Nickelodeon (Russian TV channel) explained

Nickelodeon Russia
Launch Date:November 15, 1998
Closed Date:April 28, 2022 (Russia)
December 14, 2022 (Belarus and CIS countries)
Owner:Paramount Networks EMEAA
Country:Russia
Language:Russian, English
Headquarters:Moscow, Russia
Replaced:Nickelodeon Europe
Nickelodeon Poland
Picture Format:1080i HDTV
(downscaled to 576i for the SD feed)
Sister Channels:Nick Jr.,Nicktoons
Replaced By:Nickelodeon CEE (in CIS except Russia and Belarus)
Website: Official site (closed)

Nickelodeon was a Russian language children's television channel launched on November 15, 1998, across the Post-Soviet states.

The high-definition simulcast started broadcasting on October 4, 2011, becoming the first kids channel throughout the CIS countries to broadcast in HD.

History

1993–1998

On September 1, 1993, Nickelodeon UK began broadcasting in Europe and the western part of Russia from the Astra 1C and Astra 1B satellites. Broadcasting was from 9:00 to 22:00 MSK. Since 1996, Nickelodeon UK has broadcast from the Sirius satellite for the western and north-western part of Russia.[1] [2]

1998–2022

On September 16, 1998[3] Nickelodeon International signed an agreement with Metromedia International Group.[4] MIG was engaged in localization of the channel into Russian, the editorial office was located on 2nd Brestskaya Street, in house No. 43 (Moscow). The presentation of the channel in the newspaper media and some Moscow schools also began.[5]

On November 15, 1998, Nickelodeon Russia began broadcasting around the clock in the CIS and Baltic countries, having two audio tracks broadcasting languages (Russian and English). Dubbing is done in Moscow. Initially, cassettes with recordings were sent to Moscow, after which the material was dubbed, and the cassettes were returned to London, from there broadcasting is still going on.[6] In the same year, three thematic blocks appeared: "Nicktoons",[7] [8] [9] "Nick at Nite"[10] [11] and "Nick Jr". According to statistics from June 1999, the channel was already received by 30,000 households in the cable networks of Arkhangelsk.

In 2000, the educational program "ME TV" was presented, which told about the cultural and national traditions of the CIS and Baltic countries. The Moscow office also developed a program for Poland.[12]

In 2001, a website was launched - Nickelodeon.ru.[13] [14] In 2002, 2 more new blocks appeared: "Nick Films"[15] and "Toons on toast".[16] In 2003, the channel began broadcasting on the territory of Ukraine.[17] In September 2003, MTV Networks International signed an agreement with EMC, the new distributor continued to localize and adapt the channel.[18]

In May 2004, the channel was delocalized and replaced by Nickelodeon Europe. Now broadcasting was carried out throughout Eastern Europe, and a Hungarian soundtrack was also added.[19] [20] In 2006, Media Broadcasting Group became the distributor of the channel in the CIS.[21] [22] [23] In the same year, 2 new blocks "Nick Zone" and "Nick Double" appeared, which offered additional series of animated series.

From 2008 to 2012, the channel periodically experienced failures on the air, including with a sound track, as a result of which animated series in Polish and English were released for some time period.

On March 1, 2010, a new corporate identity and logo were introduced, as well as a new design. In the same year, the broadcasting center moved from Warsaw, London to Prague, but Warsaw and London was responsible for programming and controlling the channel.[24] [25]

At the beginning of 2011, a representative office of Viacom opened in Russia, which began distributing the local version of the channel. On September 17, 2011, Nickelodeon switched to widescreen broadcasting (16:9). On October 4, 2011, Nickelodeon Europe switched to HD format. This TV channel in some countries, including the CIS, is referred to as Nickelodeon HD. After that, it began broadcasting as the main channel of Nickelodeon Poland with a Russian soundtrack, this version was also delocalized for international broadcasting,[26] Amsterdam took over programming of the channel.[27] [28]

In October 2012, the channel separated from the Polish version and was localized again, and its own program of programs also appeared. For some time, the broadcast continued to go from Warsaw and Prague, later moved to London.[29] [30] [31]

In 2013, the blocks "Family Friday" and "Old School" appeared,[32] consisting of classic animated series of the TV channel.

