Olive Young (company) explained
CJ Olive Young Corporation |
Native Name: | 씨제이올리브영 주식회사 |
Native Name Lang: | ko |
Type: | Subsidiary |
Industry: | Retail |
Predecessors: | --> |
Founders: | --> |
Successors: | --> |
Hq Location City: | Seoul |
Hq Location Country: | South Korea |
Areas Served: | --> |
Profit: | --> |
Profit Year: | --> |
Owners: | --> |
Parent: | CJ Group |
CJ Olive Young Corporation is a health and beauty product store based in South Korea.[1] Olive Young opened its first store in Sinsa-dong, Gangnam in December 1999 under the management of CJ Systems and pioneered Korea's health and beauty market.[2] Olive Young's main slogan is "All live young with Olive Young." which reflects the main philosophy 'Natural Healthy' of Olive Young.[3] In 2021, Olive Young is solidifying its No.1 position in the Korean H&B market, which was hit directly by Covid-19.[4]
History
Olive Young's first store opened in 1999 in Sinsa. In 2002, the company established a joint venture with Dairy Farm International part of the Jardine Matheson Group.[5] The joint venture was terminated in 2008, when Olive Young acquired the entirety of CJ company shares on the market.[6]
The company started importing organic cosmetics from Juice Beauty, a popular US cosmetics brand, in 2009.[7] It released CJ ONE, an integrated membership service for CJ Systems, in 2010.[8]
In December 2014, Olive Young merged with CJ Systems and changed its name to CJ Olive Networks Co., Ltd.[9] It introduced the electronic shelf labeling system to its stores in 2018.[10]
Olive Young launched the Global Mall in 2019 to realize a new brand message called "Global Lifestyle Platform to Propose Healthy Beauty."[11] This can be seen as a leader in 'K-Life Style'.
Major business
Self-developed products
- Cosmetic accessories: cotton swabs, nail clippers, hair combs[12]
- Beauty supplies: sunscreen, mask packs, nose packs
Self-developed brands
- Color brands: Elle girl, WAKEMAKE, Colorgram[13]
- Skin care brands: Plant country, Bio Heal boH, Round A'Round, Dream Works Beauty Collection, Bring Green[14]
- Men's skin care brands: XTM Style homme[15]
Exclusive sales products
Imported cosmetics: Cottage, Bull Dog, Yves Rocher, Saforelle, Rap Phyto, The Balm, Topicrem[16]
General sales products
- Beauty Care: skin care, makeup, perfume, men's cosmetics, beauty accessories[17]
- Healthcare: health functional foods, health supplies, emergency supplies[18]
- Personal care: hair and body care, oral care, hygiene[19]
- Food: beverages, confectionery, processed foods[20]
- Sundries: household goods, personal belongings, cultural gift certificates[21]
Past exclusive sales products
- Imported cosmetics: Sukin, Lanolips[22]
Notes and References
- News: 올리브영 창립멤버 박성철, 화장품사업 마케터로 사는 법 (Olive Young Founding Member Park Sung-chul, How to Live as a Cosmetics Business Marketer). 김(Kim). 미나(Mina). 2017-04-24. 비지니스포스트(Business Post).
- News: '열여덟살' 올리브영의 화끈한 생일파티 ('Eighteen' Olive Young's hottest birthday party). 송(Song). 주오(Zhuo). 2017-12-19. 이데일리(Edaily).
- Web site: 올리브영 공식 온라인몰. www.oliveyoung.co.kr. ko. 2019-04-23.
- Web site: 경무. 안. 2021-03-17. The Powerless Competitor…CJ Olive Young Strengthens H&B Market Exclusive. 이투데이.
- News: 세계적 유통社 '왓슨'이 온다.. 드러그스토어 최대 체인 내년 상륙(Worldwide distributor 'Watson' comes .. Drug Store Max Chain Landing next year). 정(Jung). 지영(Jiyoung). 2002-10-29. 한국경제(Korea Economy).
- News: CJ그룹 47% 자본잠식 자회사 추가 출자(CJ Group to add 47% capital infusion subsidiary). 신(Shin). 성우(Sungwoo). 2008-12-09. 이데일리(Edaily).
