frozen food plant located in Ontario and converted it into a potato-processing facility. The three purchased the facility around 1952 after the plant went into foreclosure.[5] [6] The company was officially founded that year as the "Oregon Frozen Foods Company".[6] [7]

The company initially produced and sold frozen corn and French fries.[5] [8] In 1953, Nephi, Golden, Otis, and Ross developed Tater Tots, bite-sized "logs" formed from seasoned slivers of potatoes, which were leftovers from French fry production. The name “tater tots” can be attributed to Clora Lay Orton after the brothers created a contest with their friends and employees to create a name for the potato “logs".[9] Tater Tots are today considered the brand's most well known product.[10]

In 1960, the company built a second plant in Burley, Idaho.[6] The company's name is a syllabic abbreviation of the first few letters of Oregon and Idaho and the original logo consisted of the outlines of Oregon and Idaho with Ore-Ida superimposed in italicized letters.

After going public in 1961,[11] the Ore-Ida brand was acquired by the H. J. Heinz Company in 1965.[12] The Heinz company coined Ore-Ida's long-time advertising slogan: “When it says Ore-Ida, it’s All Righta.”[13]

McCain Foods purchased Ore-Ida's foodservice division in 1997, acquiring five of the company's plants, including the Burley location.[14] Ore-Ida's division headquarters were located in Boise until 1999, when a new frozen foods division was created based at Heinz's corporate headquarters in Pittsburgh, Pennsylvania.[15] [16]

Sports sponsorship

See also

Notes and References

  1. Ross Erin Butler Sr. News: Mr. Potato Head – A Dirt-Poor Farmer Turned Spud Scraps into Gold. CNN Money. Lukas, Paul . November 1, 2003 . May 1, 2012.
  2. Web site: The Francis Nephi ("Neef") Grigg Papers. University of Utah Library Special Collections. 2012-07-29. 2020-01-26. https://web.archive.org/web/20200126133506/http://content.lib.utah.edu/u?%2FUU_EAD%2C973. dead.
  3. http://www.oreida.com/funzone/funfacts.aspx "Ore-Ida Fun Zone Fun Facts"
  4. Web site: How 2 Oregon brothers' efforts to mitigate food waste created the beloved tater tot . 2023-05-03 . opb . en.
  5. Web site: A Brief History of Grigg Brothers. Grigg Brothers. 10 February 2016. 25 November 2013. https://web.archive.org/web/20131125034818/http://www.griggbros.com/attachments/article/267/GriggBriefHistory.pdf. dead.
  6. Book: Dick Grigg . Family History and Temples Including Grigg and Related Family Genealogies . December 2011 . . 978-1-4653-8287-0 . 286– . 9 February 2016.
  7. Web site: Company Overview of Ore-Ida Foods, Inc.. Bloomberg News. 10 February 2016.
  8. Web site: McKinney . Kelsey . 2017-08-28 . The Tater Tot Is American Ingenuity at Its Finest . 2023-02-26 . Eater . en.
  9. Web site: The history of tater Tots - Upworthy . 2023-10-25 . www.upworthy.com . en.
  10. News: Elliott. Stuart. Ore-Ida Campaign Focuses on Authenticity of Tater Tots. 10 February 2016. The New York Times. August 25, 2014.
  11. News: S.E.C. Registrations. 10 February 2016. The New York Times. June 30, 1961.
  12. News: Heinz is Planning Food Acquisition: Directors Approve Plan for Purchase of Ore-Ida. 10 February 2016. The New York Times. May 21, 1965.
  13. Book: Evan Morris. From Altoids to Zima: The Surprising Stories Behind 125 Famous Brand Names. 9 November 2004. Simon & Schuster. 978-0-7432-7647-4. 60–61. 9 February 2016.
  14. News: McCain Foods. McCain Foods. McCain Foods Completes Ore-Ida Food Service Acquisition: New Company Has Strategic Advantages. 10 February 2016. PR Newswire. June 30, 1997. Chicago.
  15. Web site: H.J. HEINZ COMPANY ANNUAL REPORT 2000. Heinz. 10 February 2016. 2000. 15 February 2011. https://web.archive.org/web/20110215165421/http://www.heinz.com/data/pdf/2000HeinzAR.pdf. dead.
  16. News: Sabatini. Heinz moves Ore-Ida from Idaho to Pittsburgh. 10 February 2016. Pittsburgh Post-Gazette. November 11, 1998.
  17. News: Thompson wins Ore-Ida race . Idahonian . (Moscow) . Associated Press . July 9, 1990 . 3B.
  18. Web site: The toughest women's race in history: Ore Ida . 2023-10-25 . Rouleur . en.
  19. Web site: Vickers to Drive No. 57 Ore-Ida Chevy in Busch Series. HendrickMotorsports.com. Hendrick Motorsports. 9 June 2015. Concord, North Carolina. February 8, 2005.
  20. Web site: Ore-Ida Racing. HendrickMotorsports.com. Hendrick Motorsports. 17 December 2014. October 26, 2005.
  21. News: Long. Dustin. Two will share ride for Wood Brothers. 9 February 2016. News & Record. October 4, 2006.
  22. Web site: Ford Racing. Ford Racing. Charlotte II: Elliott - Ford Friday interview. motorsport.com. April 28, 2024. October 13, 2007.
  23. Little Debbie Ford Show car stopping by Q-C. 9 February 2016. The Dispatch / The Rock Island Argus. June 11, 2007.