NW (magazine) explained

NW (magazine) should not be confused with News Weekly.

NW
Editor:Zoë Barnes
Category:Women's magazine
Frequency:Weekly
Circulation:200,000
Publisher:Are Media
Founded:1993
Finaldate:July 2020[1]
Company:Are Media
Country:Australia
Based:Sydney
Language:English

NW (formerly New Weekly) was a weekly magazine (typically 110 pages) published in Australia by Bauer Media.[2] [3] It contained articles about media celebrities, Hollywood gossip, clothing, makeup, dieting, and entertainment.[4] [5] In July 2020, the magazine was included in the sale of Bauer Media Australia to Mercury Capital, which closed NW down due to the economic effects of the COVID-19 pandemic.

History and profile

The magazine was started in 1993 under the title New Weekly by then Australian Consolidated Press executive Richard Walsh, with a renaming to NW in 1998. The magazine was headquartered in Sydney.[2] The publisher was Bauer Media Pty Ltd.[2] Circulation was around 200,000.[6]

NW won the Australian Magazine of the Year Award in 2006.[7] [8]

In mid-July 2020, NW was acquired by Mercury Capital, which purchased several of Bauer Media's former Australian and New Zealand brands. Shortly later, Mercury Capital liquidated NW, citing the effects of the COVID-19 pandemic on its publications' advertising revenue.

External links

Notes and References

  1. News: Meade . Amanda . Mercury Capital axes eight former Bauer magazines, including Harper's Bazaar, Elle and Men's Health . 2 September 2020 . . 20 July 2020 . https://web.archive.org/web/20200827050944/https://www.theguardian.com/media/2020/jul/21/bauer-media-australia-axes-eight-magazines-including-harpers-bazaar-elle-and-mens-health . 27 August 2020. live.
  2. Web site: Media Factsheet Detail - NW (New Weekly) . dead . https://web.archive.org/web/20161030024924/http://www.publicitas.com/global/media-solutions/media-search/advanced-media-search/media-factsheet-detail/mediadata/nw-new-weekly/?PARAM1=AS5NS1 . 30 October 2016 . 29 October 2016 . Publicitas.
  3. Web site: Samios. Zoe. 2020-07-21. Bauer shuts eight magazines including NW and OK! in COVID downturn. 2020-10-22. The Sydney Morning Herald. en.
  4. Web site: Joshi. Kruti. 2018-05-17. Bauer Media's NW bucking magazine readership trends. 2020-10-22. Mediaweek. en-AU.
  5. Web site: Hornery. Andrew. 2020-07-25. The heady days of a once-great magazine industry are long gone. 2020-10-22. The Sydney Morning Herald. en.
  6. News: Jackson . Sally . Magazine circulation down 11pc . The Australian . 14 Feb 2014. 22.
  7. http://www.magazines.org.au/driver.asp?page=mpa/news/latest+news/nw+judged+magazine+of+the+year Magazine Publishers of Australia – NW judged Magazine of the Year
  8. http://www.adnews.com.au/1F13BA4D-ADFD-4922-8D6D822DFAC824B5 AdNews: NW lands magazine of the year title

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