In 2014, Nickelodeon and the Aeroplane production company signed a license agreement for the animated series The Fixies, under which the TV channel has broadcast an animated series for preschoolers for two years since January 2015.[33]

Since January 1, 2015, the channel has been broadcasting without advertising. In the summer of 2015, the updated website of the TV channel was presented, the audience of the site exceeded 650,000 unique users for the second quarter of 2015.[34] In 2016, the block "Sunday Block Premier" appeared.

In 2017, Moscow took over programming of the TV channel,[35] [36] but broadcasting continues from Warsaw and London.[37] [38] Also, audio tracks in Lithuanian, Latvian and Estonian were added for the Baltic countries.[39] Since June 1, 2017, the channel has been called abbreviated ("Nick").

At the beginning of 2020, Okko and ViacomCBS Networks Russia signed a deal under which the online cinema received the rights to the content of the Nickelodeon, Nick Jr, Comedy Central, Channel 5 and MTV brands. On June 1, 2020, Paramount+ was launched in the Okko service.[40] On June 1, 2021, a similar service was launched in ivi, but under the name Paramount Play.[41]

On April 1, 2022, the Nickelodeon Ukraine TV channel began broadcasting in Poland and Germany, previously this TV channel broadcast on the streaming service Pluto TV.[42] [43] [44] On the territory of Ukraine, at the same time, the Russian-language version of the TV channel continued to broadcast on cable and satellite networks. The channel closed in Russia on April 28 of that year while airing an episode of Rugrats due to Paramount pausing operations in that country in response to the Russian invasion of Ukraine.[45] In the Commonwealth of Independent States (CIS), as well as Georgia, Ukraine the broadcasting of Russian-language versions of MTV and other Paramount channels continued until December 14.

From December 14, 2022, the broadcasting of Nickelodeon and affiliated TV channels in Belarus was stopped.[46] And on the same day, the channel was closed and replaced by Nickelodeon CEE (except Belarus).

Censorship

Episodes of The Loud House featuring Howard and Harold McBride, Luna, Sam, Lainey and Alice were removed from broadcast due to the nation's domestic anti-gay propaganda law.

Programming

See also: List of programs broadcast by Nickelodeon (Russia and CIS).

