Type: | Song |
Artist: | Vivek–Mervin |
Language: | Tamil |
Released: | 7 June 2018 |
Recorded: | 2018 |
Genre: | Electropop |
Length: | 4:12 |
Label: | Sony Music |
Composer: | Vivek–Mervin |
Lyricist: | Ku. Karthik |
Producer: | Vivek–Mervin |
Chronology: | 7up Madras Gig |
Prev Title: | Veera Tamizhan |
Prev Year: | 2018 |
Next Title: | Raati |
Next Year: | 2018 |
"Orasaadha" is a 2018 song composed and performed by Vivek–Mervin (a Duo of Vivek Siva and Mervin Solomon) and lyrics written by Ku. Karthik for the platform 7up Madras Gig.[1] .
Orasaadha was the debut single for Vivek and Mervin after working as music engineer and programmer for Anirudh Ravichander and their foray in films with Vadacurry, Pugazh, Dora and Gulaebaghavali. In an interview with Srinivasa Ramanujam of The Hindu, the duo stated that the song is about a youngster's first love. The track falls under the electropop genre, which was a challenge for Vivek and Mervin, who come from different musical backgrounds - Vivek from Carnatic music and Mervin from Gospel and Western classical.
The music video was shot at Knack Studios' special arena Studio Gigs, where the team allowed to shoot most of the songs for the 7Up Madras Gig platform. Amith Krishnan directed the music video and Vijay Kartik Kannan was cinematographer. Anusha Swamy and Suren Rajendran appeared in this song apart from doing the choreography.
Released on 7th June 2018, the song received over 100 million views on Youtube. [2] Orasaadha was also listed in The New Indian Express article Ten Tamil Romantic Songs of 2018, which is one of the two non-film singles being included in the list. [3] . The song's success prompted the duo to continue creating, with the songs "Gaandu Kannamma" and "Pakkam Neeyum Illai" released at a later date, also through Sony Music.[4] [5] .
Both the artists performed on a special stage performance telecasted on Jaya TV on 13 September 2018 during the occasion of Vinayagar Chathurthi,[6] and also at the Behindwoods Gold Mic Awards held in December 2019, where it marked the first live stage performance for the duo.[7] They also received the award for Best Independent Music at the ceremony.
Credits adapted from Sony Music South