Nomadic (company) explained

Nomadic
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Hq Location City:San Rafael, California
Hq Location Country:United States
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Num Employees:6
Num Employees Year:2017

Nomadic (sometimes referred to as Nomadic VR or NomadicVR),[1] [2] [3] is a location-based virtual reality entertainment company based in San Rafael, California, in the United States.

Overview

Nomadic is a virtual reality (VR) entertainment company based in San Rafael, California.[2] [4] [5] Nomadic partners with film and gaming companies to create virtual reality "arcades",[3] or various commercial brick and mortar locations such as malls and theaters, where participants' tactile and virtual realities are merged.[2] Users wear headsets and computer backpacks to explore virtual environments, and often use physical props as part of the VR narrative.[3] [6] Venues host modular sets that can be easily adapted to accommodate regularly-updated VR content.[6] [7]

The company's founders have backgrounds in the brand, film, gaming, and retail industries.[2] [6] Doug Griffin serves as chief executive officer, and Rick Schulze serves as creative director.[2] John Duncan is the "head of physical production", and Kalon Gutierrez holds the role of "head of growth".[2] [8] [9]

History

Nomadic's initial $1 million in funding was provided by "family and friends".[8] The company had six full-time employees, as of 2017.[8]

The company unveiled its prototype at the CinemaCon trade show, which is presented by the National Association of Theatre Owners,[1] in Las Vegas in March 2017.[1] In June 2017,[10] Nomadic received $6 million in seed funding from Horizons Ventures, Maveron, Presence Capital, Verus International, and Vulcan Capital,[3] [4] [11] which was used to hire staff, develop technology, and enter new markets and venues.[2] The company's experience was made available to the general public in the Wonderful Worlds of Whampoa mall in Hong Kong in mid 2017.[12] The Technicolor Experience Center, in Culver City, California, hosted a temporary installation in October.[13] Nomadic plans to launch public location-based VR experiences by early 2018.[2] [10]

External links

Notes and References

  1. News: The movie business is in denial. December 16, 2017. Bryan. Bishop. April 1, 2017. The Verge. Vox Media. December 14, 2017. https://web.archive.org/web/20171214032928/https://www.theverge.com/2017/4/1/15150018/hollywood-movie-theaters-denial-virtual-reality-cinemacon-2017. live.
  2. News: Marin Co. virtual-reality startup Nomadic gets $6M in funding. December 16, 2017. June 12, 2017. North Bay Business Journal. December 14, 2018. https://web.archive.org/web/20181214115631/https://www.northbaybusinessjournal.com/northbay/marincounty/7092476-181/nomadic-virtual-reality-tech-startup?artslide=0. live.
  3. News: The 17 best new startups that have launched this year. Biz. Carson. July 15, 2017. December 16, 2017. Business Insider. Axel Springer SE. December 20, 2017. https://web.archive.org/web/20171220130838/http://www.businessinsider.com/top-hot-startups-to-launch-in-2017-7. live.
  4. The Funded: Two acquisitions and six new rounds as week starts. December 16, 2017. Cromwell. Schubarth. June 12, 2017. Silicon Valley Business Journal. American City Business Journals. November 11, 2020. https://web.archive.org/web/20201111222324/http://www.bizjournals.com/sanjose/news/2017/06/12/the-funded-lexisnexis-buys-ravel-law.html. live.
  5. Term Sheet -- Monday, June 12. December 16, 2017. Erin. Griffith. June 12, 2017. Fortune. Time Inc.. 0015-8259. January 12, 2018. https://web.archive.org/web/20180112020558/http://fortune.com/2017/06/12/term-sheet-monday-june-12/. live.
  6. Web site: I shot down drones and jumped between rooftops -- in VR. December 16, 2017. Ian. Sherr. March 23, 2017. CNET. CBS Interactive. February 22, 2018. https://web.archive.org/web/20180222005847/https://www.cnet.com/news/i-shot-down-a-bunch-of-drones-and-jumped-between-rooftops-in-vr-oculus-facebook-sony-htc-valve/. live.
  7. Virtual Reality You Can Touch: Nomadic Wants to Bring VR Experiences to Malls, Movie Theaters. December 16, 2017. March 23, 2017. Janko. Roettgers. Variety. Penske Media Corporation. 0042-2738. 810134503. December 5, 2017. https://web.archive.org/web/20171205094954/http://variety.com/2017/digital/news/nomadic-location-based-vr-1202014101/. live.
  8. Can a Location-Based VR Startup Help Revive Shopping Malls and Cinemas?. December 16, 2017. March 23, 2017. Fast Company. Mansueto Ventures. 1085-9241. July 7, 2017. https://web.archive.org/web/20170707121905/https://www.fastcompany.com/3069107/can-a-location-based-vr-startup-help-revive-shopping-malls-and-cinemas. live.
  9. News: Virtual reality movies, games and ads may be coming to a movie theater near you. December 16, 2017. April 5, 2017. Christopher. Lawrence. Las Vegas Review-Journal. 1097-1645. June 10, 2017. https://web.archive.org/web/20170610154559/https://www.reviewjournal.com/entertainment/entertainment-columns/christopher-lawrence/virtual-reality-movies-games-and-ads-may-be-coming-to-a-movie-theater-near-you-video/. live.
  10. News: Nomadic nabs $6M for its modular VR system for retail spaces. TechCrunch. December 16, 2017. June 12, 2017. Lucas. Matney. December 7, 2017. https://web.archive.org/web/20171207085137/https://techcrunch.com/2017/06/12/nomadic-nabs-6m-in-seed-funding-for-its-modular-tactile-vr-system/. live.
  11. Web site: A mind-blowing VR arcade won me over. It'll get you too. Ian. Sherr. CNET. June 13, 2017. December 17, 2017. January 9, 2018. https://web.archive.org/web/20180109062337/https://www.cnet.com/news/never-tried-vr-you-will-soon-playstation-vr-oculus-vive-imax/. live.
  12. News: Ye. Josh. Li Ka-shing invites shoppers to touch and feel their way through his mall in virtual reality. December 16, 2017. South China Morning Post. Alibaba Group. July 3, 2017. September 12, 2017. https://web.archive.org/web/20170912055020/http://www.scmp.com/tech/social-gadgets/article/2101007/li-ka-shing-invites-shoppers-touch-and-feel-their-way-through. live.
  13. Web site: Is This How Virtual Reality Goes Mainstream?. December 16, 2017. October 27, 2017. Matt. Pressberg. TheWrap. October 26, 2017. https://web.archive.org/web/20171026102214/https://www.thewrap.com/virtual-reality-goes-mainstream/. live.