See also

Notes and References

  1. Web site: "До 16 и старше...". old.telesputnik.ru. 4 April 2007.
  2. https://media-sputnik.net/guides/channels/child/nickelodeon/ Презентация
  3. https://www.bloomberg.com/press-releases/1998-09-16/nickelodeon-inks-deal-with-metromedia-to-launch-in-the-cis-and-b NICKELODEON INKS DEAL WITH METROMEDIA TO LAUNCH IN THE CIS AND B
  4. https://old.telesputnik.ru/archive/43/article/30.html Русский проект Nickelodeon
  5. Web site: Кабельная сеть Архангельска и MMDS-система Северодвинска. old.telesputnik.ru.
  6. https://old.telesputnik.ru/archive/131/article/28.html Телеканал вещает полностью на русском языке с ноября 1998 года
  7. Web site: NickМультTV- Лучшие мультики собранные на одном канале!. youtube.com.
  8. Web site: NickToons Русское Промо. youtube.com.
  9. Web site: Промо-ролик NickToons + заставка "понимаешь, о чем я?" (2004). youtube.com.
  10. Web site: "Приключения Пита и Пита". vk.com. 20 November 2010.
  11. Web site: Промо Nick at Nite на Nickelodeon. youtube.com.
  12. Web site: Nickelodeon Russia / Poland ME -TV Spots(Time 5:10). youtube.com.
  13. Web site: Сайт на реконструкции. nickelodeon.ru. https://web.archive.org/web/20020119190906/http://www.nickelodeon.ru/. 2002-01-19.
  14. Web site: Информация о домене: nickelodeon.ru. whois.ru.
  15. Web site: Анонс на Nickelodeon: НИК ФИЛЬМЫ. youtube.com.
  16. Web site: Промо на Nickelodeon: Поджаренные мультики. youtube.com.
  17. https://tv-digest.ru/archive/id/3711/ NICKELODEON ДОБРАЛСЯ ДО УКРАИНЫ
  18. Web site: Никелодеон выходит на канале ТНТ-Телесеть.
  19. https://old.telesputnik.ru/archive/103/article/36.html Nickelodeon — Дубляж
  20. Web site: Nickelodeon Europe представил новый логотип и визуальную идентичность. sat-expert.com. 14 February 2010.
  21. https://old.telesputnik.ru/archive/131/article/28.html Nickelodeon
  22. Web site: Metromedia ушла из России. Коммерсантъ. 16 February 2005.
  23. News: ซีรี่ย์เกาหลี .
  24. https://web.archive.org/web/20110704074732/http://www.nickelodeon.ru/kontaktyi/ Контакты
  25. https://vk.com/wall-27078945_14297?reply=14358 «Именно лондонский офис отвечает за вещание и лицензирование всех каналов по территории Восточной Европы и Азии…»
  26. Web site: "Дорогие друзья, мы получили ответы на вопросы Почему...". 29 November 2011.
  27. Web site: "мы передали ваше пожелание показывать больше клипов вещателям из Амстердама...". vk.com.
  28. Web site: "нам пришлось закрыть голосование чуть раньше, т.к.нам необходимо срочно передать итоги зрительского голосования программной команде, находящейся в Европе, у которой завтра выходной день.". vk.com.
  29. https://vk.com/wall-27078945_15793?reply=15832 «Мы передадим ваши пожелания коллегам-вещателям из Лондона…»
  30. Web site: "Наш Nickelodeon отделился от Польского уже как месяц...". vk.com.
  31. Web site: Kontakt(добавил этот сайт, т.к SMMщик вк перепутал. Вещание было не с Польши, а с Чехии). https://web.archive.org/web/20120701105358/http://www.nick.com.pl/kontakt.htm. 2012-07-01.
  32. Web site: Олдскул-сериалы на Nickelodeon!. vk.com. 13 December 2013.
  33. Web site: The animated series "Fixies" will air on Nickelodeon in January. toys.segment.ru.
  34. Web site: Nickelodeon TV channel launches an updated website that will provide advertisers with new opportunities to interact with the children's audience. cableman.ru.
  35. Web site: Mikhail Obukhov. Executive, Planning & Content (MTV, Paramount Channel, Spike) at ViacomCBS Networks International.
  36. Web site: Alexander Malygin.
  37. https://www.youtube.com/watch?v=IYZuKGEMezs&feature=youtu.be&t=20 Welcome to Viacom International Media Networks (management of European and Asian channels)
  38. https://megogo.ru/ru/tv/channels/2682051-nickelodeon-online.html Nickelodeon broadcasts officially on this platform, it is indicated that the channel broadcasts from the Poland and UK
  39. Web site: NICKELODEON.
  40. Web site: Paramount+.
  41. Web site: Paramount Play.
  42. https://www.lyngsat.com/tvchannels/us/Nickelodeon-Ukraine.html Nickelodeon Ukraine - LyngSat
  43. https://gomel-sat.bz/topic/100664-%D0%BD%D0%BE%D0%B2%D1%8B%D0%B9-fta-%D0%BA%D0%B0%D0%BD%D0%B0%D0%BB-nick-ukraine-%D0%BD%D0%B0%D1%87%D0%B0%D0%BB-%D0%B2%D0%B5%D1%89%D0%B0%D0%BD%D0%B8%D0%B5-%D0%BD%D0%B0-192%C2%B0e / New FTA channel Nick Ukraine started broadcasting on 19.2°E - News of TV channels - Gomel-Sat.bz - Forum about satellite TV
  44. https://sat-port.info/forum/showthread.php?p=473112 TRANSPONDER NEWS OF RUSSIAN-LANGUAGE CHANNELS - Page 389 - Sat-Port Forum.Info - The world of satellite TV
  45. Web site: Paramount Pauses Russian Operations, Makes $1 Million Donation for Humanitarian Relief . 15 March 2022 .
  46. News: Телеканалы MTV, Nickelodeon и Paramount прекращают вещание в Беларуси. Tvnews.by | Новости Тв, It И Коммуникаций . 4 December 2022.