O'Reilly Media explained

O’Reilly Media, Inc.
Founder:Tim O'Reilly
Country:United States
Headquarters:Sebastopol, California
Distribution:Ingram Publisher Services[1]
Publications:books, videos

O'Reilly Media, Inc. (formerly O'Reilly & Associates) is an American learning company established by Tim O'Reilly provides technical and professional skills development courses via an online learning platform. O’Reilly also publishes books about programming and other technical content. Its distinctive brand features a woodcut of an animal on many of its book covers. The company was known as a popular tech conference organizer for more than 20 years before closing the live conferences arm of its business.

Company

Early days

The company began in 1978 as a private consulting firm doing technical writing, based in the Cambridge, Massachusetts area. In 1984, it began to retain publishing rights on manuals created for Unix vendors. A few 70-page "Nutshell Handbooks" were well-received, but the focus remained on the consulting business until 1988. After a conference displaying O'Reilly's preliminary Xlib manuals attracted significant attention, the company began increasing production of manuals and books. The original cover art consisted of animal designs developed by Edie Freedman because she thought that Unix program names sounded like "weird animals".[2]

Global Network Navigator

In 1993 O'Reilly Media created the first web portal, when they launched one of the first Web-based resources, Global Network Navigator.[2] GNN was sold to AOL in 1995, in one of the first large transactions of the dot-com bubble. GNN was the first site on the World Wide Web to feature paid advertising.[3]

Conferences

From 1997 to 2020, O’Reilly was known for producing tech conferences focused on areas ranging from software architecture, AI, big data, web development, design and more.

In March 2020, O'Reilly announced they would be closing the live conferences arm of their business.[4]

Although O'Reilly Media got its start in publishing, roughly two decades after its genesis the company expanded into event production. In 1997, O'Reilly launched The Perl Conference to cross-promote its books on the Perl programming language. Many of the company's other software bestsellers were also on topics that did not attract much attention of the commercial software industry. In 1998, O'Reilly invited many of the leaders of software projects to a meeting. Originally called the freeware summit, the meeting became known as the Open Source Summit. The O'Reilly Open Source Convention (which includes the Perl conference) was one of O'Reilly's flagship events. Other key events include the Strata Conference on big data, the Velocity Conference on Web Performance and Operations, and FOO Camp. Past events of note include the O'Reilly Emerging Technology Conference and the Web 2.0 Summit. Overall, O'Reilly describes its business not as publishing or conferences, but as "changing the world by spreading the knowledge of innovators."[5]

Discontinued conferences

O'Reilly Network

In the late 1990s, O'Reilly founded the O'Reilly Network, which grew to include sites such as:

In 2008 the company revised its online model and stopped publishing on several of its sites (including Codezoo and O'Reilly Connection).[9] The company also produced dev2dev (a WebLogic-oriented site) in association with BEA and java.net (an open-source community for Java programmers) in association with Sun Microsystems and CollabNet.

O'Reilly Online Learning (formerly Safari Books Online)

In 2001, O'Reilly launched Safari Books Online, a subscription-based service providing access to ebooks and videos as a joint venture with the Pearson Technology Group. The platform includes content from O'Reilly and over 200 publishers including Adobe Press, Alpha Books, Cisco Press, FT Press, Microsoft Press, New Riders Publishing, Packt, Peachpit Press, Prentice Hall, Prentice Hall PTR, Que and Sams Publishing.

In 2014, O'Reilly Media acquired Pearson's stake, making Safari Books Online a wholly owned subsidiary of O'Reilly Media.[10] O'Reilly did a redesign of the site and had success in expanding beyond Safari's core B2C market into the B2B Enterprise market.

In 2017, O'Reilly Media announced they were no longer selling books online, including eBooks. Instead, everyone was encouraged to sign up for Safari or purchase books through online retailers such as Amazon.[11]

In 2018, O’Reilly Media rebranded Safari to what is now O’Reilly online learning. The platform includes books, videos, live online training, O’Reilly conference videos, and more.In 2019, O'Reilly acquired Katacoda so users can experiment with code in the website itself.[12]

Web 2.0 phrase

In 2003, after the dot com bust, O'Reilly's corporate goal was to reignite enthusiasm in the computer industry. To do this, Dale Dougherty and Tim O'Reilly decided to use the term "Web 2.0" coined in January 1999 by Darcy DiNucci. The term was used for the Web 2.0 Summit run by O'Reilly Media and TechWeb (formerly CMP Media). CMP registered Web 2.0 as a Service Mark "for arranging and conducting live events, namely trade shows, expositions, business conferences and educational conferences in various fields of computers and information technology." Web 2.0 framed what distinguished the companies that survived the dot com bust from those that died, and identified key drivers of future success, including what is now called “cloud computing,” big data, and new approaches to iterative, data-driven software development.In May 2006 CMP Media learned of an impending event called the "Web 2.0 Half day conference." Concerned over their obligation to take reasonable means to enforce their trade and service marks CMP sent a cease and desist letter to the non-profit Irish organizers of the event. This attempt to restrict through legal mechanisms the use of the term was criticized by some. The legal issue was resolved by O'Reilly's apologizing for the early and aggressive involvement of attorneys, rather than simply calling the organizers, and allowing them to use the service mark for this single event.[13]

Make: and Craft:

In January 2005 the company launched Make: magazine and in 2006 it launched Maker Faire. The flagship Maker Faire in San Mateo, CA, drew over 130,000 attendees. Other Faires around the world collectively draw millions.[14] In 2012, O'Reilly Media spun out the Make properties into a separate venture-backed company, Maker Media, headed up by former O'Reilly executive and Make founder Dale Dougherty.[15]

In the fall of 2006, O'Reilly added a second magazine, Craft:, with the tagline "Transforming Traditional Crafts." Craft: folded in 2009.