- News: 올리브영 "한국판 '세포라' 될 것" (Olive Young "Korean version 'Sephora' to be"). 박(Park). 신영(Shin young). 2009-11-01. 파이낸셜뉴스(Financial News).
- News: CJ헬로비전, 2012년 매출 1조원 달성 목표(CJ Hello Vision aims to achieve KRW 1 trillion in sales in 2012). 강(Kang). 희종(Hee Jong). 2010-03-04. 디지털 타임스(Digital Times).
- News: 대학생 취업 선호기업 1위 CJ, '희귀병 투병' 이재현 회장의 후계구도는?(What is the succession plan of Lee Jae-hyun, chairman of CJ, the first company that college students want to work for?). 이(Lee). 상래(Snag Rae). 2018-06-27. 업다운뉴스(Up-down News).
- News: [4차혁명] 올리브영, 스마트 스토어로 변신 성공([4th Revolution] Olive Young succeeds in becoming a smart store)]. 김(Kim). 아라(Ara). 2018-06-26. 매일일보(Maeil News).
- Web site: OliveYoung's Brand Story. OliveYoung Official Global site.
- News: 헬스앤뷰티스토어,'부츠'發 태풍?(Will 'Boots' open up the health and beauty store market?). 장(Chang). 연주(Yeon Joo). 2017-05-18. 헤럴드경제(Herald Economy).
- News: '아리따움' 경쟁자는 올리브영?…화장품 브랜드숍 '복병'(The competitor of 'Aritaum' is Olive Young? ... For cosmetics brand shops 'surprise rival'). 김(Kim). 효진(Hyo Jin). 2015-07-08. 뉴스1(New 1).
- News: 올리브영, 화장품 PB 9개로 확대(Olive Young expands to cosmetic PB 9). 박(Park). 민영(Min Young). 2018-04-20. 디지털 타임스(Digital Times).
- News: 유통업계 이유있는 'PB' 열풍('PB' craze in distribution industry). 백(Baek). 예리(Ye li). 2018-03-20. 조선비즈(Chosun Biz).
- News: [드럭스토어 대해부]②1세대 헬스앤뷰티 스토어, CJ올리브영 VS 왓슨스([Drugstore Welfare] ② First-generation health and beauty store, CJ Olive Young VS Watsons)]. 김(Kim). 지영(Ji Young). 2016-03-30. 시사저널(Sisa Press).
- News: [유통가 팀파워] 올리브영 강남본점, '강남역 뷰티1번지' 과감한 변화 선구자 ([Distributor Team Power] Olive Young Gangnam Head Office, 'Gangnam Station Beauty No. 1' bold change pioneer)]. 김(Kim). 민영(Min Young). 2018-06-11. 이투데이(E-Today).
- News: 올리브영, 셀프헬스케어 매출 전년비 68% 증가(Olive Young, self-healthcare sales up 68% year-on-year). 이(Lee). 주현(Ju Hyun). 2018-02-20. 전자신문(Electronic newspaper).
- News: 올리브영, 화장품서 건강식품까지…원스톱 쇼핑 명소 (Olive Young, cosmetics to health food ... One Stop Shopping Spot). 이(Lee). 새봄(Sae Bom) 외 6명(and six others). 2016-09-29. 매일경제(Daily Economy).
- News: 국내 드럭스토어, 헬스케어 넘어 식품까지 영역 확장 (Domestic drugstore, expansion beyond healthcare to food). 황(Hwang). 영주(Young Ju). 2018-03-23. 메디컬투데이(Medical Today).
- News: 인테리어소품에 가전까지… 영토 넓히는 H&B 스토어(Interior accessories to household appliances ... H & B store expanding territory). 김(Kim). 희준(Hee Jun). 2018-01-16. 시사저널e(Sisa Journal e).
- News: 여권 없이 즐기는 해외화장품 쇼핑 "그곳에 가면 트렌드가 보인다"(Foreign cosmetics shopping without a passport "I can see the trend when I go there"). 2013-02-14. 한경닷컴(Hankyung.com).