Livvi Franc Explained

Livvi Franc
Background:solo_singer
Birth Name:Olivia Charlotte Waithe
Birth Date:31 May 1988
Birth Place:Harrogate, North Yorkshire, United Kingdom
Origin:Barbados
Occupation:Singer-songwriter
Years Active:2007 - present

Olivia Charlotte Waithe (born 31 May 1988), better known by her stage name Livvi Franc, is a British Barbadian singer-songwriter.

Early life

Franc was born in Harrogate, North Yorkshire, England to an English mother and a Bajan father. Franc's stage name was inspired by her late maternal grandfather, Frank Wilson, she explained to Flavour Magazine that he had "noticed me playing the piano and predicted I was going to be a musician. Sadly he’s no longer here. So, in honour of him, I called myself Livvi Franc; Livvi because it’s my nickname, and Franc because it’s a funkier version of Frank." When Franc was five, the family moved to Barbados, because her parents decided that their daughters, Franc and her elder sister, should experience their Barbadian heritage. They would return to England during the summer holidays. Franc wrote her first song at age eleven and learned the guitar at fifteen and sang in school talent shows and pageants growing up.

Career

Franc's first manager discovered her when a friend of Franc's who babysitted for her gave her one of Franc's cassette tape demos. Franc then went on to record proper demos in studio in Barbados and Miami, where she met her next manager. Soon after, she was in New York meeting label heads and auditioning. She finally signed with Jive Records, after months of negotiations, after singing an Etta James song for them. Prior to signing with Jive, Franc had gone through three years of artist development and attended workshops on it. She had attended Queens College in Barbados. Jordin Sparks recorded a song written by Livvi Franc, "Walking on Snow", Franc has also written for Cheryl Cole, Kelly Clarkson, Marié Digby, Michael Jackson, Britney Spears, Rihanna and Cher Lloyd.

Franc's debut single, "Now I'm That Bitch" was released in the summer of 2009. The song topped the US Billboard Hot Dance Club Songs chart and became a top 40 hit in New Zealand and the UK. Another song, "This Is a Raid" appeared on the reboot of Melrose Place. Franc released her second single named "Automatik". Produced by RedOne, the single peaked at #6 on the US Hot Dance Club Songs chart. During the end of 2010, the album was eventually shelved by Jive and so Livvi left Jive Records, however quickly signed to Beluga Heights/Warner Bros., where she is currently finishing her debut album. In a UStream session, Franc said she is delaying working on her own album and instead is focusing on writing for other acts.

In 2023, she went by the stage name "Ei8ht" and was featured in the soundtrack from the film , with her song "Silk & Cologne", featuring Offset.

Since then, she has also released a new single called "Rah" at the end of 2023.

Artistry

Franc has listed Nelly Furtado, Alicia Keys, Alanis Morissette as her influences and System of a Down as one of her favourite bands saying 'I listen to everything. On my iPod I have Santigold, La Roux, Nelly Furtado, some soca, and some reggae and some country music.’ Her love for such broad and diverse music is said to be reflected in her debut self-titled album. 'It’s all the different sides of me come together… There are a couple of tracks with a little reggae vibe, some with more of a UK or retro vibe. It’s different and it all falls into place.

Discography

Extended plays

TitleAlbum details
Underground Sunshine – Album Sampler
Livvi Franc

Singles

YearTitlePeak chart positions
UK
[3]
NZ
[4]
US
[5]
US Dance
2008"Free"
2009"Now I'm That Bitch"
(featuring Pitbull)
40241141
2010"Automatik"6
"Nobody Loves Me"
"—" denotes a single that did not chart or was not released.
Notes

Other appearances

YearTitleAppearanceNotes
2009"Overboard"
(Marié Digby featuring Livvi Franc)

Breathing Underwater

Appears as featured vocalist and co-writer

2012"Warning Shot"
(MGK featuring Cassie)

Lace Up

Appears as a backing vocalist

2014"Through The Blinds"
(Simon Pipe featuring Livvi Franc)

-

Appears as a featured vocalist

2015"I Could Do This Every Night"
(Tinie Tempah featuring Livvi Franc)

Junk Food

Appears as a featured vocalist

2017"In The Dark"
(Wilkinson featuring Livvi Franc)

Hypnotic

Appears as a featured vocalist

Songwriting credits

YearArtist AppearanceTitle
2008Michael JacksonUnknown
2009Cheryl Cole3 Words"Rain on Me"
Jordin SparksBattlefield"Walking on Snow"
2011Britney SpearsFemme Fatale"Trouble for Me"
DJ KhaledWe the Best Forever"It Ain't Over 'til It's Over"
Jason DeruloFuture History"Pick Up the Pieces"
Kelly ClarksonStronger"The War Is Over"
Cher LloydSticks + Stones"Dub on the Track"
"Love Me for Me"
2012Melanie AmaroTruly"Don't Fail Me Now"
"Did I Ever"
Gravity 5How to Rock (Soundtrack)"Hey Now"
Delta GoodremChild of the Universe"When My Stars Come Out"
Leona LewisGlassheart"Shake You Up"
2AM ClubMoon Tower"Mary"
Ciara"Got Me Good"
"Insomniac"
"Standing Alone"
"Wash Away"
Christina AguileraLotus"Red Hot Kinda Love"
RihannaUnapologetic"What Now"
Laza Morgan"Gimme Little"
2013Demi LovatoDemi"Two Pieces"
Jessica SanchezMe, You & the Music"Don't Come Around"
CiaraCiara"Read My Lips"
"Overdose"
Selena GomezStars Dance"Save the Day"
ZendayaZendaya"Bottle You Up"
Kelly ClarksonWrapped in Red"4 Carats"
Luminites"Do Something"
2014Tone DamliHeartkill"Perfect World"
ShakiraShakira"That Way"
Alexa Goddard"So There"
2015CiaraJackie"One Woman Army"
Demi LovatoConfident"Old Ways"
2016Brooke CandyDaddy Issues"Happy Days"
2017Zara LarssonSo Good"What They Say"
2021ColdplayMusic of the SpheresLet Somebody Go” with Selena Gomez
2021BamBamWho Are You "Who Are You"
2022Jackson WangMagic Man (Jackson Wang Album)"Dopamine"

Videography

Music videos

YearSingleDirector
2008"Free"Laurent Briet
2009"Now I'm That Bitch" (featuring Pitbull)Sarah Chatfield
2009"Now I'm That Chick" Sarah Chatfield
2010"Automatik"Malcom Jones

Notes and References

  1. Web site: Underground Sunshine Album Sampler. Discogs. 2014-02-18.
  2. Web site: Livvi Franc. Discogs. 2014-02-18.
  3. Web site: UK Charts > Livvi Franc . . 2010-09-21 .
  4. Web site: New Zealand Charts > Livvi Franc. charts.nz Hung Medien. 2010-09-21.
  5. Billboard chart search: Livvi Franc – "Now I'm That Bitch". Billboard. 17 May 2011. XML. 22 March 2012. https://web.archive.org/web/20120322080050/http://api.billboard.com/apisvc/chart/v1/list?artist=livvi_franc&song=now%20that%20bitch&sdate=1990-01-01&edate=2020-12-31&api_key=bvk4re5h37dzvx87h7rf5dqz. dead.