Northland Mall (Appleton, Wisconsin) Explained

Northland Mall
Location:Appleton, Wisconsin, United States
Opening Date:1969
Developer:Melvin Simon & Associates
Manager:Aetna Realty
Owner:Aetna Realty
Number Of Stores:30
Number Of Anchors:3 (2 open, 1 vacant)
Floor Area:189125square feet[1]
Floors:1
Publictransit: Valley Transit

Northland Mall is a shopping mall in Appleton, Wisconsin. It features Festival Foods and Kohl's as anchor stores, with one vacancy previously occupied by Shopko. The mall is owned by Aetna Realty.

History

Northland Plaza opened in 1969, one of the first retail developments in Appleton.[2] Original tenants included W. T. Grant and a Kroger supermarket. Melvin Simon & Associates, now known as Simon Property Group, developed the original complex. The center struggled with vacancy within its initial years; by 1971, Kroger, SupeRx Drugs, Hallmark, King's Food Host restaurant, and a dry cleaners had all closed, leaving only W. T. Grant, So-Fro Fabrics, and Kindy Optical.[3] Despite these vacancies, Shopko opened a store at the center in March 1971. The 60000square feet store was the second in the Fox Cities.[4] Although W. T. Grant closed in 1976, several new stores opened within the plaza within the following year, including RadioShack.[5] The W. T. Grant store became Lathrop Furniture in 1979.[6]

In 1983, Kohl's replaced the Lathrop Furniture store. The same year, an enclosed mall was built, linking Kohl's to Shopko, and the property was renamed Northland Mall.[7] Kohl's expanded into the mall concourse in 1995.[8]

On June 23, 2019, the Shopko location closed as part of the mass closure of all Shopko locations.[9]

Notes and References

  1. Web site: Northland Mall . Aetna Realty . March 3, 2021.
  2. Book: Burayidi, Michael A.. Downtowns: Revitalizing the Centers of Small Urban Communities. 2013-10-16. Routledge. 9781134573462. en.
  3. News: Out of business: high mortality rate plagues stores in Appleton's Northland Plaza. Knutson. Bill. September 1, 1971. The Post-Crescent. B1, B3. April 21, 2018.
  4. News: New Shopko store to open Saturday. March 12, 1971. The Post-Crescent. B3. April 21, 2018.
  5. News: No vacancy! Northland plaza bustling again. Grant. Phoebe. February 27, 1977. The Post-Crescent. 14, 15. April 21, 2018.
  6. News: Northland location looking good for Lathrop Furniture. February 25, 1979. The Post-Crescent. J21. April 21, 2018.
  7. Book: Inside the Fox Cities. 1992-01-01. Fox Cities Chamber of Commerce & Industry. en.
  8. Book: Fox Cities Business. 1995-01-01. Fox Cities Chamber of Commerce and Industry. en.
  9. News: Shopko's last day: Shoppers scour stores for final deals as bankrupt company shuts down . 23 June 2019 . Post-Crescent Media . en.