In the summer of 2019, Maker Media laid off its entire staff and ceased operations.[16]

Post–Tim O'Reilly era

In 2011, Tim O'Reilly stepped down from his day-to-day duties as O'Reilly Media CEO to focus his energy and attention on the Gov 2.0 movement. Since then, the company has been run by Laura Baldwin. Baldwin comes from a finance and consulting background.

Infinite Skills acquisition

In 2014 O'Reilly acquired Infinite Skills, a Canadian publisher of online and DVD video courses.[17]

Licensing

O'Reilly uses Creative Commons' Founders Copyright, which grants the company exclusive use of content produced by the authors who sign with them for 28 years. Although it is shorter than the current default duration of the monopoly in copyright law, it is still quite restrictive compared with other, widely used, licenses offered by Creative Commons.[18]

Notes and References

  1. Web site: Publishers We Work With - Book Distribution Ingram Content Group. 2017-11-12. September 7, 2018. https://web.archive.org/web/20180907065826/https://www.ingramcontent.com/publishers/publisher-services/publisher-list. dead.
  2. Levy. Steven. The Trend Spotter. Wired. Condé Nast. 27 April 2014. October 2005. May 27, 2018. https://web.archive.org/web/20180527201429/https://www.wired.com/2005/10/oreilly/. live.
  3. Book: Miller, Michael. The Ultimate Web Marketing Guide. 2010-10-29. Pearson Education. 978-0-13-211685-5. en.
  4. Web site: O'Reilly closes the live conference business. Baer (dbInsight). Tony. ZDNet. en. 2020-03-26. March 26, 2020. https://web.archive.org/web/20200326084445/https://www.zdnet.com/article/oreilly-closes-the-live-conference-business/. live.
  5. Web site: Reflections on our First 25 Years. 22 October 2014. 1 May 2016. March 17, 2017. https://web.archive.org/web/20170317025148/http://www.oreilly.com/25anniversary/letter.html. live.
  6. Web site: O'Reilly Peer to Peer Conference . 2001 . dead . https://web.archive.org/web/20030121024017/http://conferences.oreillynet.com/p2p_sf01/ . January 21, 2003 .
  7. Web site: O'Reilly Emerging Technology Conference. 1 May 2016. December 13, 2017. https://web.archive.org/web/20171213022656/https://conferences.oreilly.com/etech. live.
  8. Web site: Ending the TOC Conference, But Still Pushing Tools of Change for Publishing. O'Reilly. Tim. Tim O'Reilly. 2 May 2013. O'Reilly Media. 27 September 2014. September 3, 2014. https://web.archive.org/web/20140903082718/http://toc.oreilly.com/2013/05/news-tools-of-change-for-publishing.html. live.
  9. Web site: Codezoo and Connection landing page . Oreilly.com . 2007-10-03 . 2010-08-10 . May 28, 2018 . https://web.archive.org/web/20180528133500/https://www.oreilly.com/cc.csp . live .
  10. Web site: O'Reilly purchases Pearson's stake in Safari . 4 August 2014 . O'Reilly Media . April 14, 2017 . April 27, 2017 . https://web.archive.org/web/20170427215952/http://radar.oreilly.com/2014/08/safari-acquisition.html . live .
  11. Web site: We're reinventing, too. 29 June 2017. O'Reilly Media. September 28, 2017. July 15, 2017. https://web.archive.org/web/20170715222815/https://www.oreilly.com/ideas/were-reinventing-too. live.
  12. Web site: O'Reilly acquires Katacoda—and a new way for 2.5M customers to learn. 19 November 2019. O'Reilly Media. December 17, 2019. November 20, 2019. https://web.archive.org/web/20191120114230/https://www.oreilly.com/ideas/oreilly-acquires-katacoda-and-a-new-way-for-2-5m-customers-to-learn. live.
  13. News: Sara . Ivry . Squabble Over Name Ruffles a Web Utopia . May 29, 2006 . New York Times . February 22, 2017 . December 20, 2016 . https://web.archive.org/web/20161220042817/http://www.nytimes.com/2006/05/29/technology/29web.html . live .
  14. Web site: Maker Faire - Make a Maker Faire - Maker Faire. Maker Faire. 1 May 2016. May 27, 2018. https://web.archive.org/web/20180527202021/https://makerfaire.com/global/. live.
  15. News: Tim . O'Reilly . Why We Spun Out Maker Media . January 24, 2013 . O'Reilly Media . December 6, 2015 . February 4, 2016 . https://web.archive.org/web/20160204162901/http://radar.oreilly.com/2013/01/why-we-spun-out-maker-media.html . live .
  16. News: Josh . Constine . TechCrunch . Maker Faire halts operations and lays off all staff . August 8, 2019 . August 8, 2019 . https://web.archive.org/web/20190808021203/https://techcrunch.com/2019/06/07/make-magazine-maker-media-layoffs/ . live .
  17. Web site: Announcement: Infinite Skills Has Been Acquired by O'Reilly Media!. Kayla Baum. Infinite Skills Training Videos. 1 May 2016. June 3, 2016. https://web.archive.org/web/20160603180256/http://blog.infiniteskills.com/2014/11/announcement-infinite-skills-acquired-oreilly-media/. live.
  18. Web site: O'Reilly First to Adopt Founders' Copyright: Publisher Restores Balance to Copyright with New Legal Option from Creative Commons. 23 April 2003. 1 May 2016. May 28, 2018. https://web.archive.org/web/20180528133456/https://www.oreilly.com/pub/pr/1042